Future of Global Digital Reality Market, Forecasted to 2021 Emerging Applications of Augmented Reality/Virtual Reality will create Market Revenue of $55.01 billion by 2021
Virtual Reality and Augmented Reality: Taxonomy Essentials AR/VR Taxonomy, Global, 2017 Types of Reality Types of Hardware Types of Technologies Immersive Real Binocular Eyewear/ Machine Retinal Physical World Videos Environment Wearable Goggles Learning Projection (360 o ) Fully Immersive Three- Room-scale Tracked Artificial Optical dimensional Robotics Controllers Intelligence Foveation Reality-virtuality Continuum Real World Augmented AI Mobile Lenses Hologram 5G Reality (AR) Assistants Head Mounted Displays Interactive Virtual Configurators Media Mixed Reality Haptics and Holography Partially Immersive Augmented Monocular Handheld Virtuality (AV) Quantum Computing Wearable Devices Synthetic World Immersive Virtual World Virtual Reality Wall Projections (VR) Source: Frost & Sullivan 2
Virtual Reality Versus Augmented Reality: Characteristics and Challenges Augmented Virtual Feature Reality (AR) Reality (VR) Facets of experience Synthetic data rendering overlaid Existing world blotted out via opaque transparently; senses enhanced via experience; senses overridden visualization (full/partial) Elements of experience Multiple data sources composited to Multiple senses overridden to maximize the enrichment of experience maximize immersion and optimize simulation Key challenges Connectivity, latency, security, precision Image/video acquisition, bandwidth, rendering memory, resolution, visual ergonomics Key technologies IoT, machine learning Visual mapping, compression Next leap forward Mixed reality Full-sensory VR Tactile Brain Vision Adding New Sensory Inputs Smell Audio Taste Source: Frost & Sullivan 3
Technologies Transforming Augmented and Virtual Reality Experiences Hologram Artificial Intelligence 5G Edge Computing Retinal Projection Optical Foveation Immersive Videos Robotics 4
Virtual Reality Versus Augmented Reality: Key Barriers to Adoption VR Restraints AR Restraints Market fragmentation Fractured creation approaches Technological challenges Content limitations Cognitive dissonance Lack of standards Expensive, cumbersome Content creation challenges hardware Immersion limitations Data handling Data interoperability High cost, limited ROI 5
Market Revenue — Augmented Reality Versus Virtual Reality Revenue AR/VR market revenue is expected to reach $75.80 billion by 2021 from $8.45 billion in 2017. AR/VR Market: Revenue Forecast, Global, 2017 – 2021 $75.80 Virtual Reality CAGR 70.6% 80.00 billion Augmented Reality CAGR 76.1% Revenue ($ Billion) 70.00 $53.20 60.00 billion 40.42 50.00 $34.43 40.00 28.84 billion 30.00 $19.57 19.45 billion 20.00 $8.45 35.38 11.19 billion 24.36 10.00 14.98 4.77 8.37 3.68 0.00 2017 2018 2019 2020 2021 Year Note: All figures are rounded. The base year is 2017 Source: Frost & Sullivan 6
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