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Demystifying data what they dont tell you at Data School Antonio Acua MBE Head of Consulting 1 System means a configuration of parts connected and joined together by a web of relationships. Bela Banathy 2 Data is the new


  1. Demystifying data – what they don’t tell you at Data School Antonio Acuña MBE – Head of Consulting 1

  2. “System means a configuration of parts connected and joined together by a web of relationships.” Bela Banathy 2

  3. Data is the new oil, the new gold, the transactional currency used across systems 3

  4. Data is not a by-product of a transaction between systems, the systems are a by-product of the need to exchange data 4

  5. Transactions occur across systems because a job needs doing Understand the ‘job to be done’ and you'll know what the right transactional structure should be for your data 5

  6. “People do not want a quarter -inch drill, they want a quarter inch hole.” Theodore Levitt, late editor of the Harvard Business Review 6

  7. Define your data needs around the ‘job to be done’, the set of needs that must be fulfilled for a given outcome. Meaningful data emerges from meaningful interactions with users 7

  8. Identifying the right ‘data needs’ to fulfill the ‘job to be done’ will determine the service principles to enable a successful data transaction 8

  9. Good service design requires that the right processes be put in place to meet user needs Meeting user needs guarantees that the right data is captured; the data you need to get the job done. 9

  10. Meeting user needs guarantees that the right data is captured; the data you need to get the job done. 10 10

  11. There is no bad data, just bad processes 11 11

  12. To get the job done, to design good services, to fix your processes, you need to re-imagine how you operate; you need a strategy to get there. 12 12

  13. A data strategy always responds to a business need, it is not a thought piece or a plan; it is an approach to getting to endgame 13 13

  14. A data strategy should always be about achieving a specific outcome given a set of circumstances (business reality) 14 14

  15. A data strategy should be reductionist, even if it calls for expansion 15 15

  16. 16 16

  17. A data strategy should have an Implementation Plan; you can't change how you do data without changing how the organization works, how people work. 17 17

  18. An Implementation Plan reflects an understanding of the risks of changing and proposes mitigations 18 18

  19. Every data transaction is a response to a human problem 19 19

  20. AI can help using poorly captured data but it cannot fix the fact that it is poorly captured 20 20

  21. Questions ? www.parity.net 21 21

  22. We provide expertise that deliver positive growth for our clients through realising the true value of their data. We are passionate about empowering businesses and government to make better, commercial decisions based on reliable data. Come talk to us: W: www.parity.net E: contact@parity.net 22 22

  23. Data Solutions We will help you develop your data strategy, designing and delivering data solutions that drive confident, commercial decision- making. 23

  24. People Solutions We understand the people who understand data. With access to the most experienced talent in the market, we will help you build a team of data experts and leaders to transform your business. 24

  25. Organisational Solutions We will help your business become a data-driven organization, by shaping and developing your team’s behaviors for high performance. 25

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