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Brand Overview Jordan History 1972 - Tom and Sally Jordan purchase - PowerPoint PPT Presentation

Brand Overview Jordan History 1972 - Tom and Sally Jordan purchase 275 acres in the Alexander Valley of Sonoma County, CA 1974 The Jordans acquire an additional 1,500 acres that today is home to the Jordan Estate 1976 Andr


  1. Brand Overview

  2. Jordan History 1972 - Tom and Sally Jordan purchase 275 acres in the Alexander Valley of Sonoma County, CA 1974 – The Jordans acquire an additional 1,500 acres that today is home to the Jordan Estate 1976 – André Tchelistcheff hired as consulting winemaker and Rob Davis as winemaker 1980 – Inaugural 1976 Jordan Cabernet Sauvignon released 1981 – Inaugural 1979 Jordan Chardonnay released 2005 – Tom Jordan appoints son John chief executive officer. John takes the reins and infuses new energy and excitement into the iconic wine estate.

  3. Jordan Philosophy Elevate the pursuit of excellence in every aspect of the business Remain dedicated to Cabernet Sauvignon, Chardonnay and hospitality Maintain the balance of elegant wine to accompany epicurean mastery The highest level of quality is the goal and drives every decision

  4. Jordan Estate Nearly 1,200 acres of rolling hills, oak trees, lakes, streams, vineyards, olive trees, pastures and gardens, as well as winery, hospitality and operations facilities Vineyards: 118.5 acres of Cabernet Sauvignon, Merlot, Petit Verdot and Malbec Olives: 18 acres of Frantoio, Leccino, Arbequina and Pendolino Gardens: 1.5 acres Pasture: 14 acres

  5. Jordan Portfolio Russian River Valley Chardonnay Alexander Valley Cabernet Sauvignon Jordan Estate Extra Virgin Olive Oil

  6. Jordan Hospitality Tours & Tastings: Jordan welcomes guests for tours and seated tastings by appointment Culinary: Executive Chef Todd Knoll prepares food pairings daily for our tour and tasting guests Accommodations: Suites and guest house are available to members of the trade, press and our Jordan Estate Rewards program Direct Sales: Current release and a selection of library wines may be purchased at the winery or online

  7. Jordan Estate Rewards Guests who join our mailing list are automatically enrolled in Jordan Estate Rewards For every dollar spent at Jordan, guests earn points to redeem for exclusive hospitality, culinary and event privileges at our estate

  8. The People JOHN JORDAN Chief Executive Officer Born in May 1972 – the same day his parents signed the deed on the land that is now Jordan’s valley floor vineyards Became CEO in 2005, committed to preserving the foundation on which his parents successfully built the iconic estate Transformed the winery to meet the demands of the 21st century: ― Soil mapping of vineyards and precision farming techniques ― Fruit sourcing and bottle aging philosophy ― Smart phone technology monitoring vineyards and tanks ― Energy-efficient roofing, doors, lighting, solar array

  9. The People ROB DAVIS Winegrower Holds rare distinction in California of serving as winemaker at a singular winery for over 40 years Received degree from University of California- Davis in 1976 and immediately accepted winemaker position at Jordan Apprenticed under winemaking legend André Tchelistcheff Never followed the trend of making overripe, heavily oaked, high-alcohol wines Maintains the philosophy of aging in a combination of new and used barrels helps create wine that is complex but not over extracted

  10. The People MAGGIE KRUSE Winemaker Became winemaker in 2019, after 13 years of working closely with Rob Davis Oversees all aspects of managing the day-to-day operations in the cellars, including: — Quality control experiments — Fermentation monitoring — Selecting and inspecting barrels — Blending — Selecting corks and bottles — Bottling and labeling Graduated from UC-Davis in 2005 with a bachelor’s degree in viticulture and enology Joined Jordan Winery as enologist in 2006 and was promoted to assistant winemaker in 2009 and associate winemaker in 2016

  11. Jordan House Style Born from the Jordans’ love of European cooking and hospitality Inspired by Bordeaux first growth chateaux and Puligny-Montrachet Committed to the timeless qualities of balance, elegance and food affinity Crafted with bright fruit, silky tannins and lower alcohol to complement meals Made to win over consumers and chefs (not blind tastings)

  12. Cote de Jordan Appellation Selection America’s Bordeaux and Burgundy

  13. Sonoma’s First Growth We have adopted a French philosophy of winemaking: Bordeaux Estate Farmers and Burgundy Negociants We have also developed a Côte de Jordan situated between Highway 128 and the Russian River, in the Alexander Valley. Picked for the area, types of soils and the fact that many of these are family growers up to fourth or fifth generation; these are the premier and grand cru vineyards of the region. To further elevate quality, Rob is constantly in search of an undiscovered grand cru vineyard source to add to the program.

  14. Vineyard Evolution Phylloxera opened the door for us to discover new fruit sources in the 1990s Our transition in 1996 from valley floor Cabernet Sauvignon and Merlot to estate hillsides led to the discovery of Petit Verdot as an ideal blending grape for our terroir With John Jordan’s support since 2005, Rob Davis has enhanced our fruit sourcing to create more complexity in the wine

  15. Precision Farming We continuously elevate the quality of every vineyard block – Extensive soil mapping study completed of every Jordan Estate vineyard block completed in 2009 – Rows are now farmed according to soil type, texture and water-holding capacity – Farming practices, including cover crops and irrigation, change within a single row if necessary We use the latest technology to adapt our farming practices to improve the vine health and cluster uniformity while minimizing environmental impact Precise sustainable farming helps achieve the uniform flavors our winemaker desires

  16. Estate Sustainability Vineyard Practices: Seeding ground cover Making and applying compost Introducing beneficial predators Irrigating with recycled water Using organic fungicides Conserving water with strategic technology/tools Purchasing recyclable supplies Winery Practices: Certified Sonoma Green Business Program (1999) Certified Bay Area Green Business Program (2000) Energy-efficient “cool roofs,” refrigeration units, warehouse doors, piping systems and LED lighting Certified carbon neutral energy use (2009) Hillside solar arrays installed (2012) Fish Friendly Farming certified (2012) Capture and reuse nitrogen, heat and water Recycle lees, cardboard, glass, plastic and aluminum Sonoma Sustainable (2016)

  17. Grower Vineyards Russian River Valley

  18. Grower Vineyards Alexander Valley

  19. The Art of the Blend Our final blend combines our finest estate hillside lots of Cabernet Sauvignon, Merlot, Malbec and Petit Verdot with rigorously selected fruit grown by our friends and neighbors in coveted pockets of the region The finest grands crus of the world recognized centuries ago the importance of soil type, not just husbandry, when selecting grapes Jordan is a collection of the great single- vineyard wines of the region blended into one bottle

  20. Current Vintages Tasting Notes

  21. 2017 Chardonnay Russian River Valley THE VINTAGE Harvest Dates: August 30—September 15, 2017 A return to normalcy—mainly due to cooler temperatures—for most of the 2017 growing season Labor Day heat wave lead to a smaller yield, but the bright-fruit character remained due to winemaking decisions in the cellar THE VINEYARDS A dozen vineyard blocks from six growers East side of the Russian River with well-drained, gravelly soils THE WINEMAKING Grapes were handpicked at night to retain their aromatics Sur-lie aging and bâtonnage to further elevate its creamy texture Only 27% malolactic fermentation to preserve its bright acidity Aged 6 months in 100% new French oak WINEMAKER’S COMMENTS Inviting aromas of honeysuckle and lemon peel lead to bright flavors of stone fruits and citrus. The palate is elegant yet succulent, with layers of oak-laced lemon, pears, quince and white peach—all supported by uplifting acidity. Its crisp, citrusy finish lingers on the palate, enticing you to take another sip.. TECHNICAL INFORMATION Varietal: 100% Chardonnay Alcohol: 13.6%; T.A.: 0.80g/100mL; pH: 3.31; R.S.: 0.04% Bottled June 20–28, 2018 Released May 1, 2019

  22. 2015 Cabernet Sauvignon Alexander Valley THE VINTAGE Harvest Dates: September 3–28, 2015 Cooler vintage that lent itself to our soft Bordeaux style September heat spike prompted harvest to begin early and run at an accelerated pace One of the earliest-finishing harvests in the winery’s history THE WINEMAKING More than 60 vineyard blocks from Jordan Estate and 13 growers Aged for 13 months in 100% French oak barrels Matured in bottle for two years before release WINEMAKER’S COMMENTS Pure elegance in a glass. Aromas of black cherries, pomegranate, dried cranberries and a hint of graphite channel classic Bordeaux. Its lovely, silky texture coats the palate with layers of black cherries and a touch of cedar from French oak’s fine tannins. From beginning to end, the balance carries all the way through. TECHNICAL INFORMATION Blend: 77% Cabernet Sauvignon, 15% Merlot, 6% Petit Verdot, 2% Malbec Alcohol: 13.8%; T.A.: 0.64 g/100mL; pH: 3.47; R.S.: 0.03% Bottled June 20–July 19, 2017 Released May 1, 2019

  23. Wine is Social. Join the conversation. blog.jordanwinery.com facebook.com/jordanwinery twitter.com/jordanwinery instagram.com/jordanwinery youtube.com/jordanvineyard info@jordanwinery.com

  24. Comments and Questions

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