Some accounts and campaigns we like. Here are some big ones. 1
These personal stories of mental health treatment in NZ underpin the report. They are powerful because they are real and relatable. 2
Sally is a great speaker. I wouldn’t say flashy or anything like that. She’s solid and confident. As secy of the ACTU she has wonderful things to say. There are lots of videos of her speaking lately. Video is powerful because you can see and hear who’s speaking and relate strongly. It’s also very accessible: if you have Youtube or Facebook and a smartphone, you can do your own live broadcast of any event. Consider whether you or a friend would be comfortable with thirty seconds of talking about your story. 3
This is funny. Most of us are funny even if we don’t think so. Kiwis are really great at finding humour in almost every situation. Humour is shareable and popular. And if you’re not comfortable telling your own story, making fun of a silly situation can be a good way to participate without revealing too much of yourself. 4
And you don’t need to have a big organisation behind you, either. Here are some times when one or two people have kicked off a big effect. 5
Rebecca saw a petition going around from Nicola Young to save the Kate lights. But she checked: turns out they were never under threat. 6
Red Peak didn’t get up in the referendum in the end, but it DID get on the ballot‚ and a lot of that was down to a few people kicking off on social media—and some really great ways to communicate it. That campaign used imagery to still tell a story. What story does this image tell you? 7
Eva Mcgauley raised awareness and funding, using social media to build buzz. 8
It only took a week from their original broadcast until they were off the air. “Compare that to the months it takes the Broadcasting Standards Authority to release their decisions. Additionally, BSA complaints are only upheld about a fifth of the time.”, writes The Spinoff. 9
People are making changes every day even when you don’t get to hear about it on the news. 10
And of course there’s the rise of the meme. People say that in the US and UK elections, this particular form of humour helped encourage more young people to pay attention. 11
Mine is ‘Subsidise Immigrants’ 12
Don’t accidentally tweet as your employer. 13
Recommend
More recommend