KONNECT AFRICA PARTNERS SEMINAR 2017 Community Wi-Fi hotspots for Africa 6 November 2017
THE AFRICAN DIGITAL DIVIDE Africa has skipped Need for strong & 3G/4G cannot be the copper stage reliable internet everywhere 2
MAKING THE MOST OF SATELLITE TECHNOLOGY Many can already access affordable broadband via satellite 3
TAKING BROADBAND FURTHER How to connect Base-of-the-Pyramid communities? 4
WHAT DO WE KNOW ABOUT AFRICAN CONSUMERS? 86% of 15-24 year old's access the internet via mobile 63% of the total Sub-Saharan population live in rural areas 75% of the African population are not covered by 3G / 4G We need to think differently to address this demand 5 Source: Kantar, Ericsson, GlobalGrowing
THE ANSWER OF KONNECT AFRICA
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BRINGING DIGITAL OPPORTUNITIES TO ALL AFRICANS Shops Restaurants Hotels Schools Individuals 8
A FULL RANGE OF FEATURES THAT MAKE IT SMART What’s so smart about it? 9
UNIVERSAL SERVICE Powered by satellite, SmartWiFi can be deployed in the most remote areas Reaching markets that no one else can address 10
READY-TO-USE KIT All necessary hardware & management software is included Anyone is a potential ISP, no expertise or equipment required 11
SUITS EVERY POCKET SmartWIFI plans are for all budgets and tailored to local market conditions 150 MB Ksh 50 Ksh 50 1 GB ₦ 800 ₦ 1,000 Large addressable market and high competitiveness 5 GB R199 R199 12
PAYMENTS MADE EASY Payment can be made by cash at the hotspot or via mobile/e-payment Facilitated purchasing act and minimised cash collection burden 13
DIGITAL ADVERTISING CAPABILITY Corporation can advertise and sponsor free access for the community Increase user adoption and bring additional revenues stream 14
LOCAL KNOWLEDGE DATABASE Access to relevant educational and training content at no data charges Free access to content enhances hotspot attractiveness 15
GET INVOLVED IN SMARTWIFI IN YOUR OWN WAY Service Bandwidth Revenues Marketing Equipment Definition Consumption Generation Purchased by the 1 partner from Partner Partner Partner’s VNO Partner PARTNER BRAND Konnect Africa White Label Model Konnect Africa, Provided by with local 2 Konnect Africa Revenue share Konnect Africa Konnect Africa implementation (free or against a fee) by the partner Revenue Share Model 16
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