Promote Your Practice
Website
Resources • Footprints • Help with local media • Digital brochures • Feature article library • Free posters • Articles and advice
Footprints • Download and customize with your practice info • General podiatry, back- to-school, vascular disease, pregnancy, diabetes, sports, etc.
Brochures • No longer in print — no need to order and wait • FREE! • Download and customize • Bunions, heel pain, custom orthotics, diabetes, peripheral arterial disease • New topics coming soon
Posters • Colorful, engaging infographics • Obesity and feet, diabetes, kids foot health, vascular disease • More topics coming • FREE
Media • Information on creating an effective press release • Customizable releases for campaigns • Feature article library • Contact us for local media lists
Articles and Advice • Building and refining a website • Using content from APMA • Social media pitfalls and perils • Questions about blogs
Social Media • Use APMA content! • Follow us and repost or retweet – www.facebook.com/theAPMA – https://twitter.com/APMA • Attend Advanced Social Media, 12:45 p.m., APMA booth (#633)
Annual Campaigns • April foot health awareness month • November diabetes awareness month • Digital toolkits – Social media suggested posts and graphics – Customizable releases – Logos and website content – Posters, brochures, and more
Contacts Peggy Tresky Director, Communications pstresky@apma.org 301-581-9225 Kevin Hess PR Specialist klhess@apma.org 301-581-9221
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