The Bryn Mawr Fund Bryn Mawr Fund Staff & Key Volunteers Mary - PDF document

The Bryn Mawr Fund

Bryn Mawr Fund Staff & Key Volunteers Mary DiMarino – Slade & 20 th Reunion Louisa Wilson – Bryn Mawr Fund Communications Amanda Chudnow ‘04 – Parents / Slade Molly Scott – Reunion Giving / 25 th , 40 th , 50 th Reunions Diane McLaughlin –Volunteers /55 th ,60 th ,65 th ,70 th Reunions Kersti Francis – Student Philanthropy/ GOLD / 5 th ,10 th ,15 th Reunions Christie Kenney – Bryn Mawr Fund Stewardship /30 th , 35 th , 45 th Reunions Bryn Mawr Fund Chair – Trisha Hall ’98 (FY15-FY17) GOLD Chairs – McCurdy Miller ‘08 & Sarah Major ‘06

Online Training What We Learned Bryn Mawr’s Alumnae Participation Rate: - 37% Correct - 37% Lower - 26% Higher

Online Training What We Learned You get your Bryn Mawr news from: - #1 Alumnae Bulletin - #2 Class Reports - #3 BMC Website & Volunteer Newsletter (tied)

Online Training What We Learned You want to hear more about… - #1 The Campaign & Institutional Initiatives - #2 Contacting Classmates & Countering Objectives

Popular Responses to Objections “It’s not the same College…”  Educating bright young women from all backgrounds remains the same (87%). “I can’t afford to give right now…”  Impact of alumnae participation (40%) “I support other causes…”  “Bryn Mawr students are working to advance the issues and causes you care about” (54%)

Why the Bryn Mawr Fund • A reliable revenue source that provides stability to the College and its students. • Often a donor’s first philanthropic experience with the College

The Bryn Mawr Fund in the Campaign • Provide $35-$40 million to the Campaign • To reach a $6 million renewable Bryn Mawr Fund. • Increase number of donors to 7000+

Alumnae Participation Alumnae Donors Six-Year Annual Giving Results 5300 5200 5100 5000 4900 4800 4700 FY09 FY10 FY11 FY12 FY13 FY14 (125th)

Alumnae Giving in Reunion & Post Reunion Years 1400 1200 1000 800 2010 Reunion 2011 Reunion 600 2012 Reunion 400 2013 Reunion 200 0 Donor in year Donors in Donors in year prior Reunion Year after Reunion

Alumnae Giving in Reunion & Post Reunion Years

BMC Retention Rate By Consecutive Year Giving Bryn Mawr College 91% 79% 69% 28% New Donors 2 Consecutive 3 ‐ 4 5+ Years Consecutive Consecutive Retention Years Years Retention Retention

Bryn Mawr Fund Gift Renewal Rates % Renewal by Gift Size FY13 to FY14 80% 70% 60% 50% 40% 30% 20% 10% 0% $2,500 - $4,999 $1,500 - $2,499 $500 - $1,499 $1-$499

Reunion Class Gifts Grand Reunion Total – Sum of all gifts and pledge commitments to any fund since just after their last reunion. Grand Bryn Mawr Fund Total – Sum of all Bryn Mawr Fund gifts and pledge commitments to any fund since just after their last reunion. Class participation – Percentage of class donors (to any fund) in the current fiscal year that their reunion takes place.

Multi‐Year Pledges & Reunion Gifts Fiscal Year Example A Example B Example C Example D 5 th Reunion 50 th Reunion Multi ‐ year plg. Thomas Scholar GOLD Slade Fy11 Fy12 $200 $1,000 $5,000 $200 $1,000 $1,500 Fy13 $2,500 $5,000 Fy14 Fy15 $2,500 $5,000 $10,000 $500 (Reunion) $600 $2,500 $5,000 $10,000 Fy16 $2,500 $5,000 $10,000 Fy17 $700 $2,500 $5,000 $10,000 Fy18 $800 $4,000 / $11,000 $10,000/ $25,000 $20,000/$50,000 Total Gift $900/$3,000

Monthly Giving Monthly One Year Two Years Three Years $25 $300 $600 $900 $50 $600 $1200 $1800 $100 $1,200 $2,400 $3,600 $250 $3,000 $6,000 $9,000 $500 $6,000 $12,000 $18,000

The Slade Society 74% Percentage of Bryn Mawr Fund dollars generated by Leadership Donors 49% Have given Slade 5+ consecutive years 53 Students and GOLD giving Slade Monthly giving makes Slade membership more manageable. Corporate matching gifts can double, or even triple, the impact of a donor’s gift and count toward Slade membership.

Slade Term Scholarships Merion Scholars: A Bryn Mawr Fund gift of $15,000 Thomas Scholars: A Bryn Mawr Fund gift of $5,000 per year for four years, for a minimum commitment of $20,000. Incentives : – Provides immediate and direct support for a current student. – Donors who are not able to, or in the process of endowing a scholarship – Young Alumnae Classes

Fiscal Year 2014-15 Bryn Mawr Fund Goals Dollars = $5.3 million Donors = 7,000 Alumnae Donors = 5,100 Alumnae Participation = 40%

How You Can Help  Ask your classmates to give every year!  Thank your classmates  Leverage Your Upcoming Reunion  Encourage Consistent Giving  Encourage Leadership Giving  Utilize Bryn Mawr Fund Staff  Report Back

Bryn Mawr Fund Calendar Fall Winter/Spring September: 1st Appeal February: Give a Hoot 3 rd Appeal October: GOLD Giving Month San Francisco Collective Endeavor 4 th Appeal April: D.C. Collective Endeavor Reunion Honor Rolls November: 2 nd Appeal (Class letters) April/May: Class Color Competition December: Outreach to End of End of Fiscal Year Push Calendar Year Donors Boston Collective Endeavor

Thank You! “When women gather, great things happen.” ~ Leymah Gbowee, Peace Activist

Conversation Circles “I’ve never been asked, ‘What’s the magic word?’ on a call before.” Mark Litzler, Chronicle of Philanthropy

Why The Bryn Mawr Fund 2014 Revenue Government Grants, 8% Other, 5% Student Net Tuition & Fees, 49% Gifts and Endowment Income, 38% The Bryn Mawr Fund = 14% of Gifts & Endowment Income revenue. $5.3 million dollars this year = an additional $118,000,000 in endowed funding.

Why the Bryn Mawr Fund is Important FY2015 Budget Administrative Academic 14% Dining 25% 5% Physical plant Library/IS 14% 8% Student Services 8% Financial Aid & Internships 26% 86% of the College’s operating budget directly supports what matters most — the student experience. The BRYN MAWR FUND helps make this possible .

Bryn Mawr Fund Areas of Impact