PROJECT MEETING PROJECT MEETING Network of competence centres for - PowerPoint PPT Presentation

VARNA FREE UNIVERSITY VARNA FREE UNIVERSITY VARNA FREE UNIVERSITY VARNA FREE UNIVERSITY “CHERNORIZEC HRABAR” “CHERNORIZEC HRABAR” “CHERNORIZEC HRABAR” “CHERNORIZEC HRABAR” PROJECT MEETING PROJECT MEETING Network of competence centres for the development of cruise tourism in the Black Sea region (Georgia and Ukraine) 543681-TEMPUS-1-2013-1-DE-TEMPUS-JPHES - CruiseT CruiseT Bulgaria, Varna, 18.04.2015 – 25.04.2015

ВАРНЕНСКИ СВОБОДЕН УНИВЕРСИТЕТ ВАРНЕНСКИ СВОБОДЕН УНИВЕРСИТЕТ ВАРНЕНСКИ СВОБОДЕН УНИВЕРСИТЕТ ВАРНЕНСКИ СВОБОДЕН УНИВЕРСИТЕТ “ЧЕРНОРИЗЕЦ ХРАБЪР “ЧЕРНОРИЗЕЦ ХРАБЪР ЧЕРНОРИЗЕЦ ХРАБЪР” ЧЕРНОРИЗЕЦ ХРАБЪР” VFU VFU project proposal project proposal “Development of “Development of Black Sea tourist cluster” Black Sea tourist cluster”

PROJECT GOAL PROJECT GOAL Development and strengthening of expert networks among the key partners in education, science and tourist business in Black Sea region.

Expert networks for development of sustainable tourist destinations in Black Sea region  Education  Science  Social and  National business and local partnership authorities

Project Results Project Results Development of sustainable tourist destinations and establishment of a new Black sea brand Strengthening of cooperation between universities and all stakeholders in Black sea region Integrated development of alternative tourism forms Establisment of regional expert networks Cross-border cooperation Education models’ change in partner universities in the region European added value and transfer to Asian countries

Academic partnership Goals: System knowledge accumulation and development of  Black sea tourist cluster ; Development of cooperation networks in a tourist  branch in a Black Sea region; Realization of unity policy set in Bologna process and  complete involvement of countries in Black sea region in it.

Potential of academic partnership Potential of academic partnership: • synergy of academic and scientific resources, • accelerating and expanding the space for the knowledge, science and technology transfer; • mutual acquaintance of national cultures and tourism varieties; • establishment of Black Sea brand; • overcoming socio-cultural, ethnic, religious and language barriers; • dissemination and enrichment of good practices; • knowledge and skills formation in real conditions of the tourist business, institutions and markets; • Expansion and system actualization of training information base.

Black Sea tourist cluster Scientific Education research, activities – innovation, qualification and technology training of transfer in human tourism field resources

Project partners Project partners Branch Business organizations organizations Universities Universities Institutions Authorities

Targets Targets : Training of Scientific competent human providing and resources Scientific acceleration of according to support of innovation and Development professional sustainable technology of suitable fitness criteria management of transfer in tourist educational and tourist branch in a Black scientific destinations in a Sea region infrastructure in Black Sea a Black Sea region region

Possible Possible academic academic partnerships partnerships: 1. Creation of new knowledge and updating of academic knowledge 2. The presence of the Black Sea region in the global interactive presentation of scientific knowledge - Networking 3. Synchronization of the qualification frameworks of professions and specialties 4. Studying the socio-cultural characteristics of the environment for human resources’ development o f the region 5. Transfer of science, technology and good practice between key partners in the Black Sea region 6. Education and research for a formation of The Black Sea tourist identity 7. Mobility, joint student artistic and sports events 8. Coordination of procedures for recognition of prior education and lifelong learning 9. Linguistic training

Where do we go? Formation of a Formation of a transnational transnational space space for for practices, practices, internships internships, , introduction introduction of of cultural cultural heritage heritage, , socio socio-cultural cultural features features and and linguistic linguistic training training professional skills regional trails history, culture, art, style of living linguistic training

Where do we go? Where do we go? Coordination of training methods, recognition of training and quality assessment ; Joint preparation and implementation of courses with direct orientation to the labor market ; Working contacts with European institutions ; Joint lobbying to ensure European funding of activities for creating Black Sea tourist cluster.

Network Network / / Academy Academy/ “Black Sea tourist cluster” “Black Sea tourist cluster” Specialized Training Basic (University) Universirty Education and experience (tourist – 4 semesters organization) 1 semester in 4 universities (total: 4 semesters) Total number of credits - 240

Network / Network / Academy Academy/ “ Black Sea tourist Black Sea tourist cluster” cluster” Level of University 2 qualification: and experience MASTER (tourist – 3 semesters; organization) – 2 semesters. 1 semester in 2 universities Total number of credits - 90

Level of qualification – Bachelor and Master Level of qualification Level of qualification – Level of qualification – Master: Level of qualification Master: Bachelor: Bachelor BA in Cruise Industry; Cruise HR Management; Management of Cruise  Management of Cultural Tourism Restaurants; in the Balkans; Touroperating in Cruise  Management of Cultural Tourism management; in the Black Sea Region; Animation of artistic and cultural  Management of alternative heritage; tourism; Marketing, management and  Business Administration in protection of cultural heritage. Tourism.

Summer schools and Summer schools and LLL courses: Cultural and historical heritage and the languages of cultural tourism Preservation of the cultural heritage in the Black Sea region Sustainable development of cruise tourism Black Sea Brand management Team Building and Operation management Public private partnership in cruise tourism

An Example of Functioning of the Network VFU • Partner • Partner university 4 university 1 • Tourist • Tourist organization. organization. • Partner • Partner university 2 university 3 • Tourist • Tourist organization. organization.

Task for specialized training and internship Task for specialized training and internship Working in real business environment Getting to know the tourism resources of each country Learning the language of the host country Working in a business team

Advantages for students Advantages for students 3 4 5 1 2 They become They study the They get They become They get a familiar with the vocationally tourism familiar with strong specifics of resources of at oriented theoretical the tourism tourist services knowledge of the least four business background at in the partner languages and countries in the practice in the university, countries Black Sea cultures of the different where their countries region countries training begin concerned

Advantages for Advantages for professors, scientists, and researchers professors, scientists, and researchers 3 1 2 4 Transfer of best Joint educational Experts International project practices programs, consultancy teamwork on the scientific research services priority areas of the and innovation countries activities Building a common space for scientific research and education in the Black Sea region

Advantages for Advantages for the business the business 1 2 3 4 Staff with Human resources Involvement enhanced Qualified professionally of partner capabilities who workforce during suitable for universities are aware of the the active tourist participation in students in demands and cross-border advertising and season socio-cultural promotional tourism projects characteristics of campaigns tourists Creating sustainable tourist destinations