LISTEN LOUDER Jonathan Lw Sound is a disturbance that travels by - PowerPoint PPT Presentation

Mar 30, 2023 •97 likes •339 views

LISTEN LOUDER Jonathan Lw Sound is a disturbance that travels by transferring energy from one particle to another. Listen Louder WHY DO IT? More sales if you listen 80% of the time Better marketing. Understand to be understood

LISTEN LOUDER Jonathan Løw
Sound is a disturbance that travels by transferring energy from one particle to another.
‘Listen Louder’
WHY DO IT? More sales if you listen 80% of the time • Better marketing. Understand to be understood • Less innovation fails: Understanding needs • Better relationships? (my ex says so  ) •
18 second leadership
Are you a good listener? Very good Good Average Below average Poor Very poor
CURIOSITY creates CHANGE
Martin Cooper at Motorola, 1973: Can phones be linked to people, not places?
The Dolph mantra: Conversation is the last way out!
EXISTING NON- EXISTING
Convergent Divergent thinking thinking
UNLEARN YOUR BUSINESS …
What do people say about your company?
Where do they get their opinion from, and how well do we listen to them?
Even B2B sell stories, not products
Jonathan Løw

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