Mark Heninger 310.413.1162 mark@11amps.com • SEO MARKETING • SOCIAL MARKETING • CONTENT MARKETING • LEAD GENERATION • EMAIL CAMPAIGNS • REPUTATION MANAGEMENT
SITE: CAS PRODUCTION WWW.CASPRODUCTION.COM Keyword: Custom Package Design Los Angeles http://bit.ly/custompackagedesign 57 million results... They are number 1 and 2 position on first page. NOW LOOK AT THE IMAGES TAB AND VIDEOS TAB... they dominate numerous positions. SITE: SMARTSPACE COOKWARE WWW.SMARTSPACE-COOKWARE.COM Square, stackable cookware for RV’s Boats, and Camping. We started at ground zero, they were not even on the radar on any page in Google with a competitive market with millions of results. Keyword: Square cookware http://bit.ly/SquareCookware First, Let the results In 5 weeks we got them number 12 on the second page out of 4MM results. Today — #1 and they dominate the images tab on google images. speak for Keyword: boat cookware http://bit.ly/boatcookware themselves… In 5 weeks we got images for boat cookware and placed 9 th on the first page of google. Today --- #4 1.4 Million results ---- higher than Amazon in rankings. SITE: MOUNTAIN MEADOW RANCH WWW.MOUNTAINMEADOW.COM SEO, lead gen, social, Kid’s adventure camp located in the High Sierras. Highly competitive search space with 30 Million+ results in many keyword searches. content marketing Keyword: California summer camps and email marketing. http://bit.ly/casummercamps 21 Million results --- consistently #1 – 4 Keyword: summer camp for kids California http://bit.ly/kidscampsca 20 Million results --- consistently #1 – 4 SITE: GOCOIN WWW.GOCOIN.COM Processor of digital currency BItcoin, Litecoin and Dogecoin. Integrated with PayPal, GoCoin is a premier processor in the conversion of Bitcoins to dollars for Merchants selling products and services. Keyword: Accept bitcoin payments http://bit.ly/AcceptBitcoinPayments Having no footprint on these keywords, inside of 5 months 11Amps moved GoCoin up the ladder from no rankings to the first
CAS Production http://bit.ly/custompackagedesign
SmartSpace Cookware http://bit.ly/SquareCookware
Mountain Meadow Ranch http://bit.ly/casummercamps
I am not going to bore you with a vast recount of my resume, I invite you to Google me and discover my past (http://bit.ly/MarkHeninger ) . What I would like to tell you is I have been helping companies build and expand online businesses for over 20 years. As you can see in the previous slides, I have proven first page results for my clients. I have two mantras. First, if you want better answers ask better questions… Second, I’d rather make a calculated decision and learn from that experience than be paralyzed by no decision at all. Mark Heninger As you will see in the next slides (and view my design reel here: http://bit.ly/DesignReel ). I 310.413.1162 have built websites and ecommerce sites, mobile apps, encoded and delivered pedabytes of mark@11amps.com video to cable companies and hotels on a monthly basis, consistently defined and tested new marketing strategies to expand sales channels and have good sensibility on what you can or can’t do online. it’s all about connecting the dots that make good business sense. In my free time, I do research and test new marketing techniques and teach at the UCLA Extension Program as an adjunct professor and guest lecturer at Pepperdine University of Law about the future of technology, entertainment and emerging online trends. Teaching is a way for me to give back and be personally accountable for the information I share. I’d like to take 15 minutes to hear how you are marketing your product or service. It will only take about 15 minutes and if anything, be thought provoking. I invite you to email me at mark@11amps.com to set up a time in the morning between 9-11am PST. I look forward to speaking with you. Kind regards, Mark Heninger
Design Examples Websites, Email Campaigns, Lead Generation
We don’t build websites, we build marketing machines Creating a simple yet impactful web design is the core of our design approach. We make sure your message is clear, easily seen by the search engines and simple for users to navigate to a sale or call to action. Your company needs to be seen, heard and shared across the Internet. That’s what we do everyday. Live Link www.Taurad.com
High traffic, high profile, and heavy information websites Howard Stern’s first website. Built for high traffic, ability to quickly distribute show information in real time and able to support the marketing initiatives of the show and sponsors. The founder of 11 Amps at his previous company provided all the conceptualization, UI, branding and design of the howardstern.com properties. He worked directly with Don Buchwald and Howard Stern to capture the essence of each show and how to effectively communicate to the audience on a daily basis. Live Link Mark’s architecture of the site, logos, UI www.howardstern.com and philosophy are still used today.
