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CDC Division of Nutrition, Physical Activity, and Obesity Monthly Webinar Leveraging Implementation Science for Public Health Impact: Tools and Resources Margaret M. Farrell MPH RD Public Health Advisor Implementation Science team Division of


  1. CDC Division of Nutrition, Physical Activity, and Obesity Monthly Webinar Leveraging Implementation Science for Public Health Impact: Tools and Resources Margaret M. Farrell MPH RD Public Health Advisor Implementation Science team Division of Cancer Control and Population Science July 2019

  2. “Public health is hard. Learning about implementation science can help.”* *Inspiring Change: Creating impact with evidence-based implementation. The Center for Implementation

  3. 1. What is Implementation Science and why is “everyone” talking about it? 2. Identify key several Overview of implementation science Presentation frameworks, models, and measures 3. Explain how implementation science can help inform public health practice 3

  4. Rapidly Maturing Field of Implementation Science “Making it “Letting it “Helping it happen” happen” happen” “Making it Happen” “Letting it happen” “Helping it Happen” Implementation Dissemination Diffusion Use of strategies to Targeted distribution of Passive, unplanned, and adopt and integrate information and untargeted spread of interventions and intervention materials to information change practice patterns a specific audience in specific settings https://cancercontrol.cancer.gov/IS/ 4

  5. Rapidly Maturing Field of Implementation Science “Making it “Letting it “Helping it happen” happen” happen” “Making it Happen” “Letting it happen” “Helping it Happen” Implementation Dissemination Diffusion Use of strategies to Targeted distribution of Passive, unplanned, and adopt and integrate information and untargeted spread of interventions and intervention materials to information change practice patterns a specific audience in specific settings https://cancercontrol.cancer.gov/IS/ 5

  6. Rapidly Maturing Field of Implementation Science “Making it “Letting it “Helping it happen” happen” happen” “Making it Happen” “Letting it happen” “Helping it Happen” Implementation Dissemination Diffusion Use of strategies to Targeted distribution of Passive, unplanned, and adopt and integrate information and untargeted spread of interventions and intervention materials to information change practice patterns a specific audience in specific settings https://cancercontrol.cancer.gov/IS/ 6

  7. Rapidly Maturing Field of Implementation Science “Making it “Letting it “Helping it happen” happen” happen” “Making it Happen” “Letting it happen” “Helping it Happen” Implementation Dissemination Diffusion Use of strategies to Targeted distribution of Passive, unplanned, and adopt and integrate information and untargeted spread of interventions and intervention materials to information change practice patterns a specific audience in specific settings https://cancercontrol.cancer.gov/IS/ 7

  8. Key Terms Implementation Science is the study of methods to promote the integration of research findings and evidence into healthcare policy and practice. ▪ Dissemination research is the scientific study of targeted distribution of information and intervention materials to a specific public health or clinical practice audience. The intent is to understand how best to spread and sustain knowledge and the associated evidence-based interventions. ▪ Implementation research is the scientific study of the use of strategies to adopt and integrate evidence-based health interventions into clinical and community settings in order to improve patient outcomes and benefit population health. ▪ Knowledge Translation is the process of converting scientific and technically complex research into everyday language and applicable actionale concepts in the practice setting. 8

  9. Evidence-based Public Health Practice (Typical) 9

  10. Evidence-based Public Health Practice (Typical) 10

  11. Looking at “What?” and “How” of Implementation to Inform Practice Adapted from Implementation Science at a Glance (2019), Lewis (2017), Lyon and Bruns (2019), Proctor et al (2011) 11

  12. Understanding public health practice drives stronger i mplementation science ▪ Missing the intermediate outcomes between implementing an evidence-based intervention and achieving health outcomes ▪ Need to understand how specific strategies were effective at moving evidence-based practice into routine setting ▪ Contribute to knowledge base to then generalize to other contexts 12 12

  13. Implementation Science & Public Health: Rich and Growing 13

  14. Implementation Science & Public Health: Rich and Growing 14

  15. Implementation Science & Public Health: Rich and Growing 15

  16. Implementation Science & Public Health: Rich and Growing 16

  17. Implementation Science & Public Health: Rich and Growing 17

  18. https://cancercontrol.cancer.gov/IS/ 18

  19. Implementation Science at Glance • Align with other NCI Implementation Science team efforts • Builds on lessons learned from Research to Reality community • Initial draft reviewed by 86 practitioners and researchers • Over 50 completed reviews • Comments so extensive: when consolidated had over 18 pages of text • Released April 2019 19

  20. When are we incorporating implementation science? ASSESS • Evidence-based Interventions • Stakeholder Engagement and Partnerships EVALUATE • Sustainability PREPARE • Scale-Up • Adaptations • De- • Fidelity Implementation • Return on Investment IMPLEMENT • Theories • Models • Frameworks • Implementation Strategies 20

  21. When are we incorporating implementation science? ASSESS • Evidence-based Interventions • Stakeholder Engagement and Partnerships EVALUATE • Sustainability PREPARE • Scale-Up • Adaptations • De- • Fidelity Implementation • Return on Investment IMPLEMENT • Theories • Models • Frameworks • Implementation Strategies 21

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  23. Start with Your Stakeholders….. Create meaningful partnerships ▪ What outcomes are important to them? ▪ Engage them throughout the entire implementation. 23

  24. Case Study: Tailored Communication for Cervical Cancer Risk Following up with women who have had abnormal Pap tests – to come in for follow-up testing • Partnering with clinic staff “It will be exhausting and time ▪ ASKING about workflow consuming, but that is what is ▪ CHECKING on other priorities going to set you up for success.” • Follow-up calls moved off-site to dedicated call center Take Home Message: • Integrating into practice ensured uptake and sustainability. 24

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  26. Maintaining Fidelity and Making Adaptations ▪ Evidence-based interventions are not one size fits all. ▪ Making too many changes to an intervention can reduce its original effectiveness, or worse, introduce unintended and harmful outcomes. 26

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  28. Case Study: Kukui Ahi (Light the Way): Patient Navigation ▪ Lay-patient navigators from the local community ▪ Provide education, coordinating screenings, providing transportation, assisting with paperwork, and finding ways to pay for care. ▪ Aim: to increase screening rates for colorectal, cervical, breast, and prostate cancers 28

  29. Barrier Implementation Definition Implementation Examples strategy Stage Low self-efficacy of patient navigators Adapted from: Implementation in action: A guide to implementing evidence-informed programs and practices https://aifs.gov.au/publications/implementation-action 29

  30. Barrier Implementation Definition Implementation Examples strategy Stage • Conduct ongoing Low self-efficacy of patient navigators training • Make training dynamic • Provide follow-on coaching 30

  31. Barrier Implementation Definition Implementation Examples strategy Stage • Conduct ongoing • Plan for and Low self-efficacy of patient navigators training conduct ongoing training in the program or practice. • Make training • Vary training dynamic methods to cater to different learning styles and work contexts. • Ensure training is interactive, with a focus on skill- building. • Provide follow-on • Use skilled coaching coaches to provide ongoing modelling, feedback and support for staff. 31

  32. Barrier Implementation Definition Implementation Examples strategy Stage • Conduct ongoing Low self-efficacy of Plan for and conduct Stage 2: Prepare patient navigators training ongoing training in Stage 3: Implement the program or practice. • Make training Vary training Stage 2: Prepare dynamic methods to cater to different learning styles and work contexts. Ensure training is interactive, with a focus on skill- building. • Provide follow-on Use skilled coaches Stage 3: Implement coaching to provide ongoing modelling, feedback and support for staff. 32

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