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Its in the Bag - The Shape of Turn-of-the-Century Mail by Diane - PowerPoint PPT Presentation

Its in the Bag - The Shape of Turn-of-the-Century Mail by Diane DeBlois & Robert Dalton Harris Notice on the back cover of the September & October 1899 Official Postal Guide Form 5-4407 distributed to all post offices Total


  1. “It’s in the Bag” - The Shape of Turn-of-the-Century Mail by Diane DeBlois & Robert Dalton Harris

  2. Notice on the back cover of the September & October 1899 Official Postal Guide

  3. Form 5-4407 distributed to all post offices

  4. Total weight of mail matter of all classes: 150,132,405 Total weight of Second Class Mail: 37,820,856 Eugene Francis Loud (1847-1908), Chairman of the House Committee on Post Roads, 54th-57th Congress

  5. Instructions on the back of Form 5-4407

  6. Total weight of mail matter of all classes: 150,132,405 Total weight of equipment: 76,866,031

  7. From Marshall Cushing, The Story of Our Post Office, Boston 1893

  8. Horse Bag for Star Route Detail from “Village Post Office” by Thomas Waterman Wood 1873 First Class Mail Pouch

  9. Rail Road Mail Bags

  10. From Marshall Cushing, The Story of Our Post Office, Boston 1893

  11. 1891 advertisement For Comfort Magazine in the trade publication Printers’ Ink

  12. In 1899 Los Angeles would have received many more periodicals from Augusta than it sent in return.

  13. 1891 advertisement for Allen’s Lists in Printers’ Ink

  14. 1891 advertisement for Comfort magazine in the trade publication Art in Advertising

  15. 1891 advertisement defending Comfort magazine against charges of abusing the Second Class mailing privilege in the trade publication Art in Advertising

  16. September 1895 issue of Comfort magazine, mailed to subscriber Adel Fariss (in Colorado: 1890 Census)

  17. September 1895 Comfort art novelties for children, in color thanks to investment in a 5-color Hoe Press in 1892

  18. September 1895 Comfort , a regular “Science” column

  19. September 1895 Comfort ad for Oxien - the founding product of the Gannett publishing empire: a remedy originally sold as a drink but reformulated as tablets for mail order.

  20. September 1895 Comfort , a sampling of mail order ads for products (weighing less than 4 pounds) that could be sent through the mail

  21. September 1895 Comfort magazine inducements for “Hustlers” to enlarge the subscription list

  22. September 1895 Comfort magazine ad to induce subscribers to pay their arrears with a new subscription

  23. Third Augusta publishing giant: Vickery & Hill (ca1900 postcard)

  24. Elisabeth L. Sylvester, editor of the trade journal, Art in Advertising , visited Augusta’s publishing giants in 1891

  25. Loading Second Class Mail sacks at a railroad siding

  26. New, lighter, Second Class Mail sacks

  27. Map to accompany Senate document 89 (56-2), Henry C. Adams Mail density (weight multiplied by frequency) for 3 classes of compensation per ton per mile. Asymmetry in distribution of mail

  28. July 11, 1903 cover for Judge magazine President Roosevelt: “Those guilty of bad methods or irregularities in the government service must be dismissed. No friends, no favors, no party!”

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