eCommerce design from a marketing and sales angle Smartspace-cookware.com is a responsive driven, GEO targeted designed website. Every product needs to be seen on every network and able to transact in any currency on any platform or device. In addition you have to make sure your product pages are available and indexed for search and social networks. Live Links www.SmartSpace-Cookware.com http://smartspace-cookware.com/shopnow.php
Affiliate marketing and credit card processing design. Wampler’s Ascent designed and architected by 11 Amps replete with payment processing, affiliate marketing management, and a cloud based infrastructure designed to scale dynamically. The site is also built with different calls to action in order to measure effectiveness via A/B testing and analysis. Proceeds of this movie go to the Wampler Foundation, a camp dedicated to helping physically Live Link challenged kids. www.wamplersascent.com
Let’s get it in facebook We also integrate your website and movies directly into the Facebook Fan Page to promote, view, rent or purchase. The Fan page App can also be installed as an affiliate on other pages. All Affiliates and Charities profit from their audience watching the movie and receive a commission for every sale. Live Link https://www.facebook.com/5SecondsofSummerSoPerfect/app_345105042359443
Mobile App Design This is a mobile app for a poker social networking site. 11 Amps designed the entire architecture, UI and content flow. Works on all platforms, web, iPad, iPhone, and all Android devices. It can be found online and in the App store for Apple and the Google Play store. Live Link www.sharemypair.com App Store http://bit.ly/ShareMyPairApple Google Play http://bit.ly/ShareMyPairAndroid
Social Channels and Banners We have meticulously researched and designed optimized image templates that display in search and social and attracts visitors sub- consciously. The result; great design with high visibility and conversion rates. Live Link https://plus.google.com/u/0/115628519940710376897/posts
Lead Generation Identifying and Targeting your Audience
Let’s talk about conversions We work directly with brands and help celebrities leverage and define messaging and value propositions through text, video, voiceovers and tested call to action design. These Lead Gen sites used IVR, auto-texting and surveys on both Web facing sites and “mini sites” deployed in websites and inside facebook on their fan pages to 10’s of thousands of fans. Our celebrities roster has included Alex Rodriguez (A-ROD), Bernie Kosar, Ray Lewis, Morris Chestnut and Chris Powell.
Mobile designed with purpose. These mobile specific websites were designed for lead gen on every device. We have researched and defined the best layouts with consistent marketing messages to ensure smooth viewing on Android, iOS, tablets and other platforms. We want your customers to connect or call easily and understand the message clearly.
The Long “Squeeze”. These sites were designed to work on all platforms from web, mobile and social constructs. By utilizing a long scrolling format with beautifully designed panels that tell a story about the product, we “squeeze” the visitor to an ultimate action, whether that is a call, email or purchase.
The Sale Page Squeeze When the customer has reached the sales page, we provided various sales and packaging opportunities to entice the user to spend more money on product.
The Giveaways for emails. Email is still king. We work with companies to help them define what will make people either buy, call or give up their email for further contact. Our campaigns have stretched from eBooks, Spa Vacations and weekly giveaways to obtain email addresses.
Wireframes and Reports Mapping Out Success Metrics
We Wire You F or Success… We connect all your social and search channels with one unified point of contact. Yes, it is awesome.
Building Mobile Apps? The user experience is key for conversions and sales. We know what works and more importantly…. What fails. Check out this live wireframe schematic for a mobile event planning application. Live Link: http://bit.ly/FluidUI
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