Je kyll Isla nd Authority Golf Ma ste r Pla n 1
Je kyll Isla nd F a c ts 2 Rounds by Compa rison 2014 2015 2016 2017 2018 2019 110,344 110,344 110,344 110,344 110,344 110,344 US Ave r age pe r 18 (31,527) @ 63 Hole s 69,482 66,923 64,528 62,068 62,517 64,964 Je kyll Island T otal Rounds - 40,862 Diffe r e nc e - 43,421 - 45,816 - 48,276 - 47,827 - 45,380 So urc e : Na tio na l Go lf F o unda tio n, Je kyll Isla nd Go lf Club , Vinc e nt De sig n Me mb e rship ro unds ha ve inc re a se d a nd c urre ntly a c c o unt fo r 1/ 3 o f the to ta l ro unds o ve r the la st two ye a rs, a ve ra g ing 21,500 ro unds a ye a r. I n 2016, the Na tio na l Go lf F o unda tio n (NGF ) wa s re ta ine d to e va lua te the o pe ra tio ns a nd e c o no mic pe rfo rma nc e o f the Je kyll I sla nd Go lf Club . A ke y finding wa s Je kyll I sla nd Go lf Club is o pe ra ting b e lo w industry sta nda rds in b o th b udg e t a nd a va ila b le ma inte na nc e pe rso nne l pe r 18 ho le s. T he NGF re po rt c o nsiste ntly c o mpa re s e ithe r ke e ping 63 ho le s o r re duc ing to 45 ho le s. “Give n this a nd the c ha ng e in de ma nd, the NGF se e s a 45-ho le g o lf fa c ility a s a muc h b e tte r o ptio n fo r JI GC…..” All da ta po ints to a 45-ho le fa c ility b e ing o ptima l.
Je kyll Isla nd F a c ts 3 T he site a na lysis pre pa re d b y Vinc e nt De sig n (2019) a nd NGF re po rt (2017) b o th c o nc ur tha t Gre a t Dune s, Ole a nde r a nd I ndia n Mo und ha ve surpa sse d the ir life e xpe c ta nc y a nd a re a ll in ne e d o f ma jo r upg ra de s. T he Go lf Ma ste r Pla n pro c e ss is de sig ne d to de te rmine wha t o ptio ns e xist a nd re c o mme nd the b e st dire c tio n fo r the future o f g o lf a t Je kyll I sla nd. Curre nt c o urse de sig n do e s no t a lig n with Je kyll I sla nd Autho rity's missio n a s ste wa rd s o f the isla nd. I nc o rpo ra ting turf re duc tio n, minimize a q uife r withdra w fo r irrig a tio n a nd intro duc ing na tive g ra sse s a re mo re e nviro nme nta lly so und pra c tic e s. T he pla n a llo ws fo r a wide r ra ng e o f o utdo o r re c re a tio n a nd e duc a tio n o ppo rtunitie s with b ro a de r a ppe a l to the g e ne ra l pub lic , while e nha nc ing the wildlife ha b ita t. Co nse rva tio n a re a s c o uld a c c o mmo da te c o nve rsio n fro m g o lf to ma ritime g ra ssla nds, ma ritime fo re st, pine sa va nna h, fre shwa te r we tla nd s a nd a re a s tha t c a n a c c o mmo da te e xpa nsio n o f sa ltwa te r hig h ma rsh. F o c use d o utre a c h to Ge o rg ia Co nse rva nc y, Na ture Co nse rva nc y a nd Bird Co nse rva tio n I nte re sts to disc uss b e st c o urse o f a c tio n in re sto ring c o nse rva tio n a re a s.
Je kyll Isla nd F a c ts 4 So urc e : Na tio na l Go lf F o unda tio n, Je kyll Isla nd Go lf Club , Je kyll Isla nd Autho rity, Vinc e nt De sig n While c o nside ring the o ve ra ll site , tra ffic pa tte rns a nd a c c e ss po ints a s we ll a s c urre nt issue s with Ole a nde r, e limina ting the b a c k 9 a nd re -purpo sing this po rtio n o f the site is pra c tic a l. T he re is a n o ppo rtunity to re a llo c a te g o lf a c re a g e to c o nse rva tio n la nd ra the r tha n to a lte rna tive de ve lo pme nt. T he re c o mme nde d pla n c a lls fo r two - a nd o ne -ha lf a c re s o f c o nse rva tio n fo r e a c h a c re o f a lte rna tive de ve lo pme nt. Bridg ing the wildlife c o rrido r g a p b e twe e n She ll Ro a d a nd Ca pta in Wylly Ro a d will a llo w a c o ntinuo us wildlife pa ssa g e witho ut inte rruptio n fo r na tura l ha b ita t o n the isla nd. Oppo rtunity is c re a te d fo r sa lt ma rsh e xpa nsio n to a c c o mmo da te se a le ve l rise a lo ng the tida l la ke o n the Ole a nde r Co urse .
