storytelling on social media
play

Storytelling on social media Rachel Extance @RachelExtance - PowerPoint PPT Presentation

Storytelling on social media Rachel Extance @RachelExtance #CambSMmeetup What is a story? People - who is it about? Drama - whats happening? Resolution - how did it end? #CambSMmeetup Why tell stories? Theyre all


  1. Storytelling on social media Rachel Extance @RachelExtance #CambSMmeetup

  2. What is a story? People - who is it about? ● Drama - what’s happening? ● Resolution - how did it end? ● #CambSMmeetup

  3. Why tell stories? They’re all about people ● We love hearing them ● More than 300 million people watch Instagram stories ● 1 in 5 Instagram stories results in a direct message ● #CambSMmeetup

  4. Stories are powerful... ...they shape our view of the world #CambSMmeetup

  5. What sorts of stories can you tell? Something which happened to you ● A way you helped ● How people can achieve something they want to do ● #CambSMmeetup

  6. The Golden Rule: Focus on your reader #CambSMmeetup

  7. Who are you? #CambSMmeetup

  8. How can you use stories in your social media? #CambSMmeetup

  9. Go behind the scenes #CambSMmeetup

  10. #thisweekatSookio # #CambSMmeetup

  11. What do people know about your field of expertise? #CambSMmeetup

  12. Text? Pictures? Video? Link? What format should you use? #CambSMmeetup

  13. Take them on a journey #CambSMmeetup

  14. #CambSMmeetup

  15. #CambSMmeetup

  16. #CambSMmeetup

  17. #CambSMmeetup

  18. #CambSMmeetup

  19. Use an image to tell a story #CambSMmeetup

  20. #CambSMmeetup

  21. Share your knowledge #CambSMmeetup

  22. Curate a story #CambSMmeetup

  23. Use Twitter Moments #CambSMmeetup

  24. #CambSMmeetup

  25. Storytelling in a nutshell Use stories to: Go behind the scenes ● Take people on a journey ● Show people how to do something ● Share how you solved a problem ● Share your experience and what you’ve learned ● Be yourself Inform, educate, entertain #CambSMmeetup Find the medium which works for you

  26. Thank you #CambSMmeetup

  27. extance.co.uk @RachelExtance #CambSMmeetup

Recommend


More recommend