1 | Investor Presentation
* Excluding acquisitions ^Excludes Consumer Solutions
FY19 FY18 % $m Proforma Change Revenue 335.6 357.3 (6.1%) Share of Profits (Loss) (0.3) (1.4) 77.8% Expenses (237.3) (240.2) 1.2% EBITDA 98.0 115.7 (15.3%) EBIT 65.9 89.5 (26.4%) 37.4 52.9 (29.3%) Net profit attributable to members of the company Earnings per share (EPS) ₵ 6.43 9.17 (29.9%) • • • Note: Proforma results provide a view of the financials as if Domain had been a separately listed entity for the comparative period. FY18 includes twelve months of the proforma incremental costs as per the Domain separation Scheme booklet. The Domain separation implementation date was 22 November 2017. 7 | Investor Presentation
REVENUE EBITDA EBITDA MARGIN FY19 FY18 % FY19 FY18 % FY19 FY18 $m Proforma Change Proforma Change Proforma Residential 173.3 172.5 0.5% Media, Developers & CRE 47.1 54.1 (12.9%) Agent Services 32.2 27.9 15.1% Core Digital 252.5 254.5 (0.8%) 108.7 114.7 (5.2%) 43.1% 45.1% Consumer Solutions (Transactions) 26.9 24.4 10.0% (7.2) (2.7) (167.0%) & Other Digital 279.4 278.9 0.2% 101.5 112.0 (9.3%) 36.3% 40.2% 54.3 77.1 (29.6%) 13.9 20.0 (30.5%) 25.6% 26.0% Print Corporate 1.9 1.3 51.2% (17.5) (16.3) (6.8%) Domain Group 335.6 357.3 (6.1%) 98.0 115.7 (15.3%) 29.2% 32.4% Note: Proforma results provide a view of the financials as if Domain had been a separately listed entity for the comparative period. FY18 includes twelve months of the proforma incremental costs as per the Domain separation Scheme booklet. The Domain separation implementation date was 22 November 2017. 8 | Investor Presentation
Note: Core Digital Segment includes Residential, Media, Developers & Commercial and Agent Services. Consumer Solutions & Other was previously Transactions & Other. 9 | Investor Presentation
+0.5% 172.5 173.3 FY18 FY19 52% • • •
Domain Listings Competitor Listings Note: 1. Domain and APM PriceFinder data; 2. Source: emma ™ conducted by Ipsos, people 14+ for 12 months ending March 2019. Nielsen Digital Content Ratings (Monthly), people 14+ March 2019, Total Audience reach includes Domain, Domain Review and Allhomes. 11 | Investor Presentation
Market Segments Established Expanding Emerging Continue to grow consumer Targeted investment to Continue to develop market position Objective engagement and strengthen grow audience reach and via cost-effective marketing market position accelerate depth coverage and sales activities Key opportunity Audience Increase in frequency Expand reach Expand reach Agent Medium upside High upside High upside coverage Audience-driven upside Audience-driven upside Pricing Audience-driven upside Product High upside High upside High upside upsell FY19 Volume vs Yield (sale only) Volume % ch Yield per listing % Volume % ch Yield per listing % ch ch 12 | Investor Presentation
Supporting Domain’s Queensland Targeted multi-platform campaign High quality audience driving views And supporting significant gains in yield audience to record levels per listing to record levels despite softer market conditions +8% YoY +26% YoY FY18 H2 FY19 H2 FY18 H2 FY19 H2 VOLUME YIELD PER LISTING % CH % CH Domain’s referral traffic from Nine FY19 H2 Volume vs yield increased 300%+ YoY in FY19 H2 Website visits Views per listing (sale only) % change YoY Note: 1. Google Analytics, website sessions to Domain.com.au from Nine for the period January-June 2019 vs previous comparable period. 2. Nielsen Market Intelligence-Domestic Traffic, Website sessions in Queensland for Domain.com.au and Allhomes.com.au combined (excludes app), January-June 2019 vs previous comparable period. 3. Domain internal data, views per live listing in Queensland, January-June 2019 vs previous comparable period. 13 | Investor Presentation
• • • • • • • • 14 | Investor Presentation
