Mie’s Opportunities Developed by Adopting ICT Aggressively
Diffusion of Cashless Payments in Mie Our target penetration ratio of cashless Mie’s cashless payment ratio payments in Mie Toward a prefecture leading in cashless payments 1st Tokyo (1) Inbound tourists Credit card 50 % 2nd Kagawa (2) Large shopping centers 40 % 3rd Chiba Debit card Mie 2025 Gov’t 19 % 4th 19.15 % Target 40% E-Money (Prepaid card) Mie Pref. is more receptive to cashless payments 2014 2023 2025 * Based on Commercial Statistics announced by the Government (2014) Smartphone settlement * Announced by the Ordinary Committee Meeting of Strategy, (QR code, etc.) Planning, Employment and economy of Mie Prefecture Congress in Oct. 2019 Activities to diffuse cashless payments Hyakugo Bank Cashless Cashless payment of automobile taxes Individual and small business Large Seminar SMEs owners companies based on our Bar Code Pay for retailers and restaurant Large Encourage a wide range owners sales of SMEs, individuals, and April 2020 Full-scale introduction small business owners Already by Mie pref. adopted Market with potential users of Accelerate use of cashless payments Small Bar Code Pay sales OrigamiPay Promotion Seminar 4 Ranked low in sales
Improving Tourism Brand Power Using ICT Number of tourists Tourist spending in Mie pref. Mie pref. total (based on (1,000 (100 million yen) nationwide standard) people) 45,000 6,000 Marked record high sales in 5,338 42,605 42,195 tourism-related market 5,273 Ise Shrine 41,892 4,897 Shikinen Sengu 40,799 3,968 4,000 40,000 3,840 3,359 Ise-Shima 37,868 39,212 2,684 Summit 38,243 35,000 2,000 Marked record high even after Ise-Shima Summit 0 30,000 2012 2013 2018 2012 2013 2018 2014 2015 2016 2017 2014 2015 2016 2017 * Prepared based on Tourist Spending by Prefecture (Mie) by Japan * Prepared based on estimated number of tourists (Mie pref.) Tourism Agency Introduces MaaS, a next-gen moving vehicle using ICT Search optimum routes Shima city (venue of Ise-Shima Summit) High-potential tourist destinations and attractions Dedicated app One-stop Cashless Experimental tests of next-gen moving vehicle MaaS reservation payment started Recommendation of unique New transport system travel plans Mie pref. Shima city Develop search, reservation, settlement apps Travel more conveniently and Collaboration comfortably with smartphone Promotion of self-produced and Railway Tourism developed travel plans For strengthening the tourism brand and bus association 5
Opportunities Developed by Adopting ICT Aggressively as a Leading Manufacturing Prefecture Mie as a center for manufacturers Mie Prefecture’s manufactured goods Economic activities by production type by prefecture shipments by industry in Japan Agriculture & Fishery Manufacturing Construction Wholesale and retail Transportation Information & Communication Services Other 8th in transportation Manufacturing Mie machinery shipment Transportation 31 10 1 4 8 5 2 39 pref. machinery Three m anufactured goods shipment 23% shipment sectors account for Manufacturing accounts for twice the national Other 42% 60% of prefectural total average Electronic device Manufacturing machinery 19% National No. 11 in chemical 14 5 5 14 34 1 6 average industry shipment 21 No. 1 in electronic parts & Chemical, petroleum, devices and electronic circuits and coal 16% shipment 0% 20% 40% 60% 80% 100% Source: Data from Gross Domestic Product classified by Source: Data from 2018 Industrial Statistics (preliminary) Economic Activities (FY2016) (percentage distribution) Mie Prefecture’s industrial measures 10 years ahead Measures set by Mie in Nov. 2018 Use technology such as AI, IoT, and big data Mie Prefecture’s Vision for Industrial Promotion Next-gen Adaptation to fourth industrial revolution by manufacturers Next-gen materials automobiles Promote smart factory and cultivation of ICT personnel Electronics-related Aerospace-related From 2019 Added two more categories eligible for corporate investment promotion subsidies ■ Next-gen automobile development Increase added value of Healthcare SME manufacturers ■ Transformation to smart factories 6
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