3/29/2017 Agenda I. Introduction II. General Best Practices - PDF document

3/29/2017 Agenda I. Introduction II. General Best Practices III. Case Studies IV. Simca Horowitz, Eastern Massachusetts Director at Massachusetts Farm to School V. Next Steps VI. Questions Meals at the Market 2 www.projectbread.org Lots of Potential at Farmers Markets Best Practices  Staffing matters  Teen staffing and engagement  Signage  Programming  Choosing the right location  Meal times  Communications and outreach – SummerEats App  Cross-promoting programs 3 4 www.projectbread.org www.projectbread.org 1

3/29/2017 Revere Farmers Market Summer Meals at the Saturday Market Greenfield, Massachusetts 5 www.projectbread.org Photo Credit: Project Bread Location & Participation Creating Connections Marketing – Events – Vendors – Parents – Kids Engagement Photo Credit: Project Bread Photo Credit: Project Bread 2

3/29/2017 LOCALY-GROWN SUMMER MEALS SUMMER HARVEST OF THE MONTH Encourage healthy eating for youth Promote a different Mass. • Sign up today at the Mass. Farm to School and adults grown crop each month table! Increase excitement about • Increase healthy food • summer meals choices through exposure Support local farms and the local • to seasonally grown economy fruits/vegetables Serve the freshest foods with the • Receive free promotional • most nutrition materials – posters, trading Make meal time an educational • cards, stickers and more! time Recipes • Summer program activities • At the Farmers Market Family newsletter • Work with market farmers • Individual assistance from • Cross promotion with • Mass. Farm to School staff market vendors HOW TO ACCESS LOCAL FOODS REACH OUT FOR SUPPORT Directly from a farm • Through a food distributor • VISIT US ONLINE At a farmers market • Through a Community Supported • www.massfarmtoschool.org Agriculture program From an edible garden • SIMCA HORWITZ simca@massfarmtoschool.org Eastern Mass. Director LISA DAMON lisa@massfarmtoschool.org Western/Central Mass. Mass. Farm to School can help you Director figure out what method is the best fit for your program. 3

3/29/2017 Next Steps 1. Contact CNOP (Leran_Minc@projectbread.org) Leran_Minc@projectbread.org CNOP@projectbread.org Then consider…. (617)239-2510 2. Staffing 3. Meal times 4. Meal storage 5. Meal location 6. Programming Thank you 7. Allies and partners 8. Outreach Finally… 9. Get connected to your sponsor 10. Keep in touch with CNOP! 13 www.projectbread.org Questions? 4