Calgary Real Estate Market Dalan Bronson November 2006
Agenda � Calgary and Alberta metrics vs. the rest of Canada � What’s happening in retail today? 2
Unemployment Rate – Sept. 2006 9.0% 8.1% 8.0% 7.3% 7.0% 5.7% 6.0% 4.7% 5.0% 4.3% 4.0% 3.6% 3.0% 2.0% 1.0% 0.0% Calgary Montreal Ottawa Toronto Edmonton Vancouver 3 Source: Statistics Canada
Index Growth Median Family Income 125 120 115 110 105 100 2000 2001 2002 2003 2004 Montreal Ottawa Toronto Calgary Edmonton Vancouver 4 Source: Statistics Canada
Average and Median Debt 74,860 $70,000 63,579 58,441 $60,000 55,155 $50,000 42,297 40,000 38,500 37,000 $40,000 29,000 $30,000 21,600 $20,000 $10,000 $0 Alberta Quebec Ontario B.C. Canada Average Median 5 Source: Statistics Canada
Retail Sales Growth YTD 2006/2005 20.0% 17.7% 15.0% 10.0% 7.6% 7.0% 5.1% 4.6% 5.0% 0.0% Alberta Quebec Ontario B.C. Canada 6 Source: Statistics Canada
Retail Sales Growth 20.0% 17.3% 16.7% 15.0% 12.9% 12.3% 10.0% 7.6% 6.3% 6.2% 5.1% 5.0% 4.7% 4.7% 4.2% 5.0% 0.0% Calgary Montreal Ottawa Toronto Edmonton Vancouver 2005/2004 YTD 2006/2005 7 Note: YTD 2006 = June Source: Statistics Canada, Kubas Consultants
Retail Sales (in billions) $70 63.2 60.4 $60 $50 43.9 42.1 $40 30.1 $30 27.9 21.4 17.5 18.4 $20 15.0 11.4 10.9 $10 $0 Calgary Montreal Ottawa Toronto Edmonton Vancouver 2005 2006 Est. 8 Source: Statistics Canada, Kubas Consultants
Retail Sales Growth Q2 2006/2005 33.0% 28.0% 23.0% 18.0% 13.0% 8.0% 3.0% -2.0% Alberta Quebec Ontario B.C. Canada Furniture Home Furnishings Home Centres Supermarkets Pharmacies Clothing Shoes/Jewellery General Merchandise Sporting Goods Eating and Drinking 9 Source: Statistics Canada
Household Expenditure – % of Total Consumption 25.0% 20.0% 15.0% 10.0% 5.0% 0.0% Calgary Montreal Ottawa Toronto Edmonton Vancouver Food Shelter Furnishings Clothing Transportation Recreation Tobacco/Alcohol 10 Source: Statistics Canada
Streetfront Vacancy 3.7% 3.7% 4.0% 3.5% 3.0% 2.2% 2.5% 1.8% 2.0% 1.5% 1.0% 0.3% 0.5% 0.0% 2002 2003 2004 2005 Q3 2006 11
The Changing World � Demographic changes � Aging population � Changing family make-up � Ethnic trends � Time pressures � Changing shopping habits � Consumer attitude adjustment 12
Changing Retail Scene � Department stores � Wal-Mart � Dollar stores � Power centres � Blurring of retail categories � Multi-channel 13
Blurring of Retail Categories � Retailers are moving into new categories: – Wal-Mart (grocery/fast food/services) – Loblaws (drugs/HBA/banking/gas stations) – Shoppers Drug Mart (convenience store) � Becoming more of a: – one-stop offering – solutions provider � Meeting needs of time-starved consumers � But…added confusion? 14
The Real Canadian Superstore 15
PC Housewares 16
Chico’s – for the Aging Boomer 17
Experience Based 18
Personalized and Customized 19
Trading Up, Trading Down
Coach 21
Whole Foods 22
Permission to Indulge 23
Costco 24
Tailored to my Needs – Format Specific and Cultural Trends
Neighborhood Market 26
LuLu Lemon – PR Event 27
Best Buy 28
Best Buy “Jill” Concept 29
Best Buy “Ray” Concept 30
Best Buy 31
The New Apple Store 32
Apple 33
Cross-channel Influence is Significant (% of customers that looked for or purchased something previously seen in another channel) Store Catalogue B u Visit y 26% Visit u y B 26% 25% Example: 39% 68% of all online Base: 22% customers who 68% Visited stores received a catalogue, first shopped the Visited Website catalogue then Received catalogue Ονλινε bought online 34 Source: The Multi-channel Retail Report, J.C. Williams Group, BizRate.com, Shop.org
The Retail Lifecycle Hypermarkets Supermarkets Office Home Superstores Fast Improvement Food Discount Lifestyle C-Stores Stores Retailers Drug Stores Furniture Teen Specialty Retailers Wholesale Stores Gen. Clubs Supercenters Merch. Department Quick Stores Casual Music Rest. Retailers Hard Sales & Discount Toy Profit Dollar Stores Superstores Personalization/ Variety Stores Growth Customization E-commerce Home Delivery Digital Download Automated Shopping Emerging Growth Maturity Decline 35
Thank you and keep in touch. The Retail Shop. Toronto, Chicago, Montreal www.jcwg.com (416) 921-4181 Dalan Bronson dbronson@jcwg.com
Recommend
More recommend