Leeton Shire Council Community Satisfaction and CSP Research Presentation by: Micromex Research Presentation Date: November 6, 2019
Micromex Research Who are we? • Established 1986 • Mid-sized, full-service research company based on the NSW Central Coast What do we do? • Specialise in community research, working with 96 councils across a broad range of topics: • Community Satisfaction • CSP’s • Social Wellbeing • SRV’s • Waste, solar, open-spaces • Etc… 2
Our Experience Since 2010 Devonport City Council (TAS) Albury City Council Mosman Council Alice Springs Town Council Dubbo Regional Council Murray Shire Council Armidale Regional Council Eurobodalla Shire Council Murrumbidgee Shire Council Fairfield City Council Ashfield Council Narrabri Shire Council Auburn City Council Forbes Shire Council Narrandera Shire Council Ballina Shire Council Georges River Council Northern Beaches Council Gloucester Shire Council Bankstown City Council Parkes Shire Council Bathurst Gosford City Council Penrith City Council Bayside City Council (VIC) Great Lakes Shire Council Pittwater Council Hawkesbury City Council Bayside Council Port Macquarie-Hastings Council Bega Valley Shire Council Holroyd City Council Queanbeyan-Palerang Regional Council Blacktown City Council Hornsby Shire Council Randwick City Council Hunters Hill Council Bland Shire Council Richmond Valley Council Blue Mountains City Council Inner West Council Rockdale City Council Kempsey Shire Council Broken Hill City Council Shoalhaven City Council Kingston City Council (VIC) Burwood Council Singleton City Council Byron Shire Council Kogarah City Council Snowy Monaro Regional Council Ku-ring-gai Council Camden Council Strathfield Council Lachlan Shire Council Campbelltown City Council Sutherland Shire Council Campbelltown City Council (SA) Lake Macquarie City Council Tamworth Regional Council Lane Cove Council Central Coast Council Tenterfield Shire Council Leichhardt Municipal Council Cessnock City Council The Hills Shire Council City of Canada Bay Lismore City Council Tweed Shire Council Lithgow City Council City of Canterbury-Bankstown Upper Hunter Shire Council Liverpool City Council City of Melbourne (VIC) Warringah Council City of Newcastle Council Liverpool Plains Shire Council Waverley Council Maitland City Council City of Parramatta Council Willoughby City Council City of Playford Council (SA) Marrickville City Council Wingecarribee Shire Council City of Ryde Mid-Coast Council Wollondilly Shire Council Mid-Western Regional Council City of Sydney Woollahra Municipal Council City of Wagga Wagga Council Moorabool Shire Council (VIC) Wyong Shire Council Moree Plains Shire Council Cumberland Council Yass Valley Council 96 Councils – A broad range of project types
Background & Methodology Why? Quality of life: • Understand community priorities for the Leeton Shire LGA (unprompted) o Overall quality of life rating o Identify community agreement with statements around Roads and transport, Community o safety, Infrastructure/ Development, The natural environment, and Services/Facilities Community Satisfaction: • Council administration o Elected Councillors o A range of services and facilities o Identify the community’s desired level of investment in a range of assets How? Telephone survey (landline and mobile) to N=401 households (254 EWP and 147 SamplePages) • Greatest margin of error +/- 4.9% • When? • Implementation 23 rd – 28 th September 2019 4
Sample Profile 401 telephone surveys Age conducted with Leeton Shire residents 26% 25% 25% 24% Gender Female 48% Male 52% 18-34 35-49 50-64 65+ The sample was weighted by age and gender to Time lived in the area reflect the 2016 ABS Town/Village 71% community profile of 11% 6% 11% 1% Leeton Shire. Less than 2 2-5 years 6-10 years 11-20 years More than years 20 years 34% Ratepayer status 66% Leeton Other town/village Ratepayer Non-ratepayer 81% 19% 5 Please see Appendix A for breakdown of town/village
Quality of Life
Most Valued Aspect Q1a. What do you value most about living in the Leeton Shire region? Sense of community/friendly people 37% Lifestyle/rural living/small country town feel 28% Peaceful and quiet atmosphere 16% Everything we need/quality services and facilities* 9% Access/close proximity to services/facilities/city/work 7% Close to family/friends 7% Good employment opportunities/job security 6% Natural environment/open space/scenery 6% 0% 20% 40% Please see Appendix B for complete list of responses *e.g. shops, sporting facilities, educational facilities Base: N = 401 The sense of community in Leeton Shire is the most valued aspect by 37% of residents, followed by the lifestyle the area provides with the small country town atmosphere. 7
Priorities for the Next 4 Years Q1b. What do you think the priorities should be for Leeton Shire Council over the next 4 years? “Encourage more business to town” “Develop more business and employment opportunities for people” Maintaining and upgrading local roads 32% Support local businesses/farmers to boost the “Creating more jobs for younger people” economy/increases businesses and 21% employment opportunities “Supporting agricultural industry” Water supply/management/facilities e.g. “Support farmers financially” irrigation, water supply and drought 19% management for farmers “Broaden the industrial base to create Improved health care facilities/availability of more work” 16% medical professionals & specialists More opportunities and facilities for 6% “Help the farmers access more water” families/children/youth “Ensuring water is planned accordingly for agricultural facilities” General maintenance/updated apperance of 5% town/maintaining local infrastructure “New regulations around water control” Managing crime and safety e.g. more Police, 5% CCTV, prevent drug usage and vandalism “Lobbing State Government for addition funding for water services” Provision of footpaths 5% “Need water bought back” “Water supply” Town planning/development 5% “More water programs and incentives for local farmers” 0% 20% 40% Base: N = 401 Please see Appendix B for complete list of responses 32% believe maintaining and upgrading the local road network is a priority for Council over the next 4 years. Supporting local businesses (including farmers), water supply and management and improved medical facilities were also identified as priorities for the area. 8
Quality of Life Q2. Overall, how would you rate the quality of life you have living in the Leeton Shire? All other Non- Overall Male Female 18-34 35-49 50-64 65+ Leeton towns/ Ratepayer ratepayer villages Mean rating 4.85 4.84 4.86 4.86 4.67 4.88 5.00 4.93 4.71 4.90 4.65 Base 401 207 194 102 99 96 105 264 137 325 76 25% ▼ Excellent (6) 33% 45% Micromex LGA Very good (5) Leeton Shire 42% Benchmark - Council Regional 21% Good (4) 20% Mean rating 4.85 5.01 7% Fair (3) T3 Box 91% 95% 4% 1% Base 401 5,465 Poor (2) 1% 1% Very poor (1) <1% 0% 20% 40% 60% Leeton Shire Council (N=401) Micromex LGA Benchmark - Regional (5,465) Scale: 1 = very poor, 6 = excellent ▲▼ = A significantly higher/lower percentage (by group) 91% of residents rated their quality of life living in the Shire as ‘good’ to ‘excellent’ – this result is on par with our Regional Benchmark. 9
27 Agreement Statements Roads and Transport The Natural Environment Public transport is adequate for your needs The natural environment is respected and protected The LGA is a safe area for pedestrians Litter is adequately controlled The LGA is a safe area for cyclists Council's planning and leadership are contributing to a sustainable Traffic systems provide for safe and efficient traffic flow environment in the LGA Weed incursions are adequately managed in the LGA Community Safety Renewable energy is important for our community You feel safe during the day You feel safe during the night Services and Facilities You feel safe using public facilities We have access to a good range of health services Graffiti is adequately controlled There is a good range of leisure and recreation opportunities Police services in the LGA are responsive and effective Sporting facilities in the area meet your needs Living in Leeton Shire gives you a sense of living in a community Infrastructure and Development There is a good range of community groups and support networks for residents Shops and services in shopping areas meet residents' needs The cost of living in Leeton Shire is affordable for you There is adequate access to parking in the CBD The community in Leeton Shire is harmonious, cohesive and inclusive We are preserving an attractive urban landscape and protecting People in Leeton Shire have fair opportunity to participate in our heritage community life There is urban vitality and a good lifestyle quality in Leeton Shire There is a good range of opportunities for cultural and artistic communities activities and expression 10
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