Empowering vision impaired people to navigate the world independently A joint venture by & Umesh Pandya @the_uMe - Wayfindr.net - @WayfindrStd • #Wayfindr
WHY? @WayfindrStd • #Wayfindr
“ There are an estimated 285 million people living with sight loss world wide. “ Sadly the consequences of sight loss are all to often isolation, poverty and depression. “ Of the estimated 2 million vision impaired people in the UK, almost half say they would like to leave their home more often. @WayfindrStd • #Wayfindr
“ With the value of the 'Purple Pound' currently estimated at over £200bn per year, there is much incentive for businesses to do more to secure the loyalties of disabled customers. - Business Disability Forum - @WayfindrStd • #Wayfindr
DESIGN RESEARCH @WayfindrStd • #Wayfindr
SIMULATION @WayfindrStd • #Wayfindr
OBSERVATION @WayfindrStd • #Wayfindr
CO-CREATE @WayfindrStd • #Wayfindr
JOURNEY MAPPING @WayfindrStd • #Wayfindr
MOBILE APP Which is received and The beacon broadcasts Navigation instructions are decoded by a smartphone its own unique ID triggered and spoken to the user
OPEN STANDARD The Wayfindr Standard gives built environment owners and makers of digital navigation products the tools to make their services accessible . In turn, this empowers vision impaired people across the world to navigate independently using their phones. -www.Wayfindr.net- @WayfindrStd • #Wayfindr
Standardised Guidelines Guidelines based on user research that will support integration into: Built-environment (Venues) What type of technology is appropriate? How to install this technology? How should the technology be configured? How can it be maintained? @WayfindrStd • #Wayfindr
Standardised Guidelines Guidelines based on user research that will support integration into: Digital Navigation Product What type of guidance is needed? How do you structure audio instructions? What are the needs for different contexts? How to communicate orientation? @WayfindrStd • #Wayfindr
CREATING THE OPEN STANDARD @WayfindrStd • #Wayfindr
HYPOTHESIS-DRIVEN HYPOTHESES W THE OPEN User Vision Beacon The Compa Absolu The Users Individ We Users All Beac Users Users Us T U BACKLOG STANDARD USER RESEARCH NO Carried out in context with Vision Impaired people HYPOTHESIS YES VALIDATED? @WayfindrStd • #Wayfindr
BUILD ITERATIVE MEASURE LEARN @WayfindrStd • #Wayfindr
“ Real users, Real setting, Real time updates” @WayfindrStd • #Wayfindr
Pimlico - Ticket Hall BUILD MEASURE LEARN @WayfindrStd • #Wayfindr
Pimlico - Ticket Hall BUILD MEASURE LEARN Planning a route and waypoints We define test routes for our participants at the station based on a site visit and station plans. We identified the significant waypoints where users needed to be instructed. Initial installation of beacons We consider beacon positioning and orientation. We also test out the turnaround time for beacon installation by the installation team. @WayfindrStd • #Wayfindr
BUILD MEASURE LEARN @WayfindrStd • #Wayfindr
BUILD MEASURE LEARN VALIDATE WITH USERS @WayfindrStd • #Wayfindr @the_ume • #Wayfindr
BUILD MEASURE LEARN TRIAL AT LONDON EUSTON STATION NOVEMBER 2015 @WayfindrStd • #Wayfindr
BUILD MEASURE LEARN TRIAL AT LONDON PIMLICO STATION MARCH 2015 @WayfindrStd • #Wayfindr
BUILD MEASURE LEARN @WayfindrStd • #Wayfindr
BUILD MEASURE LEARN Provide reassurance not distance information Some vision impaired people may not easily relate to distance information given in feet or metres. Intermediate feedback is helpful This feedback reassures users that they are on the right track, e.g. “you are half-way there” Use sound to attract attention Having a sound before any instruction grabs user’s attention and alerts them that a new instruction is coming up. @WayfindrStd • #Wayfindr
BUILD MEASURE LEARN Use simple and concise messages The “less is more” principle applies when designing audio instructions for vision impaired people. Vision impaired people do not like long or very detailed instructions due to the time required to think about and process the information. Long instruction Shortened instruction @WayfindrStd • #Wayfindr
WAYFINDR COMMUNITY The Wayfindr Community is a growing group of like minded people and organisations who share our passion to empower vision impaired people to navigate the world independently. Founding Community members:
BUILT INTO WAYFINDR IS A DETERMINATION TO CREATE SOCIAL, ECONOMIC AND PERSONAL VALUE FOR USERS. @WayfindrStd • #Wayfindr
@WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
1 = 1 @WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
2 = 3 @WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
3 = 6 @WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
4 = 10 @WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
5 = 15 @WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
6 = 21 @WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
@WayfindrStd • #Wayfindr Iconography Credit: Anbileru Adaleru
“ It felt normal. It wasn’t daunting at all. Courtney @WayfindrStd • #Wayfindr
“ Wow! That was literally like someone guiding you through the journey. Kevin @WayfindrStd • #Wayfindr
“ I enjoyed the freedom and independence of navigating myself. Justin @WayfindrStd • #Wayfindr
“ That was amazing. I am not joking. I couldn’t have done it myself. Terri @WayfindrStd • #Wayfindr
5 BENEFITS OF WAYFINDR? How does Wayfindr make a difference? @WayfindrStd • #Wayfindr
“ Wayfindr uses readily available ‘off-the-shelf’ technology. wayfindr.net @WayfindrStd • #Wayfindr
“ Wayfindr removes the stress out of taking new journeys, empowering vision impaired people to independently explore further afield. wayfindr.net @WayfindrStd • #Wayfindr
“ Wayfindr puts the user in control by letting them decide when and where they need the auditory assistance alongside their existing mobility aids. wayfindr.net @WayfindrStd • #Wayfindr
“ Wayfindr supports venue owners and developers of digital navigation services in creating truly inclusive experiences. wayfindr.net @WayfindrStd • #Wayfindr
“ Wayfindr supports the human capacity for wayfinding rather than creating a dependency on the technology. wayfindr.net @WayfindrStd • #Wayfindr
“Design is the human capacity to shape and make our environment in ways that satisfy our needs and give meaning to our lives” -John Heskett- @WayfindrStd • #Wayfindr Image Credit: theagilelandscape.com
“Make products that are inclusive, not exclusive” @WayfindrStd • #Wayfindr
“Make products that are inclusive, not exclusive” THANK YOU - Wayfindr.net - Umesh Pandya @the_uMe @WayfindrStd
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