Je kyll Isla nd F a c ts 5 Re g a rdle ss o f the de c isio n to ke e p a ll 63 ho le s o r ho le re duc tio n, a fina nc ia l pla n is re q uire d to de te rmine inc o me g e ne ra te d to suppo rt the pro je c t c o sts. Spe nding 1.4 to 1.7 millio n o n “b a sic impro ve me nts” will no t a ddre ss the o ve ra ll issue s tha t a re a nd will c o ntinue to ta ke pla c e – fo r e xa mple , the $32,000.00 spe nt o n the g re e n o n ho le 2 a t the I ndia n Mo und c o urse whic h did no t so lve the issue . I mpro ving the o ve ra ll g o lf c o urse s will inspire a re ne we d ma rke ting c a mpa ig n. Hig hlig hting ne w o ffe ring s will b e mo re suc c e ssful tha n pro mo ting wha t c urre ntly e xists. An a g g re ssive a nd ta rg e te d c a mpa ig n to b uild e xc ite me nt a nd a wa re ne ss will b e g in o nc e the e nha nc e me nts a re unde rwa y. De ve lo pme nt will o nly c o ntrib ute a po rtio n o f the o ve ra ll pro je c t c o sts. T he Go lf Ma ste r Pla n will re q uire de ve lo pme nt, lo a ns, g ra nts a nd pa rtne rships. T he c o mple xity o f se c uring so urc e s o f funding , it is no t po ssib le to de te rmine the e xa c t time line . So urc e : Na tio na l Go lf F o unda tio n, Je kyll Isla nd Go lf Club , Vinc e nt De sig n
6 Ma ste r Pla n Obje c tive s
Je kyll Isla nd Authority Prioritie s 7 De te rmine the c o rre c t numb e r o f ho le s fo r Je kyll I sla nd to da y b a se d o n da ta c o mpile d in NGF re po rt. Re a c h F ina nc ia l Susta ina b ility Ac hie ve Ma inte na nc e Susta ina b ility Re ne w a nd impro ve Go lf E xpe rie nc e to a ttra c t a b ro a de r a udie nc e I nc o rpo ra te suc c e ssful tre nds tha t a re c urre ntly influe nc ing the g o lf industry Build No ho using o n g o lf c o urse Ma inta in L imite d De ve lo pme nt – L o w de nsity Cre a te Pa rtne rships Ma ximize Go lf Ma rke ting Oppo rtunitie s
Je kyll Isla nd Authority Prioritie s 8 Wildlife Co rrido rs Utilize la nd e ffe c tive ly fo r a dditio na l JI A a me nitie s/ a ttra c tio ns – g ro w de stina tio n o ffe ring s We tla nd re sto ra tio n po te ntia l Dive rsifying o utdo o r re c re a tio n a nd e duc a tio n o ppo rtunitie s I ntro duc tio n o f a dditio na l g re e n spa c e s L imite d Re ta il Ove ra ll c o st e stima te s All Ma ste r Pla n c o mpo ne nts wo uld b e a ddre sse d in va rie d wa ys suc h a s RF P’ s, JI A b udg e t, Sta te funding o r Pa rtne rships
Public Re sponse Hig hlig hts 9 da ble – “if ra te s inc re a se d, we wo uld lo se pla y b e c a use Je kyll Isla nd is c he a pe r tha n mo st Ke e p g olf a ffor surro unding c o urse s”. Ma ke no c ha ng e s – “the c o urse s a re in g o o d sha pe fo r the c o st”, “ no thing sho uld b e c ha ng e d o n Je kyll Isla nd… we do no t ne e d to de stro y it fo r (ric h) g o lfe rs a nd de ve lo pe rs”. Cha ng e s ne e de d – “ pic k o ne a nd g e t sta rte d”, “the ne w c o nc e pts lo o k g o o d”, Cr e a te a hig he r qua lity g olf de ve lopme nt – “ I wa nt the isla nd to b e kno wn fo r g o lf”, “ma ke Je kyll Isla nd a g o lf de stina tio n” Ma r ke t the g olf c our se s – “ the re is no t e no ug h ma rke ting o f the g o lf c o urse ” L imite d or no de ve lopme nt – “I a m to ta lly o ppo se d to furthe r de ve lo pme nt o n Je kyll Isla nd”, “ I like the the ide a o f so me o f the la nd b e ing use d fo r c o nse rva tio n a nd wildlife b ut no ne o f the la nd sho uld b e use d fo r de ve lo pme nt o f ho me s o r b usine sse s”. Additiona l r e c r e a tiona l oppor tunitie s – “We sho uld inc lude two full size d c ro q ue t la wns”, “o n Je kyll, c ro q ue t ha s g ro wn fro m a b o ut 20 pa rtic ipa nts to 40 in the pa st 18 mo nths”. “Pic kle b a ll ha s b e c o me a fa st-g ro wing spo rt…” Se c ur e Sta te funding for the pr oje c t E xplor e oppor tunity to r e loc a te F ir e Sta tion- “…utilizing so me o f the a c re a g e o n Ole a nde r Co urse fo r Pub lic Sa fe ty Co mple x…”
10 Re c omme nde d Golf Ma ste r Pla n
Ma ste r Pla n Opportunitie s 11 Gre a t Dune s/ Ole a nde r Co urse Co mb ina tio n Pine L a ke I mpro ve me nts Ne w 9 Ho le Pa r 3 Co urse I ndia n Mo und Co urse Adjustme nt Pra c tic e Are a a nd Go lf I nstruc tio n Ce nte r Re purpo se E xisting Club ho use fo r Pro Sho p, Ca rt Sto ra g e a nd F itne ss Ce nte r Ca pta in Wylly Ro a d E nha nc e me nt Bo utiq ue L o dg e a nd Villa ’ s- L o w De nsity E xisting Amphithe a tre Cre a te two isla nds fo r b ird ro o ke ry with 100’ b uffe r Assiste d L iving F a c ility- L o w De nsity
Ma ste r Pla n Opportunitie s 12 Wildlife Co rrido r E xpa nde d T ra il Syste m Sa lt Ma rsh/ Co nse rva tio n E xpa nsio n Na tura l Gra ssla nds E sta b lishme nt Ope n Pa rkla nd/ Pa ssive Re c re a tio n Cro q ue t Co urts Na ture Ame nity with Co mmunity Pa vilio n, Co nse rva tio n/ E duc a tio n Ce nte r
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