find audiences providing the tools
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find audiences Providing the tools Good high resolution - PowerPoint PPT Presentation

Working together to find audiences Providing the tools Good high resolution image/images Clear, plain English description Suggested target audiences Content Engagement The right image High-res Engaging/intriguing


  1. Working together to find audiences

  2. Providing the tools • Good high resolution image/images • Clear, plain English description • Suggested target audiences • Content • Engagement

  3. The right image • High-res • Engaging/intriguing • Active • People/faces if possible • Works in different formats • White space or cutout potential • Text-free

  4. Explaining your event 1) What can people expect to see/happen? 2) If you had to describe your event in one sentence, what would it be? 3) What is your event definitely NOT? E.g. It is not a comedy. It is not for children. 4) What sort of person/people will connect with it most? 5) What will audiences take away from your event? 6) What is the key selling point of your show? What is special/different about it?

  5. Content is queen • Video: trailers, • Production interviews, shots/rehearsal footage, voxpops imagery • Blog content

  6. Brand • Brand reputation and recognition is key

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