@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
@CFED facebook.com/CFEDNews cfed.org/blog/inclusiveeconomy
WIBO Works: Community Based Entrepreneurial Training WIBO Affiliate Partner Program Overview
About WIBO: History Our vision is to help people from low Founded in Harlem in1966 by Walter Geier and Mal Woolfolk income and underserved communities across Philosophy is that people with entrepreneurial spirit can be taught America utilize their How to Start and Grow a Profitable Business entrepreneurial spirit to create a Program focus is on providing knowledge, opening up networks path to economic independence. and preparing participants for access to capital Our focus is on Target market is low income, underserved communities removing the barriers to Special focus on minorities, women, veterans and the formerly entrepreneurial success that often incarcerated exist for minorities, women, veterans and the formerly incarcerated.
The Entrepreneur’s Challenges Limited financial resources Most entrepreneurs don’t have the Lack of business experience knowledge resources to learn from their No real support system mistakes. Working in the business, not on the business
WIBO 16-Week Workshop: Instructional Format Class Format • 3 hours • 1 ½ homework discussion / 1 ½ new topic discussion • Highly participatory • Case study based discussion Instruction • Volunteer faculty model • Workgroup leader – class facilitator responsible for home review and leads first half of class; 16 week commitment • Discussion leader – domain expert that leads second half of the class; different instructor for each topic
WIBO 16-Week Workshop: Curriculum 1. Laying the Foundation for Success: Basic Requirements 2. Getting the Facts: Market Research 3. Identifying Your Target Market: The Message Participants in the 4. Promoting Your Business: The Marketing Campaign WIBO 16-Week 5. Searching for Customers: Prospecting Workshop gain a 6. Helping People Buy: Sales solid foundation to start and grow a 7. Making a Profit: Pricing Strategy profitable business. 8. Making a Profit: Costs 9. Making a Profit: Financial Decision Making 10. Making a Profit: Return on Investment 11. Financing Your Business Growth: Cash Flow Projections 12. Using Other People's Money: Credit & Financing 13. Investing in People: Human Resources 14. Controlling Finances: Recordkeeping & Taxes 15. Ensuring Lasting Success: Ethics and the Law 16. Ensuring Economic Independence: Personal Finance
WIBO 16-Week Workshop: Curriculum continued APPENDIX A: Review APPENDIX B: Business Plan Template APPENDIX C: Formulas for Financial Analysis APPENDIX D: Sample Job Description APPENDIX E: HR 101: Which Laws Apply To My Company? APPENDIX F: Sample Press Release APPENDIX G: Sample Purchase Order APPENDIX H: Website Resources APPENDIX I: Market Research Survey APPENDIX J: Financial Statements APPENDIX K: Job Posting Sites APPENDIX L: Understanding FICO Scores APPENDIX M: Expense Sheets
About WIBO: Profile and Impact 65% of the WIBO entrepreneurs are African-American; 28% are other minorities 70% of the WIBO entrepreneurs are women In 50 years, WIBO 64% of clients have household incomes below $50,000; has trained nearly 43% have incomes below $30,000 18,000 entrepreneurs resulting in the creation of close to 50% of WIBO business owners report their business is their 32,000 jobs. main source of income Over 54% of WIBO graduates are in business after 5 years, compared to the national average of 20% 42% of businesses saw an increase in revenue after taking the WIBO program 75% of businesses were up and running within a year of taking the program Source: Study conducted by interns from the Nelson A. Rockefeller Center, Dartmouth College. Confidential
WIBO Affiliate Partner Program: Value Proposition Through the WIBO Opportunity to address a significant community need Affiliate Partner Program, you get a Access to a turnkey solution to support implementation turnkey entrepreneurial • Program materials training and support • Program management tools program. We work with you to build • Outcomes reporting capacity local to implement the WIBO 16-Week Association with the WIBO 50-year history Workshop and other supplemental Affiliation with a national community of entrepreneurs programming. Best of all, you get to Opportunity for new funding streams leverage our 50 years of Ability to connect with new audiences experience.
WIBO 16-Week Workshop: Support Beyond Entrepreneurial Next Level Programmatic The WIBO 16- Training Growth Support Events Week Workshop fits well within a range of technical assistance services One-on-One Showcase to support access Mentoring 16-Week to knowledge, Workshop networks, and Business capital. We Business Plan Review/ encourage Affiliate Plan Pitch Partners to create Competition Supplemental Development additional program Coaching events that can be revenue producing. Networking Lending Fair Webinars, Clinics and Trainings Advanced Seminars/ Workshops
WIBO Affiliate Partner Program: Partner Criteria Community need • Strong entrepreneurial spirit • Void in service offering for “community - based” entrepreneurs • Sufficient audience to support two program sessions of at We seek Affiliate Partners that share least 20 participants each session our mission to help enterprising men Host agency and women from • Program coordination/administration underserved communities • Program site develop economic • Marketing and outreach self-sufficiency through Local funding partners entrepreneurship. • General and administrative costs • Program fees Volunteer base • Workgroup and discussion leaders • Participant mentors
WIBO Affiliate Partner Program: Current Partners FSW, Inc. – Bridgeport, CT Grace Hill Women’s Business Center – St. Louis, MO Click here to read more about our KCMO CDE – Kansas City, MO current Affiliate Partners. Newark Community Economic Development Corp – Newark, NJ Since launch in RVA Works – Richmond, VA 2012, the WIBO Affiliate Partners Supply Chain Visions – Portland, ME/Roanoke, VA/Northern PA have graduated 809 entrepreneurs. Trust for Social Achievement – Sofia, Bulgaria
WIBO Affiliate Partner Program: Components General Support Expanded Support (additional fee) Enrollment management Marketing templates With the WIBO Affiliate Partner Four training calls/webinars Co-branded newsletter program, you get a turnkey solution for Week 6, 9, 16 Consultations Webinar series access entrepreneurial training. The license Training manuals Additional services handbook fee includes the • Program operations components shown Fundraising toolkit here. Our goal is to • Workgroup/Discussion leader enable our Affiliate • Class opening/graduation Partners to spend Workgroup leader support • Breakeven coaching the majority of their time doing what they WIBO HQ site visits do best – serving the community. Mentoring management platform Outcomes reporting Phone and email support
WIBO Affiliate Partner Launch Process It’s easy to get Identify Join Recruit Launch started and we support you every step of the process! Target area Execute contract Volunteers Start your WIBO 16-Week Volunteer Base Get training Participants Workshop and change lives! Funding Class Location Part of the Institute for Entrepreneurial Leadership Family of Programs
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