PRESIDENTIAL PRIORITY “We will create a world-class, lifelong Career Center with services and support for students, alumni, and the greater community seeking professional guidance and navigational tools throughout their careers .”
CAREER-READINESS TASK FORCE Academic Alumni Athletics Development Advising Relations GSA + SGA + Institutional MEMBERSHIP DIAR Employers University Research Senate OTS CCICC Colleges Career Center PROCESS
WHAT WE HEARD Reach every student Engage early Easy & anytime access Personalized Relationship-based (on- and off-campus)
WHAT WE LEARNED TECH TRENDS: • predictive analytics • searchable and customizable • platforms to connect • online learning modules PEOPLE TRENDS: • communities & connections models • staff are connectors of people and trainers/facilitators • competencies focused INSTITUTIONAL TRENDS: • elevated role (space, titles) • campus priority – everyone plays a part • ROI, data and branding
1:1 Career + Self-Assessments Online Resources Major Career Mentor Advising Database Programs TU TODAY: Branding + 1:1 Self- Workshops Programs Marketing Online Resources Career Center CAREER Programmatic CENTER Connections Model Student Employment to Position Postings Employers Job Fairs OCR Networking Events 1:1 Further Programs/Workshops Education Online Resources
CAREER READINESS KEY IN INDICATORS TU TODAY: Career Center – Programmatic Model Unique Users: 15,770 Appointments: 3,300 Workshops: 400 Hire@TU Logins: 12,500 Position Postings: 9,900 Employers @ Fairs: 400 Internships Completed: 73% On-Campus Student Jobs: 5,000
TU TODAY: CAREER CENTER – PROGRAMMATIC MODEL • Available, but inconsistently accessed career resources • Good exposure to applied experiences • Developed but unarticulated career-readiness competencies • Underdeveloped networks • Limited services for alumni
TU CAREER READINESS STRATEGIC PLAN: OUTCOMES Towson University’s commitment to student and alumni career readiness will result in every TU graduate having: KNOWLEDGE Obtained knowledge of major and applied career options Completed at least one experiential opportunity that supports EXPERIENCE development as a professional and aligns with career interests Developed career-readiness competencies and the ability to identify and COMPETENCIES articulate their brand/value propositions Established their professional network via connections to individuals and NETWORKS organizations LIFELONG ENGAGEMENT The opportunity to engage as alumni in on-going career management to achieve evolving goals
TU TOMORROW : CAREER ECOSYSTEM Systemic Model CAREER READINESS Alumni Curriculum Alumni as: FYE Seekers TSEM Mentors Career Courses Employers Career Center Experiential Learning Career Competencies Co- Colleges Curriculum Career Communities Faculty as: Student Employment Technology Advisors Involvement & Leadership Assessment/Data Instructors Connectors Scholarship Marketing
TU TODAY: CAREER CENTER – TU TOMORROW: PROGRAMMATIC MODEL CAREER ECOSYSTEM – SYSTEMIC MODEL Available, but inconsistently Required and expanded access to career information accessed career resources Good exposure to applied Unparalleled exposure to applied experiences experiences Developed but unarticulated Developed and articulated in-demand competencies competencies Underdeveloped networks Expanded and ready access to networks Limited services for alumni Unlimited services for alumni
CAREER READINESS KEY IN INDICATORS TU TOMORROW: Career Ecosystem - Systemic Model % Engaged as Freshmen # Enrolled in Career-Related Course % Securing post-grad plans Scholarship Production % Engaged in Experiential Learning # Engaged Employers # On-Campus Student Jobs % Effective Resumes % Participating in a Career Community # Alumni Recruiting/Mentoring # Alumni Served
