Jeff Carpenter GMU Masters Project Tom Haas Final Presentation - PowerPoint PPT Presentation

Jeff Carpenter GMU Masters Project Tom Haas Final Presentation Erika Rojas Mejia May, 6 th 2011 Dawin Wright 1

Point-of-interest (POI) Image A Image B

! ! Who would use this capability and how? ! ! Concept of Operations ! ! Can the accuracy requirements for these users be met with existing smartphones? ! ! Technical Feasibility Analysis ! ! What is the system required to do and how should it be designed? ! ! System Description Document and Architecture ! ! Could developing this capability be profitable and what development path should be pursued? ! ! Business Case Analysis 3

Point-of-interest (POI) Image A Shared Images & POIs 3G Cloud MAGIC Web Interface Registration Launch Screen Map Viewer File Browser Image Viewer Image B Image B 4

Potential User Analysis Use Case Analysis Graphical User Interface Mockup 5 5

(Kyodo News/Associated Press) Emergency Responder ! Where do you send help when continents shift and cities are erased? 6 6

(Jeff Carpenter) Casual User Which lighthouse can we whale watch from? 7 7

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Establish User Requirements Assess current smartphone accuracies Evaluate sharing and collaboration options 11 11

Threshold Objective Bisector / Base 600 % 300 % Distance (m) Accuracy (m) 50 % 10 % Confidence 90% % 50% % Bisector Range 12

Pointing Error includes: • ! Camera location (GPS) • ! Camera orientation (Compass & Accelerometers) e V Coordinates Errors and Covariance e H X ! Y = F(pt. meas; EO; IO; Range) " XY = J m " mm J m T + J E " EE J E T + J I " II J I T + J Z " ZZ J Z T Z 13

(Apple Inc.) (SAMSUNG) (HTC Corp.) Apple iPhone 4 Samsung Galaxy S HTC Evo 4G GPS GPS GPS Compass Compass Compass 3-Ax Accelerometer 3-Ax Accelerometer 3-Ax Accelerometer Time stamps Time stamps Time stamps 3-Ax Gyroscope 3-Ax Gyroscope Position Error Orientation Error Poor/ Uncalibrated + +/- 10 deg. Az +/- 4 m ' +/- 5 deg. P/R ' Good / Calibrated + +/- 1 deg. Az +/- 1 m ' +/- 0.5 deg. P/R ' 14

Horizontal Error 90% Confidence Bisector Distance (M) 58.4 42 Base Distance (M) Geolocation requirements are achievable 15 15

! ! User Collaboration Requirements ! ! Sharing ! ! TIFF Images & Image metadata ! ! KML POIs ! ! Store Data ! ! Authentication ! ! 3 rd party options A standalone MAGIC server represents the best solution for providing sharing and collaboration capabilities. 16

Component Analysis Functional Analysis Operational Analysis 17 17

! ! System Context ! ! Users ! ! External Services ! ! MAGIC System ! ! Generic Physical Hierarchy 18

! ! Top Level Functions ! ! F.1 Provide Access to MAGIC Services ! ! F.2 Process Geolocation Services ! ! F.3 Enable Set Up of a Command Center ! ! F.4 Enable Effective Maintenance & Servicing 19

! ! Top level mapping Function C Component R Requirement SYS.1 MAGIC System SR.1.0 Provide Geolocation Services F.0 Provide Geolocation Services EI.1.1.4 Handheld Device " SYS.1.1 MAGIC Application SR.1.1 Provide Access to Magic Services F F.1 Provide Access to MAGIC Services EI.1.1.4 Handheld Device SR.2 Non-Functional Requirements SYS.1.1 MAGIC Application SR.1 Functional Requirements SR.1.2 Process Geolocation Services SYS.1.1.1 Graphical User Interface F F.2 Process Geolocation Services SYS.1.2 Data Server " SYS.1.2.3.1 Update Server " SYS.1.3 MAGIC Website " SYS.1.3 MAGIC Website SR.1 Functional Requirements F.3 Enable Set Up of a Command Center F SR.1.3 Enable Set Up of a Command Center SYS.1.2.3 Sustainment Data Server SR.1 Functional Requirements F F.4 Enable Effective Maintenance and SR.1.4 Enable Effective Maintenance and Servicing " Servicing ! ! Requirements allocation 20

Market Analysis Description of Options ROI Analysis 21 21

! ! 70.7 MIL Smartphone Users in the US ! ! 64% of smartphone market held by iOS and Android ! ! Android increased market share 14% in 5 mo. 22 (Images used with permission)

! ! Most common smartphone activities ! ! Take pictures ! ! Social Networking (http://www.pewinternet.org/Reports/2010/Mobile-Access-2010/Part-2/Internet-use- (The Nielsen Company, August 2010 23 and-data-applications-using-mobile-phones.aspx http://blog.nielsen.com/nielsenwire/online_mobile/games-dominate-americas-growing-appetite-for-mobile-apps/) (Images used with permission)

E Emergency Responder Criteria ' C Casual w/iPhone ' C Casual w/Android ' w/Either Platform ' U Unique 3 ' 3 ' 3 3 3 ' Benefits ' Unique 1 ' 1 1 ' 2 ' 2 Risks ' Unique 1 ' 1 1 ' 0 0 ' Issues ' Cost ' ~ ~$840K ' ~ ~$760K ' ~$1.2M ' ~ Initially develop for casual users on Android platforms 24

! ! Free MAGIC ! ! Limited capability ! ! Top Free apps generate $400 - $5000 / day ! ! 5 – 65 mo. to recoup development cost ! ! Paid MAGIC ! ! $1.50 / download ! ! 510,000 downloads to recoup development cost ! ! Average downloads/day 300, Featured apps 1200+ ! ! 14 – 57 mo. to recoup development cost A mixed Free and Paid strategy with a small marketing campaign to raise initial awareness 25

! ! Who would use this capability and how? ! ! Casual User, Emergency Responders ! ! Simple GUI for intuitive interactions ! ! Can the accuracy requirements for these users be met with existing smartphones? ! ! Yes, Calibration is necessary ! ! Additional camera modeling may improve results ! ! What is the system required to do and how should it be designed? ! ! Image & metadata capture, registration calculations and sharing ! ! Could developing this capability be profitable and what development path should be pursued? ! ! Yes, Initially target Casual Users on Android platforms ! ! Best ROI likely a combined strategy 26

! ! Detailed SE analysis of selected option ! ! SE analysis of MAGIC server ! ! Additional sharing options ! ! Anonymous ! ! Individual contacts ! ! Non-center pixel analysis ! ! Internal camera calibrations ! ! Application improvements ! ! Video / 3D capabilities ! ! Assisted second image selection ! ! Proximity notifications ! ! Disaster response integration 27

Thank you 28

1.0 MAGIC Project 1.2 Research 1.4 1.1 Problem 1.3 & Management Definition Deliverables Development & Reports 1.3.1 1.3.4 1.3.3 System Technical Business 1.1.1 1.1.2 Problem 1.3.2 Concept 1.4.1 Final 1.4.1 Final Description Background Statement Feasibility of Operations Case Report Presentation Document Analysis Analysis 29 29

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