12,000 14,000 12,000 10,000 10,000 8,000 60,000 8,000 6,000 55,000 6,000 50,000 4,000 4,000 2015/16 2016/17 2017/18 2018/19 2015/16 2016/17 2017/18 2018/19 45,000 2,000 2,000 July Aug Sept Oct Nov Dec Jan Feb March April May June July Aug Sept Oct Nov Dec Jan Feb March April May June 40,000 35,000 30,000 1,200 2015/16 2016/17 2017/18 2018/19 25,000 July Aug Sept Oct Nov Dec Jan Feb March April May June 1,000 800 600 400 200 2015/16 2016/17 2017/18 2018/19 0 July Aug Sept Oct Nov Dec Jan Feb March April May June Source: Australian Property Monitors – New ‘For Sale’ Listings (Total market) 15 | Investor Presentation
7,000 3,200 6,000 2,700 5,000 2,200 60,000 4,000 1,700 55,000 50,000 3,000 1,200 2015/16 2016/17 2017/18 2018/19 2015/16 2016/17 2017/18 2018/19 45,000 2,000 0,700 July Aug Sept Oct Nov Dec Jan Feb March April May June July Aug Sept Oct Nov Dec Jan Feb March April May June 40,000 35,000 30,000 6,000 2015/16 2016/17 2017/18 2018/19 25,000 July Aug Sept Oct Nov Dec Jan Feb March April May June 5,000 4,000 3,000 2015/16 2016/17 2017/18 2018/19 2,000 July Aug Sept Oct Nov Dec Jan Feb March April May June Source: Australian Property Monitors – New ‘For Sale’ Listings (Total market) 16 | Investor Presentation
Gold & Silver Tiers Platinum Tier FY18 FY19 FY18 FY19 FY18 FY19 FY18 FY19 FY18 FY19 FY18 FY19 Total NSW VIC QLD SA WA 17 | Investor Presentation
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19 | Investor Presentation
54.1 47.1 -12.9% FY18 FY19 14% • • •
• • • • • • • • • • • • • • • • • • 21 | Investor Presentation
22 | Investor Presentation
32.2 +15.1% 27.9 FY18 FY19 10% • • •
24 | Investor Presentation
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26.9 24.4 +10.0% FY18 FY19 8% • •
• • • • • • • • • • • • • • • • • • • • • ^ Underwriting agency model provides Domain with delegated authority to sell insurance products on behalf of multiple insurers, with greater control over the customer proposition as well as the sales and claims experience. Domain Insure does not assume claims risk, which remains with the underwriter. 28 | Investor Presentation
Unconditional approvals Settlements *Source : productreview.com.au 29 | Investor Presentation
77.1 54.3 -29.6% FY18 FY19 16% • • •
• • • • • − − − 31 | Investor Presentation
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• • 33 | Investor Presentation
Trading Statutory Statutory Less Significant Adjustments to Performance FY19 Excluding (Reported 4E) Items Statutory Excluding Significant Items Significant Items $m Revenue 343.3 (7.7) 335.6 - 335.6 Share of Profits / (Loss) (0.3) - (0.3) - (0.3) Expenses (419.1) 181.8 (237.3) - (237.3) EBITDA (76.1) 174.1 98.0 - 98.0 Depreciation & Amortisation (34.6) 2.5 (32.1) - (32.1) EBIT (110.7) 176.6 65.9 - 65.9 Net Finance Costs (8.5) - (8.5) - (8.5) Net Profit / (Loss) Before Tax (119.1) 176.6 57.4 - 57.4 Tax (Expense) / Benefit (16.0) (1.6) (17.7) - (17.7) Net Profit / (Loss) After Tax (135.2) 174.9 39.8 - 39.8 Net Profit Attributable to Non Controlling - (2.4) - (2.4) (2.4) Interest Net Profit / (Loss) Attributable to (137.6) 174.9 37.4 - 37.4 Members of the Company Earnings Per Share (EPS) ₵ (23.67) 6.43 6.43 35 | Investor Presentation
Proforma Trading Statutory Less Statutory Excluding Adjustments to Performance FY18 (Reported 4E) Significant Items Significant Items Statutory Excluding Significant Items $m Revenue 286.6 - 286.6 70.7 357.3 Share of Profits / (Loss) (1.4) - (1.4) - (1.4) Expenses (251.6) 36.0 (215.6) (24.6) (240.2) EBITDA 33.6 36.0 69.6 46.1 115.7 Depreciation & Amortisation (20.4) - (20.4) (5.8) (26.2) EBIT 13.2 36.0 49.3 40.2 89.5 Net Finance Costs (4.7) - (4.7) (2.9) (7.6) Net Profit / (Loss) Before Tax 8.6 36.0 44.6 37.3 81.9 Tax (Expense) / Benefit (4.5) (15.9) (7.9) (11.3) (23.8) Net Profit / (Loss) After Tax (2.7) 31.5 28.7 29.4 58.1 Net Profit Attributable to (3.4) (1.9) (5.3) - (5.3) Non Controlling Interest Net Profit Attributable to (6.2) 29.6 23.5 29.4 52.9 Members of the Company Earnings Per Share (EPS) ₵ (1.55) 5.92 9.17 Note: Proforma results provide a view of the financials as if Domain had been a separately listed entity for the current and comparative periods. FY18 includes 12 months of the proforma incremental costs as per the Scheme booklet. The Domain separation implementation date was 22 November 2017. 36 | Investor Presentation
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