info meeting speedgroup march 6th 2015 helsinki sa
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INFO MEETING SPEEDGROUP March 6th 2015 Helsinki sa Kinnemar Tomas - PowerPoint PPT Presentation

INFO MEETING SPEEDGROUP March 6th 2015 Helsinki sa Kinnemar Tomas Pettersson Tomas Pettersson In dragracing since 1989, initially as part of track prep /clean-up crew at Mantorp Park Involved in organization staff of Championship


  1. INFO MEETING SPEEDGROUP March 6th 2015 Helsinki Åsa Kinnemar Tomas Pettersson

  2. Tomas Pettersson • In dragracing since 1989, initially as part of track prep /clean-up crew at Mantorp Park • Involved in organization staff of Championship events since 1993 • Assistant Race Director at Championship events since 2000 • Worked with improved track safety in Sweden since 2003 • Coordinator of the NDRS Series 2007 - 2009 • Member of the EDRS work group since 2010 • Member of organizing commitee for drag races at Tierp Arena • Based in Stockholm

  3. Åsa Kinnemar • Started 1986 as crew member in Comp Eliminator • 1995-2009 Micke Kågered Racing, Methanol Funny Car and Top Fuel Dragster (worked with admin, sponsorship the last years full time) • Nov 2009 - assigned by Speedgroup AB as coordinator 50% • Since September 2015 employed full time • Degree in business administration, marketing, communication • Based in the region of Dalarna (Älvdalen) in Sweden • 2015: Will travel to all FIA and EDRS Pro races + some EDRS events

  4. SPEEDGROUP AKTIEBOLAG • Share holders company registered in Sweden • Founded October 2005 • European share holders are mainly teams active in FIA/EDRS Pro • Series & championship promotion, administration + related services • 1 FTE + external financial services (accounts) • A network of Pro bono helpers • From Feb 2015 added sales capacity 40% (on commission)

  5. Values Secure the quality of events Attract external funding Create good circumstances for participation

  6. Speedgroup M & V statements Mission statement - SG should strive to build the sport of Drag racing to be the good example – spectacular and good value for the fans, partners and sponsors - SG should strive to make European race community grow together and develop Drag racing into a position in European Motorsport Vision statement - SG should safeguard the future for Drag racing in Europe by encouraging next generation of racers - Be a truly pan-European organization with active shareholders - SG should be a strong player in the Drag racing community and by that ensure fair- and safe conditions for fans and racers

  7. SPEEDGROUP Income source 2014 % FIA Championship 58 EDRS 25 EDRS Pro MC 10 Other income 7 100

  8. Board of directors SPEEDGROUP AB Pelle Lindelöw - Chairman Michael Gullqvist – Managing Director Roger Lyrén, Kjell Pettersson, Leif Andreasson, Ulf Leanders Deputies: Svein Olav Rolfstad, Dick Koster, Mikael Kågered, Anders Karling, Mats Eriksson, Andy Robinson

  9. Work group Speedgroup Åsa Kinnemar, Lena Perés, Carl-Erik Kihlman, Janne Sjöberg Michael Gullqvist, Kjell Pettersson, Tomas Pettersson Roger Lyrén (MC Pro Bike). Weekly conference calls via Skype. Assigned contact persons for each class and for different regions: Finland - Kristian Nyström Norway - Lin Granlund, Trond Høst Denmark Holger Dueholm Holland, Belgium: Remco Scheelings UK: Ian Hart, Dave Wilson Germany: Gittli Koller

  10. Who we interact with… Teams & Class FIA Organizers Associations Spectators Speedgroup & Fans Business Media ASN’s Partners

  11. • Operated by Speedgroup since 2011 (former NDRS series) • EDRS European Drag Racing Series registered trademark (EU) • 2014: 658 participants 14 events • 2015: >700 participants, 18 EDRS races in four countries • Drivers & riders from 9 nations 2014 • EDRS operated by Speedgroup in communication and cooperation with organizers, teams and class associations !!! Flexible concept. Constant improvements – adjustments between seasons based on previous experiences and statistics.

  12. EDRS Tracks 2015 SWEDEN: • Piteå Raceway/SHRA Luleå • Fällfors/SHRA Skellefteå • Sundsvall Raceway/SHRA Sundsvall (2) • Tallhed Orsa/Färnäs Night Cruisers • Lindesberg/SHRA Lindesberg • Tierp Arena/NDRS MC (2) • Hagfors/SHRA Karlstad • Vårgårda/SHRA Borås • Malmö Raceway/SRIF (2) NORWAY: Gardermoen RW/NDRG (2) FINLAND: Alastaro/FHRA (3) DENMARK: Mosten/Mosten MC

  13. Classes run in EDRS 2015 Cars: Motorcycles: Junior Dragster Junior Bike Stock Super Stock Funny Bike Competition Eliminator Super Gas Bike Super Gas Super Comp Bike Super Comp Super Street EDRS Pro: Pro ET Super Twin Motorcycle Super Pro ET Pro Stock Motorcycle Pro Street /Outlaw Super Street Bike Super Pro Street Top Fuel Bike Street 10,5 Pro Modified Top Doorslammer

  14. EDRS 2015 -Divisional • 2 divisions North and Central • Apply to classes: Pro ET, Jr Dragster, Super Gas Bike, Jr Bike • Count points from 4 races where 2 races can be outside the home divison. • Home division is based on home adress (if not actively selected by the driver/rider)

  15. EDRS 2015 – Non Divisonal Points from the 5 best events counted (*except Pro Mod = 4 events, all counted) Car classes Bike classes Pro Modified* Super Comp Funny Bike Top Doorslammer Super Gas Super Street Bike Super Pro Street Super Street Super Comp Bike Comp. Eliminator Stock/Super Stock Pro Street/Outlaw Street 10,5 Super Pro ET

  16. EDRS Race Dates 2015 8-10 May Gardermoen 17-19 July Malmö 16-17 May Malmö 17-19 July Fällfors (north) 16-17 May Vårgårda 24-26 July Kalajoki 16-17 May Motopark 31jul-2 Aug Gardermoen 4-7 Juni Tierp Arena (north) 15-16 Aug Lindesberg 19-21 June Tallhed, Orsa 15-16 Aug Motopark 27-28 June Alastaro 20-23 Aug Tierp Arena (north) 3-5 July Sundsvall (north) 29-30 Aug Mosten 2-5 July Alastaro 29-30 Aug Sundsvall (north) 10-11 July Hagfors 28-30 Aug Alastaro 9-11 July Piteå (north)

  17. Advertising examples.. printed medias and online

  18. EDRS GUIDELINES • Published at the EDRS website (pdf) • Support for all active teams in the series • Prize funds, points calculation, series regulations, fees, etc • Content based on feedback • No hidden agenda - everything is transparent and info is available for all parties • !!! Latest version is always online at EDRS website..

  19. EDRS - Class contact persons • Pro Modified / Top Doorslammer - Michael Gullqvist • Comp Eliminator / Super Gas/Super Comp/Super Street - Janne Sjöberg • Pro ET/Super Pro ET / Pro Street/Outlaw / Street 10.5 - Carl-Erik Kihlman • Stock Superstock / Super Pro Street - Åsa Kinnemar • Super Comp Bike/Super Gas Bike/Super Street Bike / Funny Bike - Tomas Pettersson • EDRS Pro MC: Super Twin, Pro Stock, Top Fuel, SSB - Roger Lyrén and Tomas Pettersson EDRS JUNIOR CLASSES: • Jr Dragster - Lena Perés • Junior Bike - Lin Granlund

  20. EDRS website and Facebook

  21. EDRS Pro Nordic MC Championship 2015  Super Twin Motorcycle  Pro Stock Motorcycle  Super Street Bike  Top Fuel Bike Sanctioned by the MC motorsports federations in Sweden, Norway, Finland, Denmark – status as Nordic Championship  National license for Nordic riders  Regulations based on FIM with some adjustments  Championship registration via www.dragracing.eu – 20% discount if registration is made before April 1st.  All documents could be found online at www.speedgroup.eu portal

  22. Race Calendar 2015 (points from all events counted): Dates Track Country Organizer 4-7 June Tierp Arena Sweden NDRS Motorclub 2-5 July 3-5 July Alastaro Circuit Finland FHRA 31 jul-2 August Gardermoen Norway NDRG 20-23 August Tierp Arena - FINALS Sweden NDRS Motorclub

  23. New website www.edrspro.com + group on Facebook

  24. Team presentations Online at edrspro.com and in printable pdf-format

  25. Regulations & other important documents online • Technical & general regulations issued by the NMC • Championship presentation issued by Speedgroup for teams incl. financial info, points etc. • Championship presentation issued by Speedgroup for potential sponsors/ business partnets speedgroup.eu / edrspro.com

  26. EDRS Pro – We are at your service.. • Remco Scheelings assigned as editor in charge for EDRS Pro (from march). Base in the Netherlands Will attend all EDRS Pro races • Anders Magnusson/Forcewebs web technical solutions • Åsa Kinnemar coordinator • Other photographers/editors also involved

  27. FIA classes:  Top Fuel Dragster  Top Methanol Dragster  Top Methanol Funny Car  Pro Modified  Pro Stock Speedgroup has been assigned by FIA to administrate the championship – No sole company/organisation has the commercial rights. The ASN in respective country get the commercial rights from FIA - the organizer makes an agreement with the local ASN (Finland-AKK)

  28. Some statistics…

  29. 2014 FIA entries FIA entries Total 74 drivers from 11 nations participated 50 43 41 40 37 Santa Pod 1 Alastaro Hockenheim Tierp Santa Pod 2

  30. % Commitment overall 60 Teams FIA Championship participation % 50 50 40 30 25 25 20 10 0 All (5) events 3-4 events 1-2 events

  31. Nationalities by event: Santa Pod Round #1 May European Finals UK SWE SWE UK 28% 27% 28% 35% NED NOR NOR 8% 3% 2% SWI FRA GER NED SWI GER 7% MAL 0% BEL 10% 5% FRA 7% 9% MAL 3% FIN DEN 0% BEL FIN DEN 7% 7% 5% 3% 2% 2% 2%

  32. Nationalities by event: Alastaro NED 5% FIN 27% SWE 46% DEN MAL 3% 8% SWI 8% NOR 3%

  33. Nationalities by event: Hockenheim UK FRA 7% 0% NED BEL 7% 2% SWE 39% GER 15% FIN MAL 5% SWI DEN 7% 12% NOR 3% 3%

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