5 tips for old world story telling in today s new world
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5 TIPS FOR OLD WORLD STORY TELLING IN TODAY'S NEW WORLD September - PowerPoint PPT Presentation

Sep 16, 2023 •5 likes •285 views

5 TIPS FOR OLD WORLD STORY TELLING IN TODAY'S NEW WORLD September 29 th , 2011 Pawan Deshpande Jeff Felder @GetCurata @Jeffelder #AMACurata @GetCurata www.GetCurata.com What makes a story successful? #AMACurata @GetCurata

  1. 5 TIPS FOR OLD WORLD STORY TELLING IN TODAY'S NEW WORLD September 29 th , 2011 Pawan Deshpande Jeff Felder @GetCurata @Jeffelder #AMACurata @GetCurata www.GetCurata.com

  2. What makes a story successful? #AMACurata @GetCurata www.GetCurata.com

  3. Storytelling has always included the fundamental elements of plot , characters , and conflict . Good storytelling has often involved the audience. “ Homer Singing his Iliad at the Gates of Athens. ” Gallery print by Guillaume Lethiere. #AMACurata @GetCurata www.GetCurata.com

  4. Modern storytellers have found new media tools. But the good ones have often used classic approaches , and maintained that connection with the audience . Bruce Springsteen and crowd, Toronto, 1981. #AMACurata @GetCurata www.GetCurata.com

  5. How do we use today ’ s social media tools, but carry on the storytelling fundamentals of the ages? #AMACurata @GetCurata www.GetCurata.com

  6. STORYTELLING THROUGH CONTENT A story of a brand… Industry Organization Brand #AMACurata @GetCurata www.GetCurata.com

  7. #AMACurata @GetCurata www.GetCurata.com

  8. OPTICAL COHERENCE TOMOGRAPHY #AMACurata @GetCurata www.GetCurata.com

  9. #AMACurata @GetCurata www.GetCurata.com

  10. #AMACurata @GetCurata www.GetCurata.com

  11. Built stories with curated social media when its news vans could not reach the hurricane in New England. The audience responded in huge numbers. #AMACurata @GetCurata www.GetCurata.com

  12. Content helps to build stories around: • Events • Helping the people at the event • Those following along form afar …to make sense of what was going on #AMACurata @GetCurata www.GetCurata.com

  13. 5 STEPS TO BUILDING A CONTENT STORY 1. Topic 2. Sources 3. Organize 4. Create 5. Share #AMACurata @GetCurata www.GetCurata.com

  14. 1. TOPIC - Curation thrives on well-known figures - Social media demands graspable concepts #AMACurata @GetCurata www.GetCurata.com

  15. 1. TOPIC This topic was so universal that the story drew a 1/4million views & a new web site #AMACurata @GetCurata www.GetCurata.com

  16. 2. SOURCES #AMACurata @GetCurata www.GetCurata.com

  17. 3. ORGANIZE #AMACurata @GetCurata www.GetCurata.com

  18. 3. ORGANIZE #AMACurata @GetCurata www.GetCurata.com

  19. 4. CREATE: POINT OF VIEW #AMACurata @GetCurata www.GetCurata.com

  20. 4. CREATE: TENSE & TONE #AMACurata @GetCurata www.GetCurata.com

  21. 4. CREATE: PARABLE #AMACurata @GetCurata www.GetCurata.com

  22. 4. CREATE #AMACurata @GetCurata www.GetCurata.com

  23. 4. CREATE: POINT OF VIEW #AMACurata @GetCurata www.GetCurata.com

  24. 5. SHARE: OLD WORLD #AMACurata @GetCurata www.GetCurata.com

  25. 5. SHARE: NEW WORLD #AMACurata @GetCurata www.GetCurata.com

  26. 5 STEPS TO BUILDING A CONTENT STORY 1. Topic – Identify your plot 2. Sources – Build your characters 3. Organize – Create chapters 4. Create – Build the plot 5. Share – Publish your story #AMACurata @GetCurata www.GetCurata.com

  27. lets you write your own story... ... and helps you search for related multi-media from social media that you can drag and drop into your story. #AMACurata @GetCurata www.GetCurata.com

  28. Learn how to tell your story through curation using Check out our Ebooks at www.GetCurata.com 5 Simple Steps to Content Curation: Becoming a Content Taming the Flood of Curation Rockstar …in Online Content only 19 minutes a day #AMACurata @GetCurata www.GetCurata.com

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