How to Build an App Business You Can Exit Who we are FE - PowerPoint PPT Presentation

Dec 21, 2023 •469 likes •587 views

How to Build an App Business You Can Exit Who we are FE International was founded in 2010 Broker the sale of online businesses 100% self-funded to date Eight figures in completed deals Year on year growth 2010 2014

How to Build an App Business You Can Exit
Who we are • FE International was founded in 2010 • Broker the sale of online businesses • 100% self-funded to date • Eight figures in completed deals • Year on year growth 2010 2014
“Looks can be deceiving” Support Complexity Diversity Owner Responsibility
Proactive vs. Reactive Losing $500K in a Day
The unsellable business Volume Support Support Debt Sales Age of Business
Rational investors won ’ t pay for ‘ known ’ potential
A few lessons from successful sales Known metrics Site 1 Stable or growing MRR $680K Evergreen niche Site 2 Site 3 $209K $149K Track record Helpful owner
What does the average buyer want?  Month-on-month increasing MRR  Upwardly trending niche  Outsourced support  Documented production roadmaps/codebase  Transferability
Okay, okay. Just tell me what it is worth… Recurring Subscription Buyer Demand One Time Software iPhone/Android? Multiple of SDE
Wrap up  Insurance policy (hope you don’t need it)  Proactivity is key  Recurring beats one-time
Thanks for Listening Q&A Session Email: thomas@feinternational.com @ThomasSmale Website: www.feinternational.com Slides : www.feinternational.com/microconfeurope

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