FAST TRACK YOUR WEB OPTIMIZATION ROI Delivering Optimal Digital Customer Experience ClickTale Webinar Presenter: Shai Tamari, Pre Sales Manager of ClickTale
Agenda Who is ClickTale? Inside ClickTale ClickTale & Traditional Analytics Tools Conclusion: Creating a Revenue-Winning Customer Experience Q&A 3
ClickTale - The Leader in Enterprise Class SaaS Customer Experience Solutions Founded in 2006 300+ Enterprise Customers SaaS subscription model Specialized Professional Customer Experience Consulting
Deliver Better Digital Customer Experience Traditional Analytics Experience Insights Between Page Data In-page Data • • Clickstream Based Interaction Based • • Answers What Answers Why • •
How do you measure your Customer’s Experience today ? DESIGN BUSINESS Funnel A / B A/B Testing Reports Business Personalization CUSTOMER Trends SERVICE Web Usability UX Analytics Voice of customer Customer Information f Social media
Inside ClickTale Analysis Define Business Objectives Capture the Customer Experience Creating a Revenue- Winning Customer Experience 7
ClickTale CX Consultancy Answers… What content is leading or distracting visitors from conversion? How do I build and verify A/B testing hypotheses quickly and easily? How do I prioritize my usability fixes? How does digital experience vary across different user segments on my website? 8
Marketing Eco-System 9
Watch Session Recordings on Adobe 10
Watch Heatmaps in Adobe 11
Adobe Segmentations 12
Visualizing Segments in ClickTale 13
Lenovo’s Adobe ClickTale Analysis 14
Reveal the Visual Journey of Every Online Customer In-depth Data Industry- Capture Turn More Specific Ready-to-Use Integrated Visits into Customer SaaS Solution with Winning Experience Marketing Transactions Consultants Eco-System 15
THANK YOU
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