Russell Greenslade Chief Executive
Car Parking ✓ Two car parking offers are in place in the BID area aimed at helping increase foot flow. These being £3 for 3 hours at St Davids Multi Storey Car Park Mon- Sat and FREE parking on Sundays. ✓ These offers are being advertised on radio, in press and across all our social media with paid for promotion on all social media platforms in order to reach more people. ✓ Our discounted BID area worker parking discounts continue with savings of over £1,500 per day being delivered, this scheme is helping recruit more office businesses and workers into the BID area.
Safety & Security ✓ The Rangers who we fund towards continue to engage with visitors and businesses helping improve the visit and trading environment. Most recent statistics showing over 1,000 business visits, over 1,600 visitor enquiries dealt with, over 1260 safety & security activities, over 1500 activities supported/co-ordinated and the team covered over 455 miles or circa 17 marathons! ✓ Our Taxi Marshalls have dealt with over 45,000 visitors and have worked with South Wales Police to reduce Anti Social Behaviour. ✓ Our Best Bar None program is now up and running with over 20 hospitality business now engaged and involved in the scheme thats lead by our Evening & Night Time Officer.
Marketing, Promotion & Events ✓ We delivered/sponsored Swansea City Centre Triathlon , Swansea Triathlon Live Music event, Vintage Car Show, Big Art of Swansea, Independents Month and The Clean Air Show event. ✓ Our regional radio coverage have reached over 301,240 people which is 63% of population of our media partners coverage with each person seeing/hearing our adverts 72 times. Our regional online and print campaigns have continued with 64 pieces of media coverage reaching 114 Million online readership, 314,000 views , 1,400 social shares, 2.74 million readership, 893,000 circulation all adding up to circa £132,000 advertising worth for our print and online coverage promoting and champion the City Centre and its businesses.
Marketing, Promotion & Events ✓ Our Big Heart of Swansea brand continues to lead on consumer marketing strategy. The loyalty/discount card now has over 67 offers with a user database of over 14,000 people who we mail every month about offers, promotions, events and city centre news with over 5,000 downloads of our FREE Big Heart of Swansea app who we send push notifications to about offers, events etc. A new bigger and better Big Heart of Swansea website will be launching in August.
Commercial Business& Facilitation ✓ BID have been instrumental in securing the new BT Inlink multi million pound investment in the BID area . These new units which are replacing the old and tired phone boxes and will provide free UK landline and mobile calls, super-fast 1Gbps wifi, smartphone charging and more. The BID area is the first place in Wales to have them . ✓ We have also organised and delivered 6 FREE workshops for businesses with a robust BID businesses attendance.
Commercial Business& Facilitation ✓ Our Creative Bubble project working with UWTSD has delivered over 30 events and activities creating more vibrancy around the BID area. We have attended over 20 meetings with public sector regeneration partners ensuring BID Businesses voice is heard, recognised and respected. ✓ Our free procurement service identified over £22,000 of savings for businesses with one business saving over £3,000 from the FREE BID Member service. ✓ Working with partners we launched the Have A Heart campaign w h i c h has raised hundreds of pounds for homeless charities to help support homeless persons.
Cleansing & Chewing Gum Removal ✓ Our cleansing team have street washed been busy street washing covering 9km of our BID area streets and removing over 160,000 pieces of chewing gum whilst responding to over 20 business calls to deal with cleansing issues. Our FREE private realm graffiti service has removed over 100 items from businesses and private realm.
City Centre Regeneration ✓ Our City Centres regeneration is well underway with works on The Kingsway progressing on time. Work has started in Wellington Street as part of the £200 Million BID area regeneration . ✓ Here is a link to the new fly through so you can see more detail about the Arena and the area surrounding it https://vimeo.com/283601339/4b03d85f06 ✓ More information on the regeneration can be found here https://www.swansea.gov.uk/citycentreimprovements
BID Business ✓ As part of our mid term review we were independently audited by British BIDs. We are very pleased to say that we successfully maintained our British BIDs accreditation status and remain one of only 25 BIDs in the UK to hold this status. With now circa 300 BIDs operational in the UK this British BIDs Accreditation is the industry recognised standard, externally assessed by independent auditors, and in line with the National BID Criteria. ✓ If you have any news, events etc you would like us to help promote please let us know by emailing info@swanseabid.co.uk . ✓ Using your own social media channels it would be great if you could retweet, share like etc Swansea BID and Big Heart of Swansea posts to help promote whats going on in the BID area and you the businesses.
Aggressive Begging ✓ We have been working with South Wales Police for some time on the begging and aggressive begging issues we face in the City Centre as Businesses. Police are patrolling the city centre everyday and on every shift are issuing section 35s when/where needed so we have had success in removing aggressive individuals from the area, this continues. However, based on businesses feedback of late we now need to develop this even further. So, BID and the Police now need your help as businesses to report and highlight the issues so they can now also be dealt with via the courts in order to help improve the shopper and trading environment as its advised this court avenue will also help deter others. ✓ What do you need to do as a business if you encounter aggressive begging issues that are impacting on your business? It’s really simply, you just need to be report it to the Police by calling 101, 999 or over the City Net/Nite Net radio (if you have one) when you see an issue. It will also be very handy if instances that happen on your doorstep are captured on CCTV (if you have it) as that way it can be burned off for Police Officers who can exhibit them as part of their statements.
Aggressive Begging ✓ We can help improve the situation that we like other Cities find ourselves in, but we need your help as businesses by reporting it in order to make the difference businesses want. Keen to stress that we also have the Have A Heart diverted given scheme in place which supports those beggars who are genuinely homeless working with homeless charities.
Thank you
Recommend
More recommend
