4 dimensions of storytelling in vr
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4 dimensions of storytelling in VR UX in the City Manchester 2018 - PowerPoint PPT Presentation

Increasing user engagement: 4 dimensions of storytelling in VR UX in the City Manchester 2018 We will cover: How compelling stories are created The psychology behind great stories Bringing stories to life: establishing your VR


  1. Increasing user engagement: 4 dimensions of storytelling in VR UX in the City Manchester 2018

  2. We will cover: • How compelling stories are created • The psychology behind great stories • Bringing stories to life: establishing your VR toolbox

  3. 3 Liam Stephen Morris Paul Blakey Carter-Hawkins @LiamCarterHawki @GreenflyStudios @Burekeii

  4. Virtual Reality

  5. 5 VR: Opportunities • Over $40bn market size for VR by 2020 • Set to disrupt every industry • Likely to replace all 2D screens

  6. 6 VR: Challenges • Moving from 2D to 3D • Untested methods • Immersive storytelling

  7. Activity One Establish the idea

  8. SPOILER ALERT

  9. Storytelling & Psychology

  10. Visceral Reptilian brain

  11. Visceral How it impacts the audience

  12. Visceral Examples

  13. Emotional Limbic complex

  14. Emotional How it impacts the audience

  15. Emotional Examples

  16. Intellectual Neocortex

  17. Intellectual How it impacts the audience

  18. Intellectual Examples

  19. Curiosity Neocortex

  20. Curiosity Understanding

  21. Drive theory Where people believe curiosity originates within us Incongruity theory Curiosity is formed when we come across something that does not fit into our understanding of the world

  22. Curiosity How it impacts the audience

  23. Curiosity Examples

  24. The Story experience Using dimensional conflict to enhance the experience • The audience plane • The story-situation plane • The character plane

  25. Conflict Examples Visceral vs Emotional

  26. Conflict Examples Visceral vs Intellectual

  27. Conflict Examples Visceral vs Intellectual vs Emotional

  28. Using dimensions The hero’s journey / Freytag’s Pyramid

  29. Climax Falling action Rising action Resolution Exposition Inciting incident

  30. Activity Two Create your journey

  31. Moving into VR

  32. Immersion is being presented only with data from a false environment Presence is having your body believe on a fundamental basis

  33. User Field of View

  34. User Field of View

  35. User Field of View

  36. User Field of View

  37. Focus

  38. Mental Models

  39. VR Locomotion

  40. Experience Types

  41. Authenticity

  42. Activity Three Establish the idea

  43. VR Tools Sketching

  44. VR Tools Intuitive 3D modelling

  45. VR tools Intuitive 3D modelling

  46. Q&A

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