Journey Starts with a Question So here we are…
INNOVATION
Flatulence is as natural as Sneezing! Result of Normal Good Flatulence 14 Digestion times a day. Odour Flatulence ( fart, flatus, intestinal gas, Embarrassment Come from breaking wind) Bacteria
GON is registered under the trademark of greenfinch textile pvt. Ltd, india
It is solution for FART FLATULENCE ODOUR! (Gas Odour Neutralizer)
THOUGHT BEHIND GREENFINCH TEXTILE PVT LTD Owing to success in the innovation made in Digital foil printing , within a short span of time, these innovative professionals always were on the look out for new unique products which are like an "FMCG and which can create a brand of its own" thus came the idea of bringing to the market the product of "cotton based odour adsorber" a Unique product which can be used by every individual.
VISION VALUES MISSION Your Care is Our Mission Rejuvenating Life Framing core dimension Greenfinch compassionate to Better lives, better Accuracy |Integrity | Positivity improve your quality of life by companions, better families. A | Customer satisfaction our green products. Our better world through our |Commitment | Respect | professional commitment lies in products. Excellence | Team work | our dedicated sense of ethics.
Explore with us: www.gon.co.in Our product is a cloth pad which is to be worn with the undergarments. A Gas Odor Neutralizer with activated Physico- chemical natural adsorption technology which is comfortable, discreet, antimicrobial and adsorbs embarrassing Odors.
Explore with us: www.gon.co.in Key Challenge To ascertain the current product concept acceptance among consumers and to identify factors to incorporate in the product such that it would be received positively.
Explore with us: www.gon.co.in KEY FACTOR • Flatulence, which may be a serious medical disorder in some cases, is a norm observed in both men and women and has remedies in terms of oral solutions. • It is not life-threatening but may be socially embarrassing. However, holding it back for long periods due to embarrassment is not recommended. Our • product is specifically for flatus odour neutralizing. • There is a possibility that there is a untapped market for creation of a new category. Clearly, people know of Breaking Wind, and while many laugh it off, there is social embarrassment attached to it, especially when one is caught in the act doing it. Thus, positioning the product as one that mitigates embarrassment is a strong way forward.
Explore with us: www.gon.co.in LETS LIVE LIMITLESS! Eating • • Sleeping Drinking • • Activity Travelling & etc •
Explore with us: www.gon.co.in PRODUCT & HOW IT WORKS
Explore with us: www.gon.co.in MARKET CONSUMER ANALYSIS Housewives, office-goers, business travellers, customer facing professions, etc. Old people, patients or those with flatulence issues, gas disorders, stomach issues, etc. While we see our consumers as upper middle class people mainly from metros and upcoming tier-1 cities, a views of consumer clusters makes it easier to see how the product can be positioned more relevantly
Explore with us: www.gon.co.in PRODUCT SEGMENT POSITIONING • Aged Medical Product • Medically Unfit • Customer Facing Hygiene & Lifestyle Professionals Product • Business Travellers • Working Men & Women Experimenting • Youth/ College Goers Positioning & • Housewives Communication
Explore with us: www.gon.co.in Key Exposure to the Customer Is conscious of hygiene. • Aware of issues and more receptive to solutions. • Wants to avoid social embarrassment. •
Explore with us: www.gon.co.in Our Product Concept which is an Intimate Hygiene Product Which offers the functional benefit of Neutralizing Odor caused due to Flatulence With an added rational benefit that Dispels bacteria when used And lastly, offers an emotional assurance of Avoiding Social Embarrassment
Explore with us: www.gon.co.in LETS LIVE LIMITLESS ALL AROUND THE SITUATIONS
Explore with us: www.gon.co.in FREQUENTLY ASKED QUESTIONS 1. HOW DOES IT ADSORB THE FOUL ODOR? Our product is a cloth pad which is to be worn with the undergarments. A Gas Odor Neutralizer with activated physicochemical natural adsorption technology which is comfortable, discreet, antimicrobial and adsorbs embarrassing odors. 2. IS IT SUITABLE TO WEAR IT ON A DAILY BASIS? Yes, definitely! The pad is made out of cotton layering which does not affect the skin. Also, the product has antimicrobial property that dispels bacteria and keeps the skin germfree. 3. IS THE PRODUCT SAFE FOR INTIMATE USE? GON is a high quality product which has antimicrobial property that keeps the skin germfree which makes it totally safe for the intimate use. Thus, in no ways it affects the skin! 4. WHO ALL CAN WEAR THIS PRODUCT? The product can be wore both by men and women and also by children aging above 10-12 years. 5. WHAT IS THE LASTING DURATION OF THIS PRODUCT? The lasting duration of the product can not be defined because it differs in utility and condition in which the product is used. The recommended usage is up to 100 farts only if it is kept in an air tight condition and do not wash when removed.
Explore with us: www.gon.co.in FREQUENTLY ASKED QUESTIONS 6. CAN THIS PRODUCT BE USED, KEPT AND REUSED AFTER A SHORT WHILE? Yes, the product is reusable only if it is not washed and kept in an air tight condition (ex- poly bag) and not exposed to the environment. 7. WILL THE THICKNESS OF THE PRODUCT AFFECT IN A WAY REVEALING THE SILHOUETTE, WHEN WORE WITH FITTED GARMENTS? There is absolutely no silhouette issue with the product as its thickness is even less than the sanitary napkins available in the market. 8. DO WE HAVE A RANGE OF THIS PRODUCT THAT DIFFERS IN SIZES? We do not have a range or types of this product as of now but we will try to deliver it to you as per your customization demand (extra charges applied). 9. CAN WE WEAR THE PRODUCT IN TIMES OF LOOSE MOTIONS? The product does not work like a sanitary napkin that has absorbency because it has adsorption technology that works for the odors only. 10. WHY IS THE SHAPE OF THE PRODUCT KEPT THE WAY IT IS? The product went through a exclusive research which varied from many shapes. As per our research, the shape does not waver from its look to masculine or feminine and is appropriate as per the comfort ability and usability.
Explore with us: www.gon.co.in CONTACT DETAILS Regd. Office Zonal Offices East GREENFINCH TEXTILE PVT LTD Room No. 212, 2nd Floor, Nigam Centre, 155, SY.NO. 7/1-2, Plot – 108/113 Lenin Sarani, Kolkata – 70013 SUB Plot:213,GR FLR Call at: +91-8335069370 Jay Narayan Industrial Society Anjana Farm,Dumbhal West Surat, Gujarat – 395002 Shop 29, 30, Ground Floor, Thapar Complex, India Sector 15, Plot No. 51 CBD Belapur, Navi Mumbai – 400 614, Maharashtra Phone Call at: +91-8828303282 +91-261-3112551 South Sam Snoah Towers, 1st Floor, Door No. B5, C1, 2nd Avenue, Annanagar East, Chennai – 600040 E-mail Call at: +91-8056000810 inquiry@greenfinch.in North Web Chamber No. 10, Trishul Tower, Kaushambi Ghaziabad – 201010 www.greenfinch.in Call at: +91-9711079899
UPCOMING INNOVATIVE PRODUCT Refrigerator anti-Bacterial odour neutralizer Insole Feet Odour Neutraliser Other Products o Protective Face Mask Crush and Feel o Under Arm Pad o Seat Cover etc.
Buy at www.gon.co.in Connect us:
Explore with us: www.gon.co.in Life is more than Embarrassments! Lets live limitless! Thank You!!!!!
Recommend
More recommend
