APLU I U Innov ovati tion on & & E Econom omic Prosperity ty Un University Desig ignees: Creatin ing an and u usin sing economi mic e engageme ment met etrics Shalin Jyotishi @ShalinJyotishi APLU.org/IEP
IEP Designees work with on- campus and off-campus stakeholders to identify strengths and improvement areas in economic engagement : • Talent and Workforce Development • Innovation and Tech-based Economic Development • Place development via public service, outreach, and community engagement
The IEP Universities designation was established in 2013 to 1) provide visibility to campuses that are demonstratable committed to economic engagement and to 2) help campuses “know, measure, and tell” the impact of their economic engagement enterprise. 65 universities of all sorts have earned the IEP university designation. 20 institutions are in the ‘startup cohort’ pipeline. As of 2018, ALL higher ed institutions access to the IEP program – not just APLU members – 2 non-members pursuing designation
• Institutional-level designation! Presidents initiate! • To earn the designation, campuses undergo a rigorous self-study process • Institutions work with internal stakeholders – tech transfer, engagement/outreach, extension, About t Abo the I he IEP continuing education, economic development, distance education, student affairs, corporate Univer ersities es relations, government affairs, communications, research parks, trustees, MEPs, SBDCs etc. Proces cess • Institutions engage external stakeholders – businesses/industry, venture capitalists, chambers, local govt, state govt, school boards, legislature, alumni, trade associations, community members etc.
APLU’s Economic Engagement Framework
APLU Innovation & Economic Prosperity University Designees: Creating and using economic engagement metrics Cindy Reifsnider Monday, July 29, 2019
WHO WE ARE First and only public university in the U.S. to award degrees in the 18 th century Over $1 billion in annual research expenditures 77 bachelor’s and 111 master’s degree programs 18,862 undergraduate students 11,049 graduate and professional students Ranked #1 on Kiplinger’s list of best values in public colleges 11,049 graduate and professional students
ABOUT OUR TEAM Office of the Vice Chancellor for Innovation, Entrepreneurship and Economic Development OFFICE OF TECHNOLOGY COMMERCIALIZATION OFFICE OF INNOVATE CAROLINA IP Management Innovation Culture Startup Guidance Incubator/Accelerator Program Navigation Impact POC Grant Programs Measurement Outreach / IP Pipeline Strategic Communications Partnerships
Kevin Guskiweicz Chancellor, UNC-CH Office of the Vice Chancellor for Robert Blouin Innovation, Entrepreneurship and Provost Economic Development Judith Cone VC for IEED Organization Chart: 06/19/2019 Honey Braswell , Admin Asst . Admin Support Spec Kennetha Smith Carla Blazek Executive Assistant Business Officer VACANT , Admin Asst . Admin Support Spec Michelle Bolas Director, IC Jackie Quay , Dir. Trude Amick , Director Michael Kline , Prog. Mgr. Administrative Director Innovation & Licensing of Outreach & Tech Develop. Support Tech Commercialization Director Director EHRA-NF 01000136 Sheryl Waddell , Sr. Bryant Moore , Director Prog. Mgr. Kelly Parsons, Assoc. Dir. Strategic Alliances Admin. Coord. Director VACANT, Lic. Compliance Tech. Commerc. Coord. Kay Wagoner, Assoc. Director Tech Transfer Prof. Business Services Coord Assoc. Dir. for Entrepreneurship Carmen Melvin, Tech Chance Rainwater , Sr. Transfer Prof Commerc. Mgr. Kimberly Yingling, Licensing Manager Melissa Carrier , Admin. Tech Transfer Prof Admin Support Brock Pierce , Marketing Cindy Reifsnider , Director Assoc. Comms Mgr. Research Dir. Dir. Social Innovation Initiative Kun Zhang, Patent University Program Mgr Charlie Shaw, Commerc. Research Assoc. Assistant Mgr Randy Myer , Managing Dir. Admin Support Assoc- Tech Transfer Prof. Carolina Angel Network (CAN) Patrick Kastian , (Faculty) Market Res. Analyst Judith Whitford, Lic. Peter Liao , Don Rose , Associate Director S/C Research Specialist- Sarah Daniels , Finance Mgr. Commercialization Mgr Dir. KickStart Ventures Pub. Comm. Spec . Bus. Services Coord. Tech Transfer Prof. Chelsea Eshraghi , Director Jennifer Dean, Patent Lia Walberg , Champ Gupton , Carolina Angel Network (CAN) Manager Database Analyst Commerc. Mgr Administrative Director S/C Specialist Univ. Prog. Spec Tech Transfer Prof. Doris Perry, Agreements & Miyera McKee , Assistant Kyle Bartholomew , Director Docs Mgr Commerc. Mgr. Contractors: Michelle Goryn, Erin Hopper, Paralegal KickStart Venture Services Tech Transfer Prof Assistant Director Liz Chen, Jennifer Lai, Shellie Edge Kaye Carver, Patent Assistant Admin Support Assoc
Where we are: Innovator’s Journey INNOVATOR’S JOURNEY ACROSS THE INNOVATE CAROLINA CAMPUS NETWORK Develop Create Accelerate Learn - Creativity Hubs - Office of Technology - Shuford Program in E-Ship - Licensing and sponsored research - Funding: Idea Development Commercialization - KFBS E-Ship Center * Launch Chapel Hill - Proof of Concept * 1789 - Carolina Challenge * KickStart Venture Services * BeAM - NC TraCS - Pathways to Impact * Carolina Angel Network * APS - Kenan Institute * APS * Carolina Research Ventures Fund * BME - Center for Public Service * BME * Pinnacle Hill * Comp. Sci. - Law E-Ship Clinic * Comp. Sci. * Spaces: Incubators, * ICS - Harvey Award * Data Literacy/Science Accelerators, Dry/Wet Lab * CUBE - Market analysis + patent landscape * Faculty Workshop * Spaces: Incubators, * Dreamers Who Do * Part of Innovation Roadmap Strategy Accelerators, Dry/Wet Lab - Communications - Licensi sing U Universi sity - Master Innovation Space Plan - UNC System Plan - Development C Campaign Strategic - Data + Metrics Technolo logy - Cross-Discipline Approach - Blueprint for Next - Managing University IP Foundation - Social Innovation - APL PLU/IEP - Practitioners/EIRs - Innovation Roadmap - Patenting University Inventions - Coaches/Mentors - Unit Plans
IEP Framework Activates UNC’s Strategic Plan THE B BLUEP EPRINT FOR OR N NEXT EXT Of the Public, Innovation Made For the Public Fundamental 11 Department Name
APLU Innovation & Economic Prosperity (IEP) Designation The national conversation (See APLU’s Economic Engagement Framework) TALENT Cradle-to-Grave Human Capital and Talent Development INNOVATION PLACE Research, Creative Community-Connected Works, Problem- Institutions and Stewardship Solving, and for Vibrant Communities Entrepreneurship 8/5/2019 Innovation, Entrepreneurship and Economic Development 12
APLU Innovation & Economic Prosperity (IEP) Designation How is IEP helping to advance strategic priorities at Carolina? Align priorities with physical space master plan Elevate place as a priority for I&E efforts Embed economic engagement efforts into the institution Measure and communicate I&E impact 8/5/2019 Innovation, Entrepreneurship and Economic Development 13
Economic Engagement “… The ways in which universities and their public-private partners contribute to economic growth, opportunity, and competitiveness through regional tale lent and workforce development; innovat atio ion, entrepreneurship, and tech-based economic development; and pl plac ace development via public service, outreach, and community engagement.” 14 Innovate Carolina
Econo nomic E Enga ngagem gement nt Fra ramework 1. Institutions should KNOW OW what they’re doing well and what they need to improve with regard to economic engagement; 2. Institutions should be able to MEASUR URE the extent to which they are engaged; 3. Institutions should be able to TELL LL the story of their contributions to economic development, and 4. Institutions must ENGA NGAGE with external stakeholders throughout the processes of knowing, measuring, and telling in order for their contributions to have meaningful impact. 15 Innovate Carolina
Engagement Has Many Forms and Methods • Community Service • Service Learning • Engaged Research (including community-based participatory, government-university-industry partnerships) • Training and Technical Assistance • Capacity Building • Economic Development (including startups, tech transfer) • Policy Advising, Development and Implementation Support 16
Measuring and Communicating UNC’s Impact and Engagement Innovate Carolina creates and continues to refine: • Two databases (startups and network) • Impact Dashboard • County Storyboards This interconnected and complementary mechanism of collecting data and telling the associated impact story was conceived and created in response to the IEP self-study and assigns special emphasis on place- making efforts, as per the IEP framework. Innovate Carolina
INNOVATE CAROLINA STARTUPS DATABASE Most comprehensive database of its kind across higher education • • Includes IP-based, program-supported, independently initiated and social startups • Data: funding, revenues, jobs & volunteers, founding school, program participation, press, people impacted, products & services • Currently tracks 640 companies, 1958 to present (changes daily)
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