1 Ronald Everts Roundtable 05-07-2019
Value proposition Government & Commercial VC NGO Smallholder: Orange: actors: -Fulfill mission -Increase income -Service Product and -Fight poverty -Info buyers & diversification service input suppliers -Conflict promotion, meat -Sell airtime avoidance and buying evasion Information
STAMP (SUSTAINABLE TECHNOLOGY ADAPTATION FOR MALI'S PASTORALISTS)
Project finance and implementation
A dedicated communication service
Operational model Customers: Nomadic cattle drivers. Information distribution channels: • Call center. • USSD menu. • Extension workers: TASSAGHT & commercial agent Since its launch, Garbal service has recorded 1,307 calls and 84,816 USSD requests from 55,821 users.
Information supplied • Water availability. • Biomass availability & biomass quality. • Herd concentrations. • Market prices for livestock and staple grains. Results: • Reduced cattle mortality. • Increased cattle bodyweight. • Avoid and evade conflicts.
PHB involvement • 2015 Project selection. • 2015 Business Model advise. • 2016 Contracting. • 2018 From project to product.
Customer journey script Smallholder as IT PLATFORM IT PLATFORM person & as /database used /database of application user by the delivery Agridata • Owner data? channels • Who owns the • Data feed: data on this satellite, onsite platform? agent ? Face 2 Face • 3 rd party & support for need of own smallholder value proposition?
Bridging the last mile, PHB style 1. Attractive value proposition: • Underbuilt by business case for all. • Formalized Partnership. • Actionable and accessible. 2. Flawless customer journey: • Human centric product & channel. • Functioning IT. • Approachable and available face to face support.
• Population 265 million. • 2,5 % population growth each year. • 4 project locations. • 12000 islands
Courtesy MSMB / RITX 12
Drone in project location 13
Drone for spraying: maximum accuracy 14
Planning & planting advise, weather forecasting, disease detection
Eco D3 Clima + Water Level Sensor The Eco D3 Clima + Water Level Sensor is specially for assisting the Water Management Bapak. The Eco D3 will act as datalogger and can connect multiple water level sensors to it.
LEVERAG AGING ICT FOR IRRIGATED AG AGRICULTURAL EXTENSION: INTEGRATE COMMERCIAL APP SERVICES WITH GOVERNMENT DATA Ronald Everts Roundtable 05-07-2019
Value proposition Government Smallholder: ICT App Information Commercial VC provider: suppliers: -Yield increase actors: -New App -Fulfill mission -Income Product and statement capabilities -Info buyers & service promotion -On term info input suppliers -Expand into via ICT app => supply to all ICT the 4 locations Apps -Project support Information
Average land size, mostly smallholders < 1 HA 1HA 1,5-2HA 2,5-3HA >3HA
Gender and age, older and mostly female age Gender 120 180 160 100 140 # farmer 80 120 60 100 40 80 20 60 0 40 20 30 40 50 60 70 80 20 age range 0 male Female
Phone ownership and type of mobile phone owned 100% 100% 90% 90% 80% 80% 70% 70% 60% 60% 50% 50% 40% 40% 30% 30% 20% 20% 10% 10% 0% 0% Male Female Total Male Female Total Basicphone Smartphone Yes No Female : 68; Male: 88; Total: 156 Female: 174; Male: 130; Total: 304
www.phbdevelopment.com Contacts Philippe BREUL, Partner - Belgium office Ron Everts, Associate Consultant - Netherlands office Mail : pbreul@phbdevelopment.com Mail : reverts@phbdevelopment.com Tel : +32 495 32 32 88 Tel : 0031611003224 Skype : pbreul Skype : Ronald.Everts7 22
2015 DFS for Ebola emergency
2015 DFS for Ebola workers PHB supported to the National Ebola Response Centre. • Built and managed cloud-based database/payroll system. • Transition from cash to GFS. • Introduced payments to accounts via bank transfers. • Established a Complaints Resolution System and created a helpdesk; put in place SMS broadcasts for updates on payments.
2017 DFS for refugees Bidi Bidi Uganda UNCDF project In this photo taken Friday, June 9, 2017, women and children return home with plastic containers of water, in the Bidi Bidi refugee settlement in northern Uganda. (AP Photo/Ben Curtis) PHB did project management support for the UNCDF
Clients M International Regulators & Telecom Operators MFIs & Banks Governments Development Agencies Other Clients 26
Soil Testing Option • By analysing soil samples and creating fertilisation plans, you will see reduction in NPK use and corresponding increase in yields especially if application is supported by weather advisory. • Td the equipment will cost approximately 5000 euros – this component could be very valuable but needs more intervention.
A healthy herd…
Ronald Everts Roundtable 05-07-2019
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