Ottawa Real Estate Forum, Oct. 9, 2014 Presented by Roger Greenberg
Desir ire e for the e return urn of CFL L football otball Civic vic pride e in a restored ored Lansdown ansdowne e Park Provide vide char harit itable able opportun portunit ities ies like ke Sens ns Fou oundat datio ion Provide vide new ew role e models odels for you oung ng people ople Give ve back ck to the e com ommuni unity ty (wit ithou hout t losin ing g a ton n of $) 2
3
March ch 20 2008 08 4
Cr Crac acks ks det etected ected in lower er South th stands ands Re Repair not feasible ible City deci cides es to demoli olish sh July 20 2008 08 5
Mixed ed-use, use, ye year ar round nd des estinatio ination New/refur refurbishe bished d multi ti-purpose purpose stadium/are ium/arena na Shoppi pping, ng, co condos, dos, office ice Underground erground parki king ng July 2008 2008 - Apr. 20 2010 10 6
Nov. v. 20 2010 10 “I had always dreamed of bringing ging high- calibe ca ber r professi essional onal soccer to Ottawa.” 7
• 40 acre site • 1,370 underground parking spaces • 2 condominium towers (232 units) • 48 town homes • 100,000 sq. ft. 6-storey office tower 8
• 360,000 sq. ft. retail • 18 acre urban park • Refurbished 9,800 seat arena • New/refurbished 24,000 seat stadium - 10,000 South (new), 14,000 North 9
Joined OSEG in Jan. 2013 Oversees business operations Manages relationships with City of Ottawa/community associations and business improvement organizations (Glebe BIA etc.) Played instrumental role in development of Lansdowne Transportation Plan 7
The Urban context Site integration Sustainability New Urban Park Mixed use area Stadium renovation Programming
Community Partnerships Best in Class experiences Competitive teams Best people Profitable
The he Fan n Experien perience
REDBLACKS, 67’s and Fury Events Concerts The Park The Shops The condos and towns The office Parking
Revenue Generated from: ◦ Retail leases ◦ Parking ◦ TD Place “Venue” Sponsorship Food and Beverage Rents…concerts and teams ◦ Teams Tickets, sponsorship, merch
Disbursements go to: ◦ Debt service ◦ Staff costs ◦ Team costs ◦ Event staff ◦ Transportation Net Income into closed system for distribution to City and OSEG through “waterfall”
Schedule and Deadlines Community Transportation Competitiveness Fan Engagement
City of Ottawa Retailers…Trinity Residents and office workers… Minto Community Glebe BIA Levy Foods Securitas/Precise Park Link/Eurest OC Transpo SP+ GameDay
Naming ming Right ghts
How we are organized ◦ Common functions Sales / Partnerships Marketing / Communication ◦ Dedicated functions Team Competitiveness ◦ Support Venue and Site Property Management Finance, Admin,
Teamwork Integrity Passion Innovation
Grand Opening…2015 ◦ Everything finished! New Entertainment Business and Events ◦ outdoor and indoor concerts, special events Retail Area ◦ Animate the retail area and create a day to day destination Parking ◦ General Public, Retail and Office, Special Events Transportation ◦ Retain modal share and promote active use
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