Hui-Jung Chen * , Sheng Hsiung Hung, Yung-Ting Chia, Shu-Chuan Kuo, Ting-An Wen, Hui-Ting Chang Tse-Xin Organic Agriculture Foundation / New Taipei City Government (Taiwan, R.O.C.) 2018/09/20
Green Living House
• Area: 205,257 ha • Population: 3.97 million (2016) • Farm land acreage: 24,793 ha • Agriculture population: 127,721(2016) • Featured crops: • Bamboo shoot • Yam • Sweet potato • Pomelo • Water bamboo By ASDFGHJ - File:Taiwan ROC political division map Kaohsiung City (2010).svg, CC BY-SA 3.0,https://commons.wikimedia.org/w/index.php?curid=9429521
Organic farmers Output value of organic vegetables in 115 (2,000%)* Taiwan (million $/ year) Output of organic vegetables in 66,852 (1,900%)* Taiwan (ton/ year) 5.5 5.9 471+400 million people Potential 3,380 3,220 Market! 2010 2011 2012 2013 2014 2015 2016 2017
Marketing Channels • Direct selling sites income • Organic school lunch • Vege box • Contract farming Expand local features and Subsidies & Farmers Government technique experiences support 5000-6000 visitors/year! resources • PGS • Rent subsidies • Specific contracts • Land bank Land (林青峰攝)
2018 2017 2016 2017 • • 2015 2018 • • 2018 >142ha Until 2018/08
▋ PGS A system of certification for Biodiversity Conservation & Sustainable Agriculture ✓ practice Eco-friendly agriculture ✓ trains, supports, and certifies producers ✓ promotes ecological balance and biodiversity conservation 7 Application Categories: Creating Habitats Protected Species Terrestrial, Freshwater, Endangered (2011) Rare (2013) Diverse (2015) Symbolic (2015) Indicator (2015) Pheasant-tailed Jacana
Public discussion on eco-friendly agriculture Government Conducting opinion surveys Green Conservation program Technique courses Exhibition, Courses, Activities, Application assistance Social media communications PGS implementation Citizens Farmers Participatory Guarantee System
Too expensive! Created by Dooder - Freepik.com
Ways to connect Farmer Consumer Consumers and Producers
Green Living House PGS lecture for consumers Guide Planting course One-day trip to farms Culinary course
Environmentally-friendly ingredients + Creativity + DIY → unforgettable food
Let me tell you about the secrets of tea. It’s my grandma' s recipe! Sweet potato pancakes
for urban people! Vegetative reproduction Homemade enzyme Rice fertilizer making Make good use of daily materials! Natural plant protector making
From supermarket to the field Animals in the fields supermarket Explore the terrace Observation game Animal puzzle
just for kids! Agriculture Environment Food safety Playing Loving Listening Tasting
Farm tour, experience & local food
Farmer STAKEHOLDER Green Conservation+ PGS PGS training PARTICIPATION Consumer Government Retailer Experts, NGOs, etc. PGS training Icons made by Freepik from www.flaticon.com
A long, long, ongoing process GCP Introduction Application Farm visits Green Conservation 28 applicants promotion by this (26.5+ ha) project 7 certified Areas with Green (5.65 ha) Conservation Courses farmers in NTPC Until 2018/08
Feedback from consumers
Interaction forms comprehension One-day trip
Knowing forms support Culinary course Planting course Learning forms motivation
PGS lectures for consumers Changing perceptions …Opening minds
Too expensive! Fair price. Created by Dooder - Freepik.com
Support & purchase Comprehension Experience Interaction Learning PGS Good food & environment Shared vision
The story goes on…… Follow us on FB! 新北市綠色生活館 New Taipei pei City y Green en Living ing House se
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