POV and Experiential Prototyping
Hello! This is our team Kerry Wang Tatiana Grossman Anna Wang
1. Problem Domain
“ Coming back home, going back to work, is a huge 180 . I went from doing things that were once in a lifetime to doing mundane things.
2. Initial POV
We met Kimberly, a 25 year old European backpacker . We were amazed to realize that readjusting to life at home is the worst part of travel . It would be game-changing to help her ease back into everyday life while reliving the excitement of her journey .
Extreme Users Is the transition still painful for frequent travelers?
Hyun-Ju Yang Hates traveling for business, but feels lonely when back home
Sung-Min Lee Transitions back home by reminding himself of fun activities that remain available to him
Lena Values personal growth while traveling abroad-- she rarely goes home
3. Revised POVs
We met Kimberly, a 25 year old European backpacker . We were amazed to realize that readjusting to life at home is the worst part of travel . It would be game-changing to help her ease back into everyday life while reliving the excitement of her journey .
We met Andrew, a high school senior . We were amazed to realize that he feels trapped in everyday life . It would be game-changing to provide him with more frequent escapes through travel .
We met Hyun-Ju Kim, a Silicon Valley designer . We were amazed to realize that she feels overwhelmingly lonely when back at home . It would be game-changing to make her feel more connected to her community, both while traveling and at home.
4. Brainstorm
How might we make travelers feel like they have never left their vacation?
How might we give travelers an expense-free travel experience?
How might we build a community for people while they are traveling?
HMW make travelers feel like they never left their vacation remind her interactive change her articles automatic of how immersive video living about her great her news travel blog montage environment places home is provide photos live ethnic treadmill sort her from provide cuisine at desk photos places throw a hotel home visited party services at home fire her backpack make from her around playlists of music map job work hot music invite friends pair her up to book club for from abroad travel updates make her to visit from partner travelers map her home an weekend sort and route extension trip planner compile during of her trip travel logs travel pen pal virtual give tips on reality where to system photo map go at home
HMW create an expense-free travel experience become star in a become reality TV international carpools, rich indoor food critic show but for traveling vacations become a set up travel with model and temporary tips 4 work jobs family Travel convenient abroad abroad Swap! travel at home friends travel blog become a take turns compiler--$ treating translator $ through each other ads site where you crowdsou- rewardable plan other rcing from but for vacations for online start a travel $$$ community explore community places using for Google earth travelers traveling do odd make-a- make food jobs while vacation for free traveling game app hosts where virtual reality player travels
HMW Build a Community While Traveling match group blog post your people w/ collaborative of people hostel hang-out same itinerary w/ community in your bonding spot itinerary at friends houses area session place Send out a App that itinerary: beacon uses Uber interactive people can from API to itinerary “like” location meet up tinder for travel book travel clubs buddies AIRBNB Tell you API to find common vacation Tells you find fb nearby meet-ups planner that when 1st- friends people in location tells you 2nd ° friends also in virtual who else is near country travel traveling App for automatic business nearby insta/fb check in in card travel recs speakers info abt an area from of language places ppl friends group text have gone specifically travel for sharing messenger travel
Success!
5. Experience Prototypes *interviews conducted at Palo Alto Caltrain Station
How might we make travelers feel like they have never left their vacation? Prototype 1 media map of travel journey, compiled while on the go for viewing when home
Richard -- 40 year old man who goes on vacations frequently
Things that Worked - had an intuitive start, said “I have to click ‘Start My Journey’ - like that the media collages could be curated while on vacation, instead of afterwards
Things that Worked Surprises - had an intuitive start, said - was insistent that he add “I have to click ‘Start My only one photo to the Journey’ collage - like that the media - did not fully grasp the collages could be curated video component until he while on vacation, instead reached the end of the of afterwards prototype
Things that Worked Surprises Things that Didn’t Work - had an intuitive start, said - was insistent that he add - not very familiar with how “I have to click ‘Start My only one photo to the to add different forms of Journey’ collage media to the collage - like that the media - did not fully grasp the - many different pages that collages could be curated video component until he make navigating to while on vacation, instead reached the end of the current journey project of afterwards prototype difficult
Assumptions Valid? A good way to remember your trip is through media. People use and create media, such as pictures, during trips. The transition back home is made simpler if commemoration is done before returning home. People need a way to organize and group the highlights of their trip
Assumptions Valid? A good way to remember your trip is through media. People use and create media, such as pictures, during trips. The transition back home is made simpler if commemoration is done before returning home. People need a way to organize and group the highlights of their trip
How might we build a community for people while they are traveling? Prototype 2 friends of friends interactive map
Jared Smith -- tech salesman whose job sends him all over the world
Things that Worked - loved the idea of meeting up with people while abroad - felt comfortable sharing personal information on this application
Things that Worked Surprises - loved the idea of meeting - did not want to know up with people while about friends abroad abroad beforehand - felt comfortable sharing - did not like only having personal information on first- and second-degree this application friends shown
Things that Worked Surprises Things that Didn’t Work - loved the idea of meeting - did not want to know - initially a bit hesitant up with people while about friends abroad about texting a stranger abroad beforehand - felt comfortable sharing - did not like only having personal information on first- and second-degree this application friends shown
Assumptions Valid? People want to meet up with friends and friends of friends while abroad. People will contact a stranger, as well as allow a stranger to contact them. A map-based interface is the best way to find out where people are.
Assumptions Valid? People want to meet up with friends and friends of friends while abroad. People will contact a stranger, as well as allow a stranger to contact them. A map-based interface is the best way to find out where people are.
How might we give travelers an expense-free travel experience? Prototype 3 make money doing activities while traveling
Molly Dow -- runs a nonprofit connecting musicians together around the world
Things that Worked - liked the idea that she could make money while traveling - understood that the second page listed the activities available
Things that Worked Surprises - liked the idea that she - travelers are a lot more could make money while conscious about security traveling while abroad - understood that the second page listed the activities available
Things that Worked Surprises Things that Didn’t Work - liked the idea that she - travelers are a lot more - thought the app was a could make money while conscious about security scam traveling while abroad - nervous about wasting - understood that the time trying to find the second page listed the location of the activity activities available
Assumptions Valid? People are willing to do little tasks while on vacation. People are looking to make money to offset amount spent on trip. People trust they will receive the money they make. People’s schedules on trips are flexible.
Assumptions Valid? People are willing to do little tasks while on vacation. People are looking to make money to offset amount spent on trip. People trust they will receive the money they make. People’s schedules on trips are flexible.
Thanks! Any questions?
Recommend
More recommend