Promotions Manager Social Media Specialist Champaign Public Library - PowerPoint PPT Presentation

Evelyn Shapiro Natalie Kiburg Promotions Manager Social Media Specialist Champaign Public Library Gail Borden Public Library District

Natalie Kiburg

This is a title Bi-weekly SWAT team

Analyzing posts, format and channels

This is a title • Programs shared as events instead of solely posts.

• Increased relevance and reach by using Facebook Live to make programs more effective by starting before the event was listed to start.

• Increased relevance and reach by strengthening relationships with other top local Facebook pages and groups.

• Increased engagement by making sure that fun is part of the mix. Image Credit: https://newsroom.fb.com/news/2017/12/hard-questions-is-spending-time-on-social-media-bad-for-us/

Image Credit: https://kberkery.com/should-i-boost-my-facebook-post-find-out-in-four-minutes-or-less/ and Cafecredit.com

#LibraryCardSignUpMonth

Miscellaneous Natalie Kiburg Social Media Specialist Gail Borden Public Library District

Evelyn Shapiro

Questions? Evelyn Shapiro Natalie Kiburg Promotions Manager Social Media Specialist Champaign Public Library Gail Borden Public Library District