Pomegranate Industry Overview 2017 Nina Goosen HORTGRO: Agriculture Economist
Total Area Planted (ha) +3% 900 District Hectares % Contr. 826 801 Bergrivier 241 29% 800 Malmesbury 109 13% Bonnievale 87 11% Orange River 66 8% 700 Stellenbosch 61 7% Klein Karoo 56 7% 600 Southern Cape 50 6% Northern Province 34 4% Piketberg 27 3% HECTARES 500 Langkloof 18 2% EGVV 17 2% 400 Eastern Cape 13 2% Other 46 6% TOTAL 826 100% 300 200 100 - 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Area (ha) per cultivar SMITH, 1% KESSARI, 2% ACCO, 14% ANGEL RED, 1% HERSHKOWITZ, 15% OTHER, 3% WONDERFUL, 64%
Orchard Age Distribution 100% Nuwe aanplantings: 1 Wonderful 90% 2 Acco 80% 3 Herschowitz 70% 61% 60% 50% 40% 30% 23% 20% 13% 10% 4% 0% 0-2 Years 3-6 Years 7-10 Years 10+ Years
Total SA Exports (Eqv. Cartons = 3,8 Kg) 1 600 000 +6% 1 421 065 1 400 000 1 337 998 1 200 000 1 097 900 1 000 000 EQV. CARTONS (3,8 KG) 837 250 800 000 595 474 600 000 483 609 400 000 200 000 0 2012 2013 2014 2015 2016 2017 Source: PPECB
Mid Term Projection 1 300 000 1 208 940 +21% 1 200 000 1 100 000 1 000 000 952 114 896 458 900 000 EQV. CARTONS (3,8 KG) 800 000 735 593 700 000 595 448 560 957 600 000 468 952 500 000 441 539 398 968 362 307 400 000 276 292 300 000 196 506 200 000 100 000 0 2013 2014 2015 2016 2017 2022**
Pack-out % @ Packhouse % Exports % Local Cultivar % Waste (Fresh & Processed) (Fresh & Processed) Acco 89% 1% 9% Hershkowitz 79% 12% 8% Shir 94% 0% 6% Wonderful 90% 9% 7% Other 85% 0% 15% Grand Total 88% 9% 8%
Exports per cultivar: 2012-2017 Cultivar 2012 2013 2014 2015 2016 2017 % Contr. WONDERFUL 281 085 444 911 588 797 691 720 935 087 915 603 64% HERSHKOVITZ 93 158 67 049 152 130 232 247 258 130 300 118 21% ACCO 39 605 34 996 83 352 152 022 128 999 181 487 13% SHIR 2 368 3 553 4 145 0 2 644 4 145 0% KESSARI / 17 566 14 824 2 361 588 5 355 1 676 0% BAGHWA OTHER 49 827 30 141 6 465 21 323 7 783 18 036 1% TOTAL 3,8 kg 100% 483 609 595 474 837 250 1 097 900 1 337 998 1 421 065 Eqv. cartons Source: PPECB
Export Market Destination 2017 ME, 16% UK, 12% FE & EU, 56% Asia, 7% AFRICA, 5% RUSSIA, 4% IOI, <1% Source: PPECB
Export Market Trend – 3,8 Eqv. Cartons 800 000 Regions 2012 2017 2017 vs 2012 Europe 292 992 795 385 171% 700 000 Middle East 49 465 224 117 353% United Kingdom 52 312 171 765 228% 600 000 FE & Asia 34 079 96 636 184% Africa 34 896 65 745 88% EQV. CARTONS (3,8 KG) Russia 3 947 62 171 1475% 500 000 Other 15 917 5 246 -67% Total Cartons 483 609 1 421 065 194% 400 000 300 000 200 000 100 000 - Europe Middle East United Kingdom FE & Asia Africa Russia 2012 2013 2014 2015 2016 2017 Source: PPECB
Local Market Trends - tons 500 472 450 -5% 398 400 376 350 301 300 273 TONS 250 231 200 150 97 100 50 - 2011 2012 2013 2014 2015 2016 2017 Source: DAFF
Southern Hemisphere Exports
Total SH Shipments to all markets - TONS 45 000 +35% 41 671 40 000 35 000 30 922 30 000 26 045 25 000 TONS 19 193 20 000 13 203 13 002 15 000 10 000 5 000 0 2012 2013 2014 2015 2016 2017
Growth in exports per county – total Tons 30 000 % Contr. To Exports 27 500 Country 2017 25 000 Peru 69% 22 500 Chile 14% South Africa 13% 20 000 Argentina 5% 17 500 TONS 15 000 12 500 10 000 7 500 5 000 2 500 0 Peru Chile Argentina South Africa 2011 2012 2013 2014 2015 2016 2017
Weekly exports to all markets per SH Country - 2017 4 750 4 500 4 250 4 000 3 750 3 500 3 250 3 000 2 750 2 500 TONS 2 250 2 000 1 750 1 500 1 250 1 000 750 500 250 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 Peru Chile Argentina South Africa 2016
Peru exports per market: 2017 Africa; 1% FE & Asia; 5% USA & Canada; 8% Latin America; 1% Middle East; 9% UK; 10% EU & Russia; 65%
Chile exports per market: 2017 Middle East; 3% Latin America; 1% UK; 4% FE & Asia; <1% EU & Russia; 28% USA & Canada; 64%
Argentina exports per market: 2017 Latin America; <1% FE & Asia; 2% UK; 7% Middle East; <1% USA & Canada; 39% EU & Russia; 52%
Total SH Exports to all markets 65% 59% 60% 55% 50% 45% 40% 35% 30% 25% 20% 16% 15% 10% 9% 10% 4% 5% 1% 1% 0% EU & Russia USA & Canada UK Middle East FE & Asia Africa Latin America 2012 2013 2014 2015 2016 2017
Exchange Rates
Exchange Rate USD 20% 15% 10% 5% 0% -5% -10% -15% -20% 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 2017 USD (AVG Season) SA 13% CHILE SA PERU ARG CHILE 3% PERU 3% ARG -8%
Exchange Rate EURO 25% 20% 15% 10% 5% 0% -5% -10% -15% -20% 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 2017 EURO (AVG Season) CHILE SA PERU ARG SA 16% CHILE 6% PERU 7% ARG -5%
Exchange Rate UK Pound 30% 25% 20% 15% 10% 5% 0% -5% 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 2017 UK Pound (AVG Season) CHILE SA PERU ARG SA 24% CHILE 15% PERU 15% ARG 5%
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