INVESTOR PRESENTATION Mobilicom Limited - ASX: MOB Oct17
DISCLAIMER PAGE 2 Statements in this presentation as well as oral statements made by the officers or directors of Mobilicom Ltd., its advisors, affiliates or subsidiaries often will contain “forward - looking statements.” Whenever you read or hear a statement that is not simply a statement of historical fact (such as when we describe what we “believe”, “expect” or “anticipate” will occur, and other similar statements), you must remember that our expectations may not be correct, even though we believe they are reasonable. You should read and listen to these statements completely and with the understanding that actual future results may be materially different from what we expect, as a result of certain risks and uncertainties. We will not update these forward- looking statements, even though our situation will change in the future.
COMPANY OVERVIEW Mobilicom delivers mobile private network solutions for robotics, drones & mission critical applications, without the need for any existing infrastructure Sales references achieved by sales to large corporates worldwide, inc ExxonMobil, NTT, IAI, Honeywell, Rafael, Eca Robotics, Elbit Systems Geographic diversity : Incorporated in Australia , R&D centre in Israel , with customers in 15 countries inc Japan, China, France, USA, Germany, Israel Technology edge : • Patented technology & unique know-how for 4G Mobile Mesh • Validated by winning 10 innovation grants of Israel, European Union & Int. Consortiums • Through adoption by government & military Liquidation : • ASX listed company – $28m market cap. • Existing revenue stream from customers & cash on hand for +24 months Diversified market applications & wide range of product portfolio in both Commercial & Gov./Enterprise markets Experienced management team with proven track record leading pervious start-ups to success
MOBILICOM LIMITED Mobilicom delivers mobile private network solutions for robotics, drones & mission critical applications, without the need for any existing infrastructure The Company operates under two separate business entities: Government & Enterprise Sector Commercial & Industrial Sector
Government & Enterprise Sector
WHO IS MOBILICOM? PAGE 7 Mobilicom develops & delivers 4G Mobile Mesh private solutions for mission critical systems, without the need for any existing infrastructure Merges 4G communication technology with ‘Mobile Mesh’ networking to create a unified solution for various commercial applications Targeting Government & Enterprise sector Typical customers/users include: • Maritime & off shore • Unmanned platforms • Security & surveillance • Disaster relief & public safety providers • Transportation systems (rail in particular)
MOBILICOM ’ S MOBILE MESH NETWORK - EXAMPLE PAGE 8 VSAT
MOBILICOM ’ S OFFERING & REVENUE MODEL PAGE 9 Mobilicom has established a well-defined triple-layer revenue model: Gross margins on hardware sales Recurring software license fees – both NMA & EMA Annual recurring support & software upgrade fees Hardware • IP communication unit • Combination of 4G & Mobile Mesh technologies • Delivers ad-hoc direct wireless mobile communication including HD video, data & VoIP Software NMA EMA Manages, operates & maintenance of mission critical Network Element communication network from a single remote console Management Management Services Application Application Support & upgrade services
SALES & VALIDATION PAGE 10 Tested & accepted by more than 40 customers & large corporates partners in 15 countries including: • ExxonMobil • ECA Robotics • CETC • Elbit Systems • NTT • Rafael • Israel Aerospace Industries • Honeywell Adopted & implemented by government, military & enterprises Validated by more than 10 innovation programs across Europe & Israel continuously since 2008 Strong research collaborations with universities & research institutes
Commercial & Industrial Sector
RAPIDLY GROWING MARKET PAGE 12 Projected revenues in small UAV market Unit sales of commercial drones projected through to 2025 Source: https://www.embedded-vision.com/platinum-members/embedded-vision-alliance/embedded-vision- training/documents/pages/drones
SKYHOPPER COMMERCIAL DRONE & ROBOTICS APPLICATIONS Mining & Process Industry Security & Surveillance PAGE 13 Infrastructure Inspection Delivery (Utility & Power)
SKYHOPPER PRODUCTS & CERTIFICATIONS ROADMAP PAGE 15 Q2 2017 Q3 2017 Q4 2017 Q1 2018 Q2 2018 √ √ SkyHopper PRO SkyHopper ONE SkyHopper V SkyHopper VU √ √ Certification Certification TELEC Certification √ √ SkyHopper ONE SkyHopper PRO SkyHopper VU SkyHopper PRO V
KEY MARKETING ACTIVITIES IN Q3 2017 As part of the overall SkyHopper strategy, Mobilicom has continued its extensive PAGE 19 marketing plan in an effort to generate the most relevant & high-quality leads. Key marketing activities for Q3 2017: Digital marketing Media coverage in industry websites including: • PPC Campaigns Branded marketing content • SEO • Website • Social Media Campaigns • Videos • YouTube Channel • Brochures • Blog • User manuals • Booths & roll-Ups Blog International exhibitions • DroneTechX, Singapore Speaking engagements • InterAerial Solutions, Berlin, Germany
DESIGN-WIN FUNNEL FOR Q3 2017 PAGE 20 Cumulative thru Cumulative thru Cumulative thru Funnel Progress Q1 2017 Q2 2017 Q3 2017 Prospects 19 35 53 POCs 15 24 28 Integrations for 4 6 9 Design Win Geographic Distribution thru Q3 2017 N. America EMEA APAC Prospects Leads
ECOSYSTEM PARTNERSHIP for Q3 2017 PAGE 21 Eco-System program was launched in Q2 2017 Key solution providers with whom SkyHopper by Mobilicom has a partnership or compatibility: Pixhawk – Flight Computer Micropilot – Flight Computer NextVision – Payload UAV Navigation – Flight Computer Maris – Video Processing Hardware & Software Start – Q2 Cumulative thru 2017 Q3 2017 Compatibility 5 Partnership 2
PHASE I – SKYHOPPER ONE SALES PROGRESS PAGE 22 SkyHopper ONE was launched in August 2017 The sales model is via online sales channels only: • Sales began with Amazon.com • Continued with Ebay.com, B&H Photo Steady sales have begun, even before significant promotional campaigns
2017 KEY ANNOUNCEMENTS Mobilicom IPO on the ASX in May 2017 Recurrent purchase order from ExxonMobil bringing sales-to-date for this site alone to >$500,000 PAGE 23 Submits new PCT patent filing Won $450,000 grant to focus on sales & marketing expansion into China Expansion into commercial sector with launch of SkyHopper PRO SkyHopper receives FCC certification , enabling North America market entry Launched SkyHopper ONE , targeting commercial / DIY drones & robotics via online sales channels 2 nd expansion of Mediterranean Gas Project, bringing sales-to-date with this project to >$1,100,000 Secured design win with UAV subsidiary of TAR Group – multinational security & surveillance company, with projected SkyHopper sales of $3.8 million over the next years Secured design win with international drone company, Aero Sentinel, with projected SkyHopper sales of $2.0 million over the next years SkyHopper receives Japanese TELEC certification , enabling Japanese market entry & closing of deals with Japanese customers currently awaiting SkyHopper solution Mobilicom establishes compatibility with five drone ecosystem companies
CONTACT PAGE 24 4G Mobile Mesh Private Network Mobile Communications Without The Need for Any Existing Infrastructure Oren Elkayam Campbell McComb Matthew Wright Mobilicom Ltd. Mobilicom Ltd. NWR Communications +972 545 728 105 +61 402 358 060 +61 451 896 420 oren.elkayam@mobilicom.com campbell@greenwichcapital.com.au matt@nwrcommunications.com.au
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