Towson University’s commitment to student and alumni career readiness will result in every TU graduate having: • KNOWLEDGE Engage all students EARLY with major and career exploration via required TU experiences • Obtained knowledge of major and applied Provide support to create and enhance CURRICULAR OPPORTUNITIES to explore major and applied career career options options at the college and departmental level • Offer ANYTIME and/or PERSONALIZED ACCESS to major and career resources • Improve FIRST-DESTINATION OUTCOMES and alumni data collection to educate students on career options • Support faculty and students in the production and dissemination of career-readiness SCHOLARSHIP • EXPERIENCE Create STRUCTURAL SUPPORTS to expand opportunities for students to pursue experiential opportunities • Completed at least one experiential Create supports to EXPAND FACULTY/STAFF CAPACITY for experiential opportunities • opportunity that supports development as a Expand and coordinate CONNECTIONS TO EMPLOYERS and hiring organizations to increase experiential professional and aligns with career interests opportunities • Provide developmental on- and off-campus STUDENT EMPLOYMENT opportunities • COMPETENCIES Define and MAP CAREER-READINESS COMPETENCIES for TU • Developed career-readiness competencies and Provide TOOLS to students to IDENTIFY AND ARTICULATE developed competencies • the ability to identify and articulate their Provide students with tools and resources to UNDERSTAND AND ARTICULATE individual strengths brand/value propositions • NETWORKS Expand CONNECTIONS TO EMPLOYERS and hiring organizations • Established their professional network via Invite ALUMNI and PARENTS to hire students and alumni and serve as professional mentors • connections to individuals and organizations COORDINATE TU'S EXTERNAL RELATIONSHIPS to maximize existing engagements • Advance students' NETWORKING SKILLS • Create COLLEGE-BASED CAREER COMMUNITIES to support career advising, curricular infusion, and programming, while building and leveraging internal and external relationships • LIFELONG ENGAGEMENT Support Alumni as JOB SEEKERS • The opportunity to engage as alumni in on- Engage Alumni with on-going PROFESSIONAL DEVELOPMENT • going career management to achieve evolving Engage Alumni as CAREER SUPPORTS FOR STUDENTS • goals Coordinate campus resources to educate students and alumni on ENTREPRENEURSHIP and FINANCIAL LITERACY
KEY IN INITIATIVES ENHANCED EXTERNAL CURRICULAR TECHNOLOGY, DATA & COMPETENCIES COLLEGE-BASED RELATIONSHIPS CONNECTIONS MARKETING CAREER COMMUNITIES • • • • Alumni, Parents & FYE Handshake Defining & Mapping Targeted… • • • • Employers to TSEM VMock Student Coaching • • • mentor & hire Career Courses Mentoring Platform Employment Programming • • • • • Coordination Faculty Support Networking Platform Badging Mentoring • • • • • Alumni advising & Experiential Searchable Resources Financial Literacy Faculty • • professional Learning – prep, First Destination Entrepreneurship Support development funding, Outcomes • expansion Space/Location • Scholarship Strategic Partners Strategic Partners Strategic Partners Strategic Partners Strategic Partners • Alumni Relations • Academic Advising • • • IR SETF Colleges • University Advancement • Provost & Colleges • • • OTS Student Affairs Alumni Relations • Student Affairs – NSP • FACE • • • Procurement Colleges Student Affairs – • BTU Council • OAI • • Alumni Relations USM NSP • CCICC • CCICC • • University Marketing Student Launch Pad • University • Center for Innovation + Advancement Entrepreneurship
COLLEGE-BASED CAREER COMMUNITY STUDENTS FACULTY • KNOWLEDGE • EXPERIENCE • Personalized • CAREER- DESIGNATED DESIGNATED • CAREER Relationships READINESS OUTREACH CAREER COACH • CENTER Easy Access COMPETENCIES ASSOCIATE • Scalable • NETWORKS 1:1 Coaching Road Trips/Shadowing ALUMNI Workshops • LIFELONG Targeted Fairs EMPLOYERS ENGAGEMENT Networking Opportunities PARENTS Applied Experiences Mentoring Content
CAREER CENTER Career External Education + Operations Connections Experience College- Curricular Centric Support & Recruitment Assessment Career- Services Career Readiness Communities Career Technology Counseling Employer + Career Alumni + Parent Coaching Outreach Marketing Alumni Advising Events Internships Coordination Budget/ Student Operations Employment
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