Serve and Advocate: the path to greater impact � Advocacy – core business for cancer control UICC World Cancer Congress, Montreal August 2012 Anita Tang | Manager – Policy & Advocacy | Cancer Council NSW
Fixing it for everyone, everywhere � Increase SOCIETY understanding of and support Improved laws, public policies, programs to reduce cancer risk, for cancer and improve lives of cancer control patients & families amongst Develop new political and knowledge to community ORGANISATIONS AND increase leaders SETTINGS effectiveness Improved policies and practices and targeting of programs and policies INDIVIDUALS KAB and direct assistance
Combining Advocacy and Programs Increases Impact � Policy Advocacy • Informs policy perspective • Systems change to • Grassroots support contribute to mission • Channels for • Increased credibility and implementing ideas influence • Greater impact on the • Increased funding ground Direct Service Programs Adapted from Forces for Good: the six practices of high-impact nonprofits (Crutchfield and McLeod Grant)
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