Silver Tsunami: A Growing Market for Individual Dental and Vision - PowerPoint PPT Presentation

Silver Tsunami: A Growing Market for Individual Dental and Vision Sales

The “Silver Tsunami” is here, so we’re throwing you a life preserver! 10,000 Americans turn 65 each day, but only 10% of retirees will receive continued benefits from their employer. For Agent Use only – not to be used in a sales situation (rev 7.17))

Difficulty Maintaining Dental Spending Dental coverage provided by employers Senior income levels Dental benefits to retirees decreasing Economic impact on retirement funds For Agent Use only – not to be used in a sales situation (rev 7.17))

Is Anyone Out There? Seniors are looking for the same level of benefits they had when they were working, not discount plans. Because Medicare does not include dental coverage, nearly 70% of older Americans don’t have coverage for their oral heath. For Agent Use only – not to be used in a sales situation (rev 7.17))

Who is Caring if Our Seniors Are Getting Dental Coverage? 36% of Americans skip dental care and check-ups when finances are tight. • The American Dental Association reports that advanced gum disease, • known as periodontics, is associated with more serious health problems such as cardiovascular disease, stroke and bacterial pneumonia. For Agent Use only – not to be used in a sales situation (rev 7.17))

Spirit Dental IS That Product!

Why Sell Spirit Dental? No waiting periods for all services* • 25% coverage 1 st year major services in most states for • most plans Three annual maximums to choose from • Choose your own dentist • Plan coverage for crowns, bridges, • implants, dentures, root canals and more Child orthodontia included with all plans • Guaranteed acceptance • No upper age restrictions • 3 cleanings and two exams per year • Rates Guaranteed for 12 months • Optional Spirit Vision insurance • Every day effective dates!** • 30-day customer satisfaction guarantee • * Wait period on ortho in CT, IL and NY ** No enrollments are accepted 29 th ,30 th , and the 31 st of the month. For Agent Use only – not to be used in a sales situation (ref 7.17 ) S12049

Top 10 Ways to Market Spirit 1. Post a website banner ad or logo on your website and embed your dedicated quoting and enrollment link so you can sell 24 hours a day. 2. Post a customizable web ad on Facebook or social media. 3. Email a Spirit quote and your personalized recommendations to your clients and prospects, and follow up with a phone call. 4. Include your dedicated quoting and enrollment link with a Spirit logo or banner ad in your email signature. 5. Mail or email customizable flyers and post cards. 6. Distribute customizable tri-folds in your local dentist offices. 7. Publish a customizable print ad in your local newspaper. 8. Use the Spirit sell sheet and data collection worksheet for clients that do not use computers or email. 9. Ask your next client/prospect, “What are you doing for dental?” 10. Ask your client, “Do you own a business?” - Group plans down to 2.

Dedicated links and banner ads https://spiritdental.com/index.php?option=com_scoreboard&view=scoreboard&agent=001C0000016rJeUIAU S12049 For Agent Use only – not to be used in a sales situation (ref 7.17 )

1. Post Your Dedicated Link on Your Website and Run a Quote 2. “What are you doing for dental?” 3. Meet Your Sales Team and Market to Your Clients 1-800-620-5010 For Agent Use only – not to be used in a sales situation (rev 7.17))