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Introducing Data-Awareness Unprecedented Data Security and Visibility Todays Challenge: More Data, More Problems Your problem isnt your storage, its your data. 2 Traditional Storage DataAwareness with DataGravity Wheres My Data?


  1. Introducing Data-Awareness Unprecedented Data Security and Visibility

  2. Today’s Challenge: More Data, More Problems Your problem isn’t your storage, it’s your data. 2

  3. Traditional Storage

  4. DataAwareness with DataGravity

  5. Where’s My Data?

  6. What’s In My Data?

  7. Your Data Is Not Safe FIREWALL APPLICATION Authentica ted a ccess a nd firew a lls SERVER a re not enough NETWORK DATA All infra structure STORAGE la y ers m ust be fortified 11

  8. Best Way To Preempt Data Loss Becom e Da ta Aw a re 12

  9. Demo W ha t is y our m ost sensitiv e d a ta ? W here d oes it resid e? Define Detect Defend Is it exp osed ?

  10. Data-Aware Storage Is Simple and Effective

  11. Additional Slides

  12. Discovery Series Demonstrations 19 Click on each image to watch demo; requires access to Internet

  13. Who is DataGravity? Re-imagining the role of storage in the modern data center Leadership team “The DataGravity approach is John Joseph Paula Long tra nsform a tiona l…” President, CEO, Co-Founder Laura Dubois , VP Storage Co-Founder Kevin Durkin David Siles CFO CTO “DataGravity has the ability to not only replace our current storage vendor, but also enha nce how w e run our la w p ra ctice Jeff Boehm Rich Shea b y p rov id ing insig hts into d a ta VP, Marketing VP, we couldn’t easily search before.” Sales and Channel Chris Berube, IT manager Paul Skinner VP, HW & Operations “DataGravity is red efining w ha t stora g e ca n d o at an opportune time for our market,…” Joe Paquet , V.P. Vendor Alliances 20

  14. What the industry is saying about DataGravity… “The DataGravity approach is tra nsform ationa l…” Laura Dubois “DataGravity has a product that can help ambitious IT leaders d riv e a p ositiv e tra nsform ation…” ESG Lab Report “I believe that data-aware storage w ill p rov id e a qua ntum shift...” Ron Powell Stephen Foskett, Pack Rat “It could literally rev olutionize w ha t w e think of a s “stora ge”…” Stephen Foskett “At first blush, the Discovery Series looks like a ca tegory -d efining p rod uct .” Simon Robinson

  15. Customers are Becoming Data-Aware "DataGravity is different - it doesn't just store your files, it helps you Jaison Bailley understand what's in your data and if you have any sensitive information Senior Systems Engineer exposure." “We finally didn’t have to settle for the better of two lesser options. The Jim Cutrona competing products were not even in the same realm of manageability Senior Systems Engineer and direct analytics.” “With DataGravity we not only replaced our existing storage vendor, but Chris Berube also got data management software to mitigate our risk and exposure - all IT Manager in one device.” Found more than 600 files containing credit card & social security numbers. State Government “I want to know immediately the names of these individuals storing files like CFO and Vice President Agency this in our home drives so I can address them personally.” “We instantly found tons of files from former staff and students, and file Mark Lamson types that shouldn’t be stored on school resources. With traditional Director of IT storage, it would be like looking for a needle in a haystack.” Found exposed social security numbers and terabytes of personal Lego County Government CIO animated movies “It’s a liability if this leaves my environment.” 22

  16. Comparative Cost of Ownership Status Quo Discovery Series $30K A seamlessly Data installation and Search S/W unified configuration environment $25K Data Security Tools for 1000 users All-inclusive $3K / TB HW Data Protection And Recovery $5K / TB SW feature set for less than Primary Storage $2.5K / TB HW 20 TB primary $2,500 per terabyte $1.5K / TB SW 20 TB backup ~$295,000 acquisition cost ~$50-100K ~$100,000 + professional services ~$100,000 + full time employee ~$ 90,000 + ongoing support ~$585,000

  17. Preempt Sensitive Data Loss Before DataGravity After DataGravity Providence College has a “save everything” Jay can proactively identify sensitive data policy. They were rapidly filling up 200T more quickly and thoroughly than before. SANs and had no idea how much sensitive His team is able to find and remediate any data they were taking responsibility for. potential issues before a breach occurs. Jay Topp Senior Systems Administrator “DataGravity helps me Now, Jay and his team are able to flag and protect files make sure we know of With 1,100 new students every year, it was difficult for Jay to containing sensitive data to avoid damaging breaches. diagnose which data was at risk. any potential sensitive data exposures before a breach occurs.” 24

  18. Upgraded Storage With High Visibility Before DataGravity After DataGravity Tom’s existing storage didn’t offer him the Tom upgraded his storage and can now see visualization and insights he needed to drive exactly how much space is being used, who value in his business. is using it and which files are largest. Tom Schwarz Manager, Infrastructure Services “The DataGravity interface is so intuitive – it gives me a lot of insight into my data. I With DataGravity, Tom can now understand where he has It was hard for Tom to understand where and what data was extra storage capacity and from where he can archive files. changing, or even the performance of his existing array’s can’t believe someone didn’t think of this before.” 25

  19. Identify & Archive Dormant Data Before DataGravity After DataGravity Mark couldn’t simply identify which files Mark can now search by file type, date last hadn’t been accessed in a long time or were accessed and file creator to quickly identify saved by students who have graduated. which files he can safely archive. Mark Lamson Director of IT “We instantly found tons of mp3s and other files from students who are no longer at our school. With traditional storage, Westerly has thousands of students and faculty each of Mark can now find old mp3 files and other old, personal it would be like looking whom bring their own devices and save personal files. data that end users stored on the shared network. for a needle in a haystack.” 26

  20. Empowering Business Users Before DataGravity After DataGravity When business users needed to find old David selected DataGravity so end users client files IT would spend hours helping could search, recover deleted files, and find them comb through fragmented file shares. possible collaborators – all on their own! David Schaefer Vice President, IT “We were not looking to buy more storage – we chose DataGravity because it addressed our Experience View allows project leaders to easily identify Finding files was the proverbial needle in a haystack exercise subject matter experts to collaborate on new projects. and required extensive IT assistance. content management and search needs at the point of storage.” 27

  21. Shining a Light on Dark Data Before DataGravity After DataGravity Like many IT departments, Winnebago Winnebago selected DataGravity to shine a County had limited insight into the data light on their users shares – identify inside their spiraling storage volumes. potential sensitive or dormant data – and improve data protection. Gus Gentner Chief Information Officer “DataGravity is perfect storage for user shares – it helps us understand what kind of data users are DataGravity file analytics helps Gus and his team improve Traditional storage did not address increased risks around data governance of user shares. data governance or data protection. storing, how old it is, what the files contain, and how they are being used.” 28

  22. DataGravity Discovery Series Discovery Series DataGravity DataGravity Platforms Engine UI IT Professional Legal/Compliance/ Governance Data in context for users Business User Fully integrated platform - Consolidated management - No impact to production

  23. Data-Aware Storage Provides a 360° View Built In Data Analytics With No Impact to Production Optimized Storage Integrated Infrastructure Data Analytics SMB, NFS, iSCSI File and content analytics Fully VM-aware Sensitive data detection Optimized storage footprint User activity auditing Seamless protection Search and discovery and recovery Data visualization WHO, WHAT, WHEN, WHERE and WHY? File Shares LUNs 30 Show Architecture

  24. A New Class of Storage DataGravity Engine Primary Intelligence built into second node Node Node Extracts content Tracks activity HA Protects data Puts idle resources to work Production IO DataGravity Engine Mines data at point of storage No impact on production IO!

  25. Multiple Deployment Scenarios Where is Your Area of Greatest Concern? Virtual Application Enterprise Virtualized Data Clean File Services Desktops Infrastructure Services Cleansing Archiving and Home Directories X SMB, NFS, iSCSI, VM-Aware X Departmental Deployments Finance, Human Resources, Legal, Client Facing Functions, Engineering… 32

  26. Data-Aware Storage Put Files On Get Insights Out

  27. DataGravity Discovery Series Data-Aware Solutions To Address A Range of Business Needs DG2400 96 TB $95,000 US MSRP DG2200 DG1100 48 TB Complete Feature Set $75,000 US MSRP 18 TB Across Entire Product Line $45,000 US MSRP 34

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