BOTTOM UP! PROMOTING A SUSTAINABLE COTTON & GARMENT VALUE CHAIN FROM ETHIOPIAN COTTON TO EUROPEAN CONSUMERS APRIL 2019 – 2022 TOTAL CO AL COSTS: : € 1,924,916 EU CO CONTRI RIBUTION: € 1,498,000 COUNTRI CO RIES OF I F IMPLE LEMENTATION ETHIOPIA, DENMARK, GERMANY, THE NETHERLANDS PAR ARTNERS RS • SOLIDARIDAD EUROPE • SOLIDARIDAD ETHIOPIA • MVO NETHERLANDS • DIEH • AID BY TRADE FOUNDATION 1
BACKGROUND DUE TO THE GROWING INTEREST OF INTERNATIONAL BRANDS TO SOURCE GARMENTS FROM ETHIOPIA, THERE IS AN OPPORTUNITY TO DEVELOP THE SECTOR IN A SUSTAINABLE WAY, CONTRIBUTE TO DECENT JOBS, EXPORTS, AND PRE REVE VENT A R A RACE CE TO T THE BO BOTTOM . LINKING ETHIOPIAN SUSTAINABLE COTTON AND GARMENT PRODUCERS TO EUROPEAN BUYERS AND CONSUMERS IS AN EXTRAORDINARY OPPORTUNITY. NOT ONLY IS ETHIOPIA AN AFRICAN DEVELOPMENT SUCCESS STORY, IT IS ALSO A COUNTRY WHERE GARMENT PRODUCERS CAN FINALLY DO DO IT RI RIGHT FR FROM THE S STAR ART . 2
OVERALL OBJECTIVE TO CONTRIBUTE TO A SUSTAINABLE, INCLUSIVE AND TRANSPARENT VALUE CHAIN THAT GENERATES BUSINESS GROWTH, IMPROVES WORKING CONDITIONS, AND PROMOTES LABOUR AND ENVIRONMENTAL STANDARDS AND RESPONSIBLE PURCHASING PRACTICES IN THE CO COTTON AN AND D GARM ARMENTS I INDU DUSTRY Y IN ETHIOPIA AND EUROPE BY 2021. 3
OUT OUTCOM COMES ES SECURED TRACEABILITY, QUALITY AND INCREASED VOLUMES OF VERIFIED SUSTAINABLE COTTON BY 1 P 1 PRODU DUCE CER R UNION, , 3 CO 3 COMMERCI CIAL AL FARM ARMS AN AND D 2 2 GINNERI RIES BENEFITTING 2,000 FARMERS AND 2,200 WORKERS IMPROVED ENVIRONMENTAL & SOCIAL PERFORMANCE, ADOPTION OF STANDARDS, LOCAL UPTAKE OF COTTON AND TRANSPARENCY OF 8 8 MILLS LLS/FACT CTORI RIES BENEFITTING 17,000 WORKERS ENSURED WIDER UPTAKE, KNOWLEDGE, AWARENESS AND IMPROVED POLICIES SUPPORTIVE OF RESPONSIBLE PRODUCTION AMONG 3 3 GOVE VERN RNMENT INSTITUTIONS, 2 , 2 PRI RIVATE SECT CTOR R AS ASSOCI CIATIONS & & 8 F 8 FACT CTORI RIES/MILLS LLS 4
ENSURED PURCHASING OF SUSTAINABLE (VERIFIED) GARMENTS FOR THE EU MARKET BY 2 I 2 INTERN RNATIONAL AL BUYE YERS RS FROM 8 MILLS/FACTORIES IMPROVED AWARENESS, TRANSPARENCY AND/OR WIDER MARKET UPTAKE OF SUSTAINABLE GARMENTS FROM ETHIOPIA BY AT LEAST 175 B 175 BUSINESSES FOR THE EU MARKET IMPROVED KNOWLEDGE AND AWARENESS AMONG 1.2 1.2 MILLI LLION CO CONSUMERS RS IN GERMANY, DENMARK & THE NETHERLANDS ON SUSTAINABILITY ISSUES IN THE COTTON AND GARMENT VALUE CHAIN Funded by the Development Cooperation Instrument of the European Union 5
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