Framing a challenge Vinay Dabholkar Oct 05, 2017
Warm-up quiz • What are the four staminas of an innovator? • Where did the solution idea come from at Husk Power System? • Which bias is “innovator’s curse”? • Number of years Rahul Bhatia of Indigo remained curious about low-cost airline?
Piano stairs
Grameen Bank A frustrated professor A dialog with Sufia Begum Discovery of “debt trap” Lends $27 to 40 women
Vortex ATM An ATM without A/C? http://vortexindia.co.in/
Eyenetra • Smartphone enabled mobile refractive measurements (vision tests anywhere) • MIT spin-off, raised $4M in 2014 • 12,000+ people served in remote areas • 40,000 usage tests done https://eyenetra.com/
Skillveri: Welding simulator • Skillveri: Company incubated out of IIT Madras (2012) • Simulated welding training • Relevant in industry and in colleges • Series A $1.1 M from Michael & Susan Dell Foundation Jan 2017 • Diversifying into painting, paramedical procedures, jewellery making http://skillveri.com/products/aura/ http://www.vccircle.com/news/technology/2017/01/12/training-simulator-maker-skillveri-raises-series-round
GE CT Scanner http://blog.oncologysystems.com/
Bike roofs A 2-wheeler experience in rain similar to a car?
Framing can change • Provide technology to bus ticket providers • Be an aggregator of bus tickets
3 big challenges for Amazon https://www.youtube.com/watch?v=fj-0ZJ5apO8
Stable needs • Low prices • Fast delivery • Vast selection
Vision of multi-planetary life https://www.youtube.com/watch?v=7SECSxUbXTA
In-class Exercise 1. Select a challenge area (related to hostel life) 2. Interview one person from your group (5 min) 3. Identify a need which is likely to remain stable over time 4. Identify a metaphor 5. Frame a challenge statement
Challenge area options • Health & fitness • Energy saving • Sports • Tech room • Safety • Library experience • Food experience • Living room experience • Counselling • Waste management • Entertainment
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