A LAVENDER SKIN CARE EXCLUSIVE CONFIDENTIAL
T O D A Y S T R E N D S Creating a new product we honed in on three major elements. Packaging | Within the beauty industry we see a lot of illustrative, abstract designs. Contemporary artwork possesses a sophisticated tone while also being eye- catching to the consumers. Ingredients | Research has led us to find an array of trending ingredients. Argan oil, Green Tea Extract, gardenia, honey, and the most unique & beneficial, lavender . 2018 Fall Pantone Forecast | Autumnal hues that stimulate the feeling of leaves on the forest floor, rich reds and hints of twilight reveal a contemporary fall palette of deep and rich tones with outbursts of colorful surprise.
W H Y C A T H E R I N E ? Embodying femininity and strength. Catherine Malandrino bridges the style of Paris, the romance of Provence, and the energy of New York City. Her voice is embraced by women of style all around the world. Her clothing line has been worn by names like Madonna, Halle Berry, Kristen Stewart, and Alicia Keys. With this vast following she has, an exclusive skin care line would be a brilliant addition to her brand.
T H E I N G R E D I E N T S Based on todays trends we created three unique products. All with one common ingredient, lavender. LAVENDER | It is used to treat multiple skin disorders including wrinkles, acne, psoriasis, and other inflammatory conditions. It is commonly used to speed up the healing process of sunburns because it improves the formation of scar tissues. GREEN TEA EXTRACT | HONEY | A naturally antibacterial, ARGAN OIL | hydrates and softens great for acne treatment and acne Topical application of green tea skin. High in vitamin E and fatty prevention. Being full of antioxidants extract contains many acid content, argan oil is the ideal makes it a wonder component to anti-aging properties. The product to give skin a natural glow. slow down aging. It is extremely polyphenols in green tea It absorbs easily and is non-greasy has antioxidants and skin- moisturizing and soothing, giving and non-irritating, which makes it a ones complexion that extra boost. soothing properties, and great natural moisturizer. improve the appearance of sun-damaged skin.
K E Y I N G R E D I E N T | l a v e n d e r
S K I N B R I G H T E N I N G E X F O L I A T O R $25 value Size: 2.5 FL.OZ 75ml. SKIN BRIGHTENING What is this? An effective exfoliator that gently softens, EXFOLIATOR smoothes, and firms your skin. softens smoothes + firms Revealing a better you. with lavender , honey, and argan oil What it does: Exfoliators are essential for maintaining a flawless complexion. While exfoliating, this S I M I L A R P R O D U C T S scrub will also cleanse your face from imperfections by removing dead skin cells, and clearing your pores leaving skin radiant and hydrated. How to use: Massage into damp clean skin, then rinse with water. Repeat 1-2 times per week. LAURA MERCIER CAUDALIE PoreDermabrasion MURAD Flawless Skin Face Polish Deep Cleansing Exfoliator Pore Perfecting Exfoliator Skin Smoothing Polish $32 $35 $58 $34
B A L A N C I N G F A C E C R E A M $25 value Size: 2.5 FL.OZ 75ml. BALANCING What is this? FACE CREAM This face and neck moisturizer tones and Tone + restore balance to restores balance to aging skin. aging skin. with lavender , and green What it does: This ultra-hydrating formula helps tone and tea extract. reduce the signs of premature-aging. Deeply moisturizing, this Balancing Face Cream will S I M I L A R P R O D U C T S also protect against dryness while supporting the natural oils in skin. Enriched with vitamin C this moisturizer promotes the formation of collagen, in return promotes youthful skin. How to use: Apply to the face each morning after cleansing. DERMALOGICA MURAD DR. HAUSCHKA CAUDALIE Intensive Moisture Balance Anti Aging Moisturizer Regenerating Day Cream Skin Smoothing Polish $66 $48 $58 $34
D A Y & N I G H T C R E A M $25 value Size: 2.5 FL.OZ 75ml. DAY & NIGHT CREAM What is this? Deeply hydrates, nourishes, & A complexion boosting 2-in-1 moisturizer replenishes skin. that deeply hydrates, nourishes, and with lavender , and argan oil. replenishes skin. What it does: This cream combines the essential S I M I L A R P R O D U C T S moisturizing qualities one needs from an ordinary face cream with the added bonus of firming, and sculpting properties. Complexion boosting and ultra hydrating, reveal your natural glow. How to use: Apply to cleansed face and neck daily. AIR REPAIR FIRST AID BEAUTY CLAUDALIE NOURISH ORGANIC Complexion Boosting Moisture Skin Rescue Daily Face Cream 3-IN-1 Moisturizer Ultra Hydrating Face Cream $23 $22 $44 $23
B R A N D P O S I T I O N I N G CONFIDENTIAL
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