Amy y McCann nn amy my@localf ocalfoo oodmarket marketpla place.co ce.com 541-579 79-319 3195
Agenda • Introduction • How do food hubs benefit producers & buyers? • Food hub examples • Q&A
About LFM: started with our own food hub • Founded & managed Eugene Local Foods for 5+ years
About LFM: started with our own food hub • Founded & managed Eugene Local Foods for 5+ years
About LFM: started with our own food hub • Founded & managed Eugene Local Foods for 5+ years
About LFM: started with our own food hub • Founded & managed Eugene Local Foods for 5+ years
About LFM: started with our own food hub • Founded & managed Eugene Local Foods for 5+ years
About LFM: started with our own food hub • Founded & managed Eugene Local Foods for 5+ years
LFM: Now serving over 80 customers in 27 states & 4 Canadian provinces • Founded & managed Eugene Local Foods for 5+ years • Serve 80 online markets & food hubs in 27 states & 4 Canadian provinces • Helped 40+ new markets launch
LFM provides: E-commerce storefront & branded mobile app Customized website & content management system Supply & distribution management solution Production Planning & Robust Reporting
A typical food hub business model: Market Products Products $ $ Local Chefs, consumers, Producers Institutional buyers
Benefits of a food hub to small & medium producers • Increase sales to more and larger buyers • Lower risk • Reduce sales & marketing costs (and time) • Reduce distribution costs (and time) • Products are still identifiable with their brand • Higher margins than through other intermediaries
Benefits of a food hub to local food buyers • Convenience • Consistency (in quality & supply) • Variety • Access to products that aren’t available in other channels Image credit: NEDCO
Food Hub: Idaho’s Bounty Co -op • Established in 2006 • Covers Southern ID • 1,200 + members • 80+ producers • Distributes to consumers, grocery stores, restaurants
Food Hub: Idaho’s Bounty Co -op • Established in 2006 • Covers Southern ID • 1,200 + members • 80+ producers • Distributes to consumers, grocers, Image credit: Idaho’s Bounty Co -op restaurants LFM allowed IBC to increase sales to grocery stores & other businesses
Producer Co- op: Penn’s Corner Farm Alliance • Pittsburgh, PA • Founded in 1999 • ~40 producers • 750+ CSA shares, Restaurants, Online “farm stand”
Producer Co- op: Penn’s Corner Farm Alliance • Pittsburgh, PA • Founded in 1999 • ~40 producers • 750+ CSA shares, Restaurants, Online “farm stand” Image credit: Penns Corner Farm Alliance LFM allowed PCFA to add delivery day without adding admin staff
Buying Club: Harvest Moon • Winnipeg, MB • 12 producers • ~ 400 members • Monthly buying club
Buying Club: Harvest Moon • Winnipeg, MB • 12 producers • ~ 400 members • Monthly buying club LFM provides simple tools that minimize management & admin tasks
Producer collaboration: Three Rivers • Eastern NH • 3 producers • Started in 2014 • ~50 restaurant chef customers • Delivery 1x/week Image credit: NH NPR
Producer collaboration: Three Rivers • Eastern NH • 3 producers • Started in 2014 • ~50 restaurant chef customers • Delivery 1x/week Image credit: NH NPR LFM’s model has allowed each farm to increase their sales through collaboration
Farmers market extension: St. Norbert Farmers Market • St. Norbert, MB • ~30 producers • Started in 2014 • Consumers • Delivery bi-weekly, monthly Image credit: St. Norbert Farmers Market
Farmers market extension: St. Norbert Farmers Market • St. Norbert, MB • ~30 producers • Started in 2014 • Consumer • Delivery bi-weekly, monthly Image credit: St. Norbert Farmers Market Provides year round market
Web and mobile applications for food hubs, cooperatives, producers & local food distributors Amy y McCann nn amy@localf ocalfoodm oodmar arketpla ketplace.com ce.com 541-579 79-319 3195
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