MENTAL HEALTH REPORTING Marie Gallo Dyak and Scott Dorman What is - PowerPoint PPT Presentation

COMMUNICATION TOOLS: MENTAL HEALTH REPORTING Marie Gallo Dyak and Scott Dorman

What is TEAM Up? Tools for Entertainment and Media TEAM Up provides resources to news and entertainment industry professionals to depict mental health issues accurately and in a nonstigmatizing way.

Mental Health Reporting Style Guide and Tool Kit

Key Messaging Points • Assessing relevance of mental health status to story • Using reliable sources for reporting a diagnosis • Choosing words for accuracy and clarity • Avoiding reinforcement of stereotypes and stigma • Using person-first language

Implementation: Facilitator AP Stylebook: The “Journalist’s Bible”

Implementation: Facilitator Endorsements from Media Associations

Implementation: Facilitator Newsroom Briefings – Riverside Press-Enterprise Already Presented at – Orange County Register – San Jose Mercury News (for example): – Contra Costa Times – Oakland Tribune – KQED – Patch (NoCal)/AOL/Huffington Post

Implementation: Barriers Journalists are busy “If it bleeds, it leads.” High turnover rate Reporters don’t Mental health not a control headlines priority

Impact • AP Stylebook entry will be used by nearly every journalist/communicator in the U.S. • Have trained more than 300 journalists in dozens of newsrooms, with many more to come • Materials being distributed through NAB and RTDNA to their members • Spanish Mental Health Reporting Style Guide used by Univision

Recommendations for Counties • Make sure the language and framing you use when talking with the media mirrors the Mental Health Reporting Style Guide • Share the Style Guide and Toolkit with your local media • Partner with TEAM Up to schedule newsroom briefings for your local media • Develop relationships with journalists before there is a crisis

Sustainability Considerations • Work at management level toward newsroom policy adoption • Partner with journalist associations to disseminate to their members • Train students – the next generation of journalists • Build organizational capacity within the community to work effectively with the media

Questions? (818) 861-7782 teamup@eiconline.org http://eiconline.org/teamup Twitter @MediaTEAMup