DISCUSSION TOPICS • The Opportunity • The Strategy • The Bids • The Timeline
THE OPPORTUNITY • 2015, 2016, 2017 & 2018 Regionals • 2015, 2016, 2017 & 2018 Frozen Fours
THE STRATEGY Preliminary Rounds • Looking for increased attendance with innovative marketing ideas to attract fans and youth to the event. • Communities with a good hockey fan base, and quality facilities to provide the best experience for our student-athletes.
THE STRATEGY Frozen Four • Selection of sites through 2018 to allow for cities to promote and involve their communities. • Allow hosts to observe several Frozen Fours in advance to gain first-hand knowledge. • Identify key leaders in the community to assist in all aspects of the planning process (Local Organizing Committee). • Potential for a date adjustment
THE BID Regional Rounds – What we look for: • Facility capacity minimum of 5,000 • Proposed budget: facility rental, personnel expense • Regular season attendance and ticket sales (college team, minor league hockey games) • Hotel options: quality, quantity and location • NHL size ice sheet; potential neutral site venue • Minimum financial guarantee of $150,000
THE BID Frozen Four • Facility capacity minimum 18,000 • Hotels: six high-quality, full-service properties • Ancillary Events: Frozen Fest, youth clinics, open skate, Hobey Baker Award and Humanitarian Award presentations • NHL size ice and facilities • Community, Sports commissions, and CVB support in addition to local institutions. • Minimum financial guarantee of $2.5 million
THE BID Frozen Four Considerations • “Destination” city – for fans, coaches. What is the draw to your city that would encourage attendance? • How easy/expensive is it to get there? • Other large conventions or sporting events the city has held. • Demonstrated support from your local government. This later factors into street closures, access to the airport, etc. • Host institution/conference and local sports commission/CVB mutual support. • Involvement from local building tenant. (i.e. NHL, AHL, etc.)
THE BID Frozen Four Benefits • Economic impact on your city – 50% of our fans are repeat attendees that come to the championship each year. • National Television exposure on ESPN – over 1,000,000 people watched the 2013 championship game • Hosting THE premiere college hockey event of the year. • Community impact: o Potential of local Contributions from our corporate sponsors (skate donation to local youth group etc. )
THE BID Frozen Four Financials • Typical budget is $350,000 - $500,000 • Budget template included in the bid specifications. • Minimum financial guarantee of $2.5 million. • After guarantee to the NCAA, the host then receives their budget or actual expenses whichever is less, then the rest is split 80%/20%.
THE TIMELINE • June 17 Bid specs available • July 15 Bid portal opens • August 9 Bid declarations due • Sept. 16 Bid portal closes • December All sites announced
FOR MORE INFORMATION www.NCAA.org/bids Kristin Fasbender kfasbender@ncaa.org
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