Investor Presentation Aug 2018 Mid-market presence The BYKE - PowerPoint PPT Presentation

Investor Presentation Aug 2018

Mid-market presence The “BYKE” Amongst few organized brand in the segment Brand Focus on domestic leisure Large and fast growing segment Full service hotel One stop for leisure, social & corporate events Serving vegetarian food Core brand promise: A key differentiator Quality + Affordability Location is the key Tourist locations, heart of cities 2

Agenda 01 Financial Highlights & Updates Q1FY19 Company Overview 02 03 Lease Business Chartering Business 04 Annual Financial Highlights 05

Financial Highlights and Updates Q1 FY19

Income Statement – Q1 FY19 Rs. Mn Q1 FY19 Q1 FY18 Y-o-Y Segmental Revenue Breakup: Q1FY19 Hotel Revenue 301.7 292.4 3.2% Total Revenue: Rs 367 Mn Chartering Revenue 65.1 78.4 -16.9% Chartering Revenue 366.8 370.8 -1.05% 18% Employee Expense 26.9 24.4 10.34% Operating & Other expense 218.7 214 2.23% Hotel Total Cost 245.6 238.4 3.53% 82% EBITDA 121.2 132.4 -8.45% EBITDA margin 33.04% 35.74% -- O&L Revenue Breakup: Q1FY19 Depreciation 35.7 31.8 12.26% Net Interest Cost 4.5 1.7 174.77% Total Revenue: Rs 302 Mn Other Income 2.2 1.8 21.86% PBT 83.2 100.7 -17.45% Tax 28.8 34.9 -17.45% F&B 53% PAT 54.4 65.8 -17.45% Room 47% PAT margin 14.83% 17.78% -- 5

Lease Business – Q1 FY19 Number of rooms Occupancy (%) 910 63% 63% 733 Q1FY18 *Q1FY19 Q1FY18 Q1FY19 *Note: 139 rooms are yet to be operational ARR (Rs) Revenue (Rs Mn) 3,799 3,776 Rooms Food/Beverage 143 151 159 141 Q1FY18 Q1FY19 Q1FY18 Q1FY19 6

Chartering Business – Q1 FY19 Number of rooms nights sold (In Lacs) Occupancy (%) 1.47 1.31 95% 93% Q1FY18 Q1FY19 Q1FY18 Q1FY19 ARR (Rs) Revenue (Rs Mn) 2,340 2,296 78 65 Q1FY18 Q1FY19 Q1FY18 Q1FY19 7

Portfolio of 910 Rooms Across 13 Properties No. of Number of Rooms and Properties Hotel Location Type rooms Byke Old Anchor Goa 240 Leased 8 9 12 2 5 7 7 11 13 Byke Suraj Plaza Mumbai 122 Leased 910 Byke Heritage Matheran 80 Owned 874 Byke Grassfield Jaipur 54 Leased 797 Byke Neelkanth Manali 40 Leased 677 Byke Redwood Matheran 25 Leased Byke Grassfield Riviera Jaipur 80 Leased 519 465 465 Byke Riddhi Inn Udaipur 52 Leased 385 Byke Pooja Samudra Kovalam 42 Leased Byke Nature Villas Shimla 36 Leased Byke Signature Bangalore 36 Leased 102 Yet to be Byke Brightland Matheran 63 Owned operational FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19 till Byke Delotel Mumbai 40 Leased date Total 910 Number of properties 8

Byke Background and Overview

Background and History History (Prior to 2010) Acquisition (2010) The Byke (Present) § Current promoters acquired § Formerly known as “Suave § Mr. Anil Patodia (Managing 44.5% stake in the Company Hotels” Director and Promoter) had in December 2010 significant experience in the § Started operations in the § 2 properties – Byke hospitality industry – business year 2002 Heritage Matheran and of supplying recron pillows to Byke Suflower Goa (total hotels § Promoted by Mr. 102 rooms) Satyanarayan Sharma and § Strong vision to be a leader family § In August 2011 the Company and preferred choice in the name was changed to “The Hospitality Industry Byke Hospitality” No. of Hotels – 13 No. of Hotels – 2 No. of Rooms – 910 No. of Rooms – 102 Room Chartering – 6.38 lacs room Room Chartering - Nil nights in FY18 *Calendar year basis 10

Evolved from Standalone Hotel Property … 2004-07 2010-12 2013-15 2016-17 2018… More properties on Long Hospitality services Mr. Anil Patodia takes More properties on Long Term Acquired properties Term Lease: Lease: started with the operational charge & on Long Term Lease: ! Bangalore ! Thane (Mumbai) acquisition of one Rebranded as “The ! Goa (3 rd ! Jaipur hotel in Goa Byke” property) ! Udaipur (Byke Sunflower) ! Borivali (Mumbai) Asset Light Model ! Matheran ! Shimla adopted through Long ! Kovalam (Kerela) Acquisition of Byke ! Manali Term Lease & Room Heritage Matheran Chartering ! Jaipur ! Established Brand name in Hospitality Sector Acquired the largest Chartering business property in the ! Strong marketing & distribution network achieved scale - portfolio More than 373,000 ! Pan India Presence through Room Chartering model The Byke Old Anchor, room nights in FY15 Goa on lease …to sizeable Hotel Portfolio & well known Brand in Industry 11

Experienced Management Team Mr. Anil Patodia Chairman and Managing Director • Provided strong and dynamic leadership to “The Byke” since 2011 • A career Hotelier with an extensive experience in the Hospitality industry • His experience in operations and marketing is playing a key role in the global expansion and development of future hotels Mr. Suraj K Soni Mr. Mihir Sarkar Mr. Ronald Masse • • Versatile hospitality professional and 19 years of hands-on experience in the • 20 years of experience as a Hotel Executive dynamic manager with more than 20 yrs of hospitality industry • General Manager with proven brands such as experience • Past management roles at Taj, Holiday Inn Hilton, Wyndham Hotels, Sayaji Hotel and • Worked with Group like Tunga & and ITDC others Panaromic group of Hotels • Specialties: • Specialization in the management of large • Specialties: convention hotels, 4 & 5 Star Resorts & Hotels ü Pre-opening Hotel Management ü Hospitality Operations • Proven track record of success in opening / ü Vendor & Supplier Management re-opening, major renovations and brand re- ü Client Management & Relationship ü MICE & Convention Management positioning Building ü Business Development 12

Supported by Independent Board of Directors Mr. Dinesh Kumar Goyal Mr. Sandeep Singh • • A renowned media professional, author and management strategist He belonged to 1981 batch of the Indian Administrative Services. prior to IAS, he was a scientist for six years in the Department of • Post-Graduation in Rural Development from Xaviers Institute of Social Atomic Energy, govt. of India Science (XISS) • Has administrative experience of 32 years as a District Magistrate • Specialised in Media Planning from Mudra Insutitute of Communications and Collector and heads of various departments like Agriculture & General Management from IIM, Bangalore commodities procurement, Computers, Election, Energy, Employment, • Author of various books. Some of his books are ‘Business of Freedom’, Labors, etc ‘Indian Ocean Strategy & ‘Simhavolokan’ • He retired as Additional Chief Secretary , Horticulture Department, • On the Advisory Board of The National Institute of Mass Communication government of Rajasthan and Chairman of International Horticulture & Journalism Innovation and Training Center, Jaipur CA Ram Ratan Bajaj Mr. Bharat Thakkar Mr. Ramesh Vohra • Fellow member of the Institute of • Post graduate in Commerce and has • Successful businessman providing engineering Chartered Accountants of India cleared ICWA Intermediate solutions to the oil, gas, exploration, marine and construction companies • Over 35 years of post- qualification • He is an acknowledged expert in financial experience planning as well as insurance sector • Some of the major clients include ONGC and the Indian Railways • Expertise in handling finance, taxation, • Was earlier with New India Assurance and corporate law, accounts, project United India Insurance • Member of the Lions Club for over a decade implementation 13

Awards and Accolades Featured in Forbes Asia’s “Best Under a Billion” for 2 consecutive years Achieved the distinction of being among the 11 companies from India that have made it to the top 200 Asia Pacific corporations in Forbes Asia’s ‘Best Under a Billion’ list in 2015 Featured again in ‘Best Under a Billion’ list in 2016; among the 7 companies from India that have made it to the list Award to promote vegetarian hotels in India Received an award for “BEST PURE VEGETARIAN HOTEL CHAIN IN INDIA” at 11th Hospitality India & Explore the World Annual International Travel Awards, 2015, New Delhi CMD featured in Forbes June 2016 issue Forbes Asia June 2016 issue featured Chairman & Managing Director, Mr. Anil Patodia’s thoughts and future plans for the Company 14

Business Overview Hotel (Owned + Leased) Room Chartering o Hotels under Brand name “The Byke” o Third party hotel rooms chartered at strategically identified locations across India o Focus on domestic middle class leisure tourism o Capitalise on the diverse peak seasons across India o Niche in Vegetarian segment o Maximise occupancy (95%+) o Diversified revenue mix – Rooms, F&B, events, etc. o Presence across 60 plus cities o 13 properties at tourist destinations in India: o Relationships with 500+ hotel owners • 2 ownership; 11 on long term lease o Network of 290+ agents • 910 rooms Revenue Break-up EBITDA Break-up FY18 Total: Rs 687 mn FY18 Total: Rs 1,774 mn Chartering Chartering 37% 21% Hotel Hotel 79% 63% 15

Key Growth Drivers