Dennis Rosenberg http://DennisRosenberg.com
Why Videos? People love watching videos Higher perceived value than text or audio Creates a personal connectition with your audience Communicates passion and emotion Can be spontaneous
Why Videos? Quick and easy to create, edit and post Can be repurposed into both audio and text content Doesn't require extensive wordsmithing the way articles and sales letters do Don't need to be perfect
Three Important Places for Videos Your blog or website Facebook Youtube
Why Youtube? YT videos can go viral due to embed code Owned by Google and 2nd biggest search engine after Google Your target audience is on Youtube now looking for relevant content Much easier to rank on than Google Provides cross ranking on Google as well
Be A Prolific Video Creator
Creating Your Videos Always have a call to action in your video! Watermark your url on your videos Many types of videos you can create...
Types of Videos You Can Create Talking head Photo montage Interview Sales video Live webcast Launch series Video powerpoint Video testimonials Video tips series Product video Demo Animated video http://thefutureofink.com/16-types-of-marekting-videos/
Video Resources Camtasia gideonshalwick.com Screenflow loubortone.com Jing (free) marieforleo.com Camstudio mariaandros.com Animoto webvideouniversity.com Sparkol Videoscribe irresistiblemarketing.com Powtoon
Make It Easier for People to Find Your Videos
Keyword Research Google Keyword Tool http://adwords.google.com/select/KeywordToolExternal Youtube Suggest Tool Youtube Keyword Tool https://ads.youtube.com/keyword_tool
Your Video Title Start title with keywords Make titles both compelling to visitors as well as keyword rich Mini-phrases separated by pipe or dash Use as many characters as you can to the allowed limit
Your Video Description Always start with link to your site Serves as both a backlink and a source of direct traffic After URL, start with keyword rich phrase Make it both readable and full of keyword- related words Write an original related article and post in description - more content the better
Your Video Tags Repeat keywords Another chance to use keyword related terms Use your channel name as a tag
Creating Your Youtube Channel Creates an aggregated presence for all your individual videos Attract subscribers you can send updates to Subscribers get notified about new videos as you post them Youtube is becoming more of a social interaction site everyday
Youtube Channel Design Resources http://backgroundtube.com/ Fiverr 99designs.com
Tips for Getting More Traffic to Your Videos
Create Backlinks to Your Videos Backlinks are votes which push up your rank Just a few links can make a big difference because 99% of videos have no backlinks No worries about over-linking http://onehourbacklinks.com/ Fiverr - backlink gigs
More Tips for Getting Video Traffic Smart keyword selection and use Comment and subscribe to other people’s channels and videos Create playlists of your videos Promote your channel everywhere Promote in related Google+ communities Submit to other video sharing sites
Other Video Sharing Sites www.vimeo.com www.chime.in www.dekhona.com www.digg.com www.twitvid.com www.clipmoon.com www.tumblr.com www.bebo.com www.videoku.tv www.viddler.com www.wat.tv www.zappinternet.com www.dailymotion.com www.netlog.com www.seeblocks.com www.metacafe.com www.tagworld.com www.zippcast.com www.multiply.com www.mefeedia.com www.ganges.com www.vodpod.com www.kewego.com www.myvidster.com www.imageshack.us www.esnips.com www.videowebtown.com www.tinypic.com www.flixya.com
Video Distribution Services TubeMogul HeySpread TrafficGeyser
Thank you for your time. http://DennisRosenberg